article thumbnail

Gamified Training Boosts Brand’s Appliance Sales 26.2%

Retail TouchPoints

Appliance manufacturer Bosch Siemens Hausgeräte (BSH) has adopted a gamified training solution from Attensi that features competition-based true-to-life scenarios designed to help salespeople remember product features, understand shopper motivations and close the sale. Training Provides a ‘Safe Space’ to Learn and Fail.

article thumbnail

5 Ways AR and VR Are Transforming Retail Training

Retail TouchPoints

In today’s tight labor market, training has become more critical than ever. Nowhere is that truer than in the retail space, where it is particularly important to train your employees quickly and engage them effectively to create long-term organizational loyalty. Customer service training. Product knowledge training.

Retail 223
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AI Remains Transformative Within the Ecommerce Space in 2024

Retail TouchPoints

AI algorithms can analyze customer data and behavior to provide highly customized and tailored recommendations, content and experiences to each shopper to drive higher engagement and conversion. But when it’s trained on the right data, AI shines. With the right focused approach, AI adoption can start small but still make an impact.

eCommerce 237
article thumbnail

6 Keys to Empowering Store Associates During the Holiday Season

Retail TouchPoints

Train early and train often. Training beyond the basics might seem to be a luxury during the time-starved holiday season, but it’s well worth the investment for virtually all associate roles in the store. Frequent training refreshers are critical to training retention and demonstration of the right behaviors,” Grant explained.

article thumbnail

Droopy Dog or Contagious Cat? Call New Walmart+ Telehealth Vet Service

Retail TouchPoints

Seeing how well-received Pawp was as a limited-time offer, we knew it was a valuable addition that would enhance the Walmart+ experience,” said Venessa Yates, SVP and General Manager of Walmart+ in a statement.

article thumbnail

Using AI to Build a More Creative, Strategic Future for Marketers

Retail TouchPoints

For example, on Instagram, 40% of the content people see comes from recommendations that are powered by AI. As marketers experiment with generative AI tools, they must understand the necessity of training models on brand-specific insights to achieve their creative goals.

Marketing 230
article thumbnail

Six Principles for Redefining Retail with Responsible AI

Retail TouchPoints

Cultivate Ethical Proficiency in AI The journey toward responsible Gen AI in retail begins with an essential step — ethical AI training. This training goes beyond mere technical know-how, delving into the ethical quandaries and societal impacts of AI. Moreover, ethical AI training in retail should also focus on inclusivity.

Retail 304