Remove 2018 Remove B2C Remove Customer Experience Remove Customer Loyalty
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Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

For every Apple, there are hundreds or thousands of brand wannabes who buy fake followers and pay for engagement from their customer base. It’s incredibly hard to authentically and organically build up brand loyalty. We hope you can learn a few lessons about brand loyalty and apply them to your own business. But it is possible!

B2C 261
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6 Valuable Lessons from Etail East 2018

Optimizely

This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. While Etail East 2018 is sadly over, that doesn’t mean the learning has to stop now. For many B2C brands, the customer is the center of the world. Seamless Customer Experience Wins.

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Nordstrom’s Acquisitions Show Personalization Will Continue To Be Critical For A Winning Customer Experience

RTP blog

By Tom O’Keefe, 4-Tell Nordstrom has long been synonymous with the words ‘Customer Experience.’ Defining what it means to provide the white glove treatment — and proving that it equates to a fiercely loyal customer base — businesses have always looked to them for strategies to enhance the customer experience.

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Zaius Appoints Chief Marketing Officer, VPs of Product, Industry Strategy, and Customer Success

Optimizely

Boston, MA: Zaius , the world’s leading B2C CRM, announced today four new executive hires to further accelerate growth and the company’s clear leadership in the MarTech industry. Zaius grew over 150% in 2018 and as we continue to expand, it’s important to bring added depth and experience to our team. Need an assist?

B2C 150
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The Top 25 Ecommerce Podcasts of 2018

Optimizely

Come for the thought-provoking journalism that highlights customer experiences, stay for the clever British humor… or should we say, humour? Where to start: How to Attract Customers and Keep Them Forever — Customer loyalty and customer retention go hand-in-hand. My Wife Quit Her Job.

eCommerce 223
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Groupe Touchette Partners with Pivotree to Increase Transactions with New Dynamic B2B Customer Portal

Pivotree Blog

“Since the establishment of the new omnichannel B2B platform, we have been able to respond to these demands with more agility, and our customers have been reporting an immediate improvement in their user experience.

B2B 52
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. 69% of B2B buyers are willing to pay more for a personalized experience.

B2B 146