Top Omnichannel Survey Takeaways: RTP Editors Weigh In
RTP blog
JANUARY 9, 2019
The term “omnichannel” gets thrown around a lot — some might say too much — by retailers and industry observers. However, the word still conveys an important truth: retailers must take every action possible to maximize customer engagement opportunities across both traditional and emerging channels. Is that the secret to its success?
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