Introductory Guide to International eCommerce, Part 1: Customer Data and Privacy
ESW
SEPTEMBER 3, 2018
According to Jenna Vassallo at Forrester, cross-border purchases will make up 20 percent of the worldwide eCommerce market by 2022. eCommerce companies in developed markets need to recognize that such markets present tremendous opportunities for them to reach new customers. The popularity of cross-border eCommerce is on the rise.
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