6 Paid Social Trends to Be Aware of in 2024
Retail TouchPoints
JANUARY 12, 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. The Multichannel Marketing Report 2023 shows Facebook consistently outperforming the former king of online sales, Google Shopping, in a number of categories, including fashion apparel. Social commerce value will keep on growing.
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