Kissmetrics
JANUARY 14, 2020
I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks. Now, I don’t sell info products as heavily as I used to, but when I focused on it 100% of the time, my numbers were great. Just look at the screenshot above. It’s my revenue on a bad month of selling info products.
Inflow Insights
JANUARY 15, 2020
Identifying your key “marketing levers” is an approach every eCommerce business can pursue. In this post, we share our philosophy for identifying the best marketing metrics to focus on without getting bogged down in unnecessary details. Prioritizing which metrics to improve can be tricky. No metric will move the needle itself, but if analyzed correctly, they can lead to profitable insights.
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Groove
JANUARY 14, 2020
We love BigCommerce for many reasons – its flexible APIs, low cost of ownership, and overall product investment in making a user-friendly cloud-based eCommerce platform. Additionally, we love the platform’s flexibility to seamlessly integrate with abandoned cart apps. What is Cart Abandonment? An abandoned cart occurs when a customer adds one item or more to their shopping cart but exits out of a website before purchasing the item(s). 69.57% is the average online shopping cart abandonment rate a
Forrester eCommerce
JANUARY 13, 2020
How do you build reputation? How do you gain trust and sustain it? These questions are as fundamental for every organization as it is for every individual personally. Trusting a company is even more critical from a buyer perspective. How can enterprise buyers gauge if their vendor partner has a robust internal strategy and thus […].
Speaker: Jennifer Wright and Nick Barron
Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.
BigCommerce
JANUARY 16, 2020
Staying on top of what’s going on in the ecommerce industry, as well as learning about new business models, strategies, and…
Optimizely
JANUARY 15, 2020
Customer Service is the true 1:1 channel – a place where every interaction is with an individual. However, far too many agents are operating with little access to data, and do so almost exclusively reactively. What if brands turned the tables, and led with service ? It turns out that 90% of customers are ready for a proactive engagement , which provides a chance for brands to stand out and deepen that customer relationship.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
JANUARY 13, 2020
Want To Know The $ Value Of Improving CX By One Point? We calculated it for you — at least if you are in one of the 15 industries that our new report “How Customer Experience Drives Business Growth, 2019” features. And if you aren’t, check out how we calculated the upside of CX (see […].
Omnisend
JANUARY 14, 2020
SMS marketing has a huge reach and stunning engagement results. Although this channel isn’t necessarily your “all-in” bet, short text messages are a powerful add-on to your existing marketing strategy. At Omnisend, we see that SMS is gaining momentum: more and more ecommerce sites are looking for the best scenarios to integrate this short text Read more The post Best SMS Marketing Software for Ecommerce in 2020 appeared first on Ecommerce Marketing Automation | Omnisend.
My Wife Quit Her Job
JANUARY 13, 2020
When it comes to getting repeat sales for your ecommerce store, customer loyalty programs are one of the most effective ways to boost customer retention. In fact, studies have shown that 69% of consumers are influenced by retailers that offer loyalty and rewards programs. Furthermore, 58% of consumers shop more often at stores where they’ve joined a loyalty program.
Ecommerce Platforms
JANUARY 13, 2020
Printful vs Printify… which ranks better? It’s never an easy task to be the judge. We’ve been asked every so often to give an in-depth summary and recommend the best platform to launch a T-shirt business. . The print-on-demand business model seems to take a blooming knock in the ecommerce industry. Data-backed numbers show that the custom T-shirt printing niche alone is expected to hit $10 billion by 2025. .
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
Forrester eCommerce
JANUARY 11, 2020
Today I present the third of five key consumers lessons to take away from the 2010s. You can find the previous two here and here. Ten years ago, a wave of demonstrations and protests in the Middle East reshaped our understanding of social media’s influence; the Arab Spring turned up the volume on debate about […].
Omnisend
JANUARY 13, 2020
Email marketing continues to grow as a channel that brings money to businesses. Businesses can invite customers to return to their business because of email campaigns. It allows them to remain in contact with them, keep them informed, and to remind them about upcoming deals. Many businesses find convenient using a funnel to guide potential Read more The post 5 Things to Learn About Email Marketing Funnel appeared first on Ecommerce Marketing Automation | Omnisend.
My Wife Quit Her Job
JANUARY 15, 2020
Today I brought my buddy Chandler Bolt back on the show. Chandler runs Self Publishing School where he teaches others how to write and self publish a book in 3 months. He’s the author of multiple best selling books and he’s an expert when it comes to going out on your own in the book business. In this episode, we’re going to catch up with Chandler to discuss the overall publishing landscape.
Optimizely
JANUARY 13, 2020
Boston, MA — Zaius today announced it was included on Built In Boston’s list of Best Places to Work in 2020 , recognized as one of the Best Midsize Companies to Work For. Companies are selected based on data submitted by companies and their employees. “Giving employees opportunity and ownership is the foundation of every great business,” said Mark Gally, CEO. “At Zaius, we’re always giving employees the opportunity to stretch themselves.
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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
Forrester eCommerce
JANUARY 16, 2020
Customer service is hard. Connected customers compare your service experiences not just with your competitors but also with the best experiences that they’ve had with consumer brands. They broadcast poor experiences, which leads to abandoned purchases, lost sales, and brand erosion. Modernizing customer service operations takes a long-term investment in AI and automation to better […].
BigCommerce
JANUARY 15, 2020
It’s hard to dispute the power of the written word.
Omnisend
JANUARY 16, 2020
Many people visit websites every day. They do that for different reasons, including active shopping online. However, 98 out of 100 customers leave the website without making a purchase, even if they look at items and consider buying them. Customers face various barriers when it comes to making a purchase from your site, as shown above. Key ones include Read more The post How To Use Email Retargeting In Your Marketing Strategy appeared first on Ecommerce Marketing Automation | Omnisend.
ROI Revolution
JANUARY 13, 2020
Published January 13, 2019. Ecommerce sales will surpass $4 trillion this year and approach $7 trillion by 2023, with digital sales growing over 6X faster than in-store sales through 2022. Ravenous competition is growing more fierce by the second and savvy shoppers are demanding a personalized & streamlined buying experience. Staying ahead of emerging technology and 2020 marketing trends within digital marketing will be mandatory for successful brands. 2020 Is the Year of Clear Vision.
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In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.
Forrester eCommerce
JANUARY 16, 2020
Late last year, I sat down at my desk, fountain pen in hand, surrounded by a mountain of notes I’d assiduously compiled through the year, ready to recap the year in branding. As the sticky notes chaos receded, and unified themes emerged, I realized that I need to call upon the wisdom of a village […].
MakeWebBetter
JANUARY 16, 2020
SERP results are overflowing with the same search query asked millions of times. What are the top marketing trends 2020? Like everyone is talking of chatbots, personalization and social commerce, augmented reality and bla bla bla. But, no one is reaching the depth of future possibilities. Getting a good number of hits, clicks, a good […]. The post Top 10 Marketing Trends 2020 Can Kill Your Business If Ignored [Free Market Research Template] appeared first on MakeWebBetter.
Canonicalized
JANUARY 13, 2020
I am starting 2020 with a new project and a challenge for myself: Financial DataViz! It’s not a New Year resolution; it’s something I wanted to do for a long time: takeover a specific topic or industry and work to fathom it out. The way I want to do is by finding specific topics, visualizations, […]. The post Financial Analytics in Tableau: Viz Finance with Dorian appeared first on Canonicalized.
Omnisend
JANUARY 16, 2020
Maintaining happy customers allows your business to grow sustainable and make money. However, ignoring customers and their desires can cause losses for your business. “Elementary, my dear Watson” – would say Sherlock Holmes. Although many businesses track this information, others may struggle to do it. Luckily, doing so is easier than it seems.
Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes
Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.
Forrester eCommerce
JANUARY 13, 2020
At last week’s CES I saw the latest and greatest advancements that will make TVs better and digital humans a reality. But my real focus: What changes will impact the retail industry? The headline: AI + computer vision + robotics = easier and more personalized customer experiences, and the chance for companies to keep up […].
Omniconvert
JANUARY 14, 2020
As a professional marketer, I have always been very keen on eCommerce marketing. If you are running an eCommerce store, The post 9 Actionable Lead Magnet Ideas to Gain More Customers for Your eCommerce Site appeared first on ECOMMERCE GROWTH Blog.
eCommerce CEO
JANUARY 17, 2020
Still trying to figure out what to sell online? Starting your first online store can get your anxiety pumping. You want to hit a home run with your first idea, but you don’t want to chase rainbows, either. I get it. You want to sell physical products online and make a profit. And to get … What To Sell Online: 21 Product Ideas That Drive Ecommerce Sales Read More ».
Omnisend
JANUARY 14, 2020
Businesses continue to use email marketing to increase their profits and expand their customer base. However, some businesses need to build an email list, so they can rely on email capture strategies to get more people to sign up for their newsletters. By using email capture, you can help your business in various ways: Find Read more The post The Best Practices for Email Capture appeared first on Ecommerce Marketing Automation | Omnisend.
Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global
In the fast-paced world of corporate finance, staying ahead of the curve is crucial for sustainable growth and profitability. This exclusive webinar with leading expert Hilary Akhaabi, PhD, will teach you practical ways to navigate complex financial landscapes and enhance your company's revenue management capabilities. Whether you're aiming to refine your financial strategies or seeking innovative solutions to drive performance, this new session is for you!
Forrester eCommerce
JANUARY 13, 2020
This is the fifth and final entry in a short blog series highlighting lessons about consumer behavior and attitude to take away from the previous decade. Here, you can find the first, second, third, and fourth posts. I close by emphasizing an age-old, fundamental human truth that takes on renewed significance given the latest shifts […].
Canonicalized
JANUARY 13, 2020
I am starting 2020 with a new project and a challenge for myself: Financial DataViz! It’s not a New Year resolution; it’s something I wanted to do for a long time: takeover a specific topic or industry and work to fathom it out. The way I want to do is by finding specific topics, visualizations, […]. The post Financial Analytics in Tableau: Viz Finance with Dorian appeared first on Canonicalized.
ecomdash
JANUARY 11, 2020
Focusing your marketing efforts on a niche market is the most effective way to utilize your marketing budget. Take a look at these tips to become a master at niche marketing. The post Niche Marketing: 5 Best Ways to Market Niche Products appeared first on Ecomdash.
Omniconvert
JANUARY 15, 2020
Why customer experience matters Good customer experience is a given these days. Exceptional customer experience is the best competitive advantage. The post 12 companies with great customer experience appeared first on ECOMMERCE GROWTH Blog.
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Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.
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