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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Top data-related challenges include: . Stand Out Beyond Free Shipping .

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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.

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What is First-Party Data and Why Focus on it in 2024

Smile.io

  Welcome, and thanks for joining us because your journey here mirrors your customer's experience with your products and ultimately purchases. Without first-party data and server-side tracking, you might be losing potential loyal customers. What is first-party data?

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Top 5 Data Security and Privacy Best Practices in B2B SaaS

365 Retail

From contact information to credit card numbers, the amount of personal information that businesses collect from their customers has gone over the roof over the last few years. This means that business owners must always ensure that their customer data is secure around the clock. Let’s get started.

B2B 52
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MoEngage posts a four-fold increase in revenues as it eyes accelerated expansion into Europe

365 Retail

Leading insights-led customer engagement platform, MoEngage , has announced a four-fold increase in European revenues year-on-year, as it looks to accelerate its next growth phase, consolidating its position as a martech leader while opening up new European markets in 2022.

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How Smart Retailers Use Data And Analytics To Optimize Margins 

Dynamic Action

Leveraging competitive data and internal data are both crucial to gaining insights. Taking a customer-centric approach helps identify early trends and validate them using real-time data. Limited competitive coverage, profit data and customer data is restricting growth.

Retail 62
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The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

At the same time, a survey by Rolling Stone reveals that it’s likely the market will spike to an incredible $22 billion by the year 2022. With the coronavirus pandemic, more and more customers are turning to ecommerce. Therefore, retailers need to work on offering these experiences at all of their customer touch points.