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Leverage Synergy To Stretch Your 2025 B2B Marketing Budget

Forrester eCommerce

Today, Forrester released our 2025 Budget Planning Guides. It’s always an exciting time when we gather survey data and insights from our client conversations to produce a set of collective recommendations that B2B marketing executives should consider for the year ahead.

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Crate & Barrel Adopts Single Payment Solution Across Digital and Physical Channels

Retail TouchPoints

In August 2022 Crate & Barrel committed to more eco-friendly operations, with goals for 2025 including the use of 60% certified preferred fibers in its textile assortment and 50% Forest Stewardship Council-certified furniture.

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How B2B Companies can Fix Their Broken Ecommerce Platforms in 2025

Retail TouchPoints

Yet the comparisons persist, with many B2B companies frustrated that they can’t fully monetize their ecommerce channel. Both of these examples can be significant timesavers, enabling B2B companies to make their ecommerce channels more profitable. First, B2B companies should not compare their ecommerce channel with the B2C experience.

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Morrisons aims for 2,000 convenience store target in 2025

TalkingRetail

Rami Baitiéh, chief executive, said: “Convenience remains an important and strongly growing channel for us. With the McColl’s conversion programme now complete and the recent acquisition of 38 stores in the… This story continues at Morrisons aims for 2,000 convenience store target in 2025 Or just read more coverage at Talking Retail

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Busting the myths of incrementality measurement in 2025

RetailDive

Discover how brands are leveraging iROAS to measure incremental sales and optimize retail media strategies across growing channels.

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Capri, Tapestry Pull Plug on Merger Amid Regulatory Uncertainty

Retail TouchPoints

10, 2025 that had been set when the merger was first announced in August 2023. In its Q1 for fiscal 2025, which ended Sept. billion in Q2 of fiscal 2025, which ended Sept. Additionally, our extensive wholesale network serves as an important channel to reach consumers in areas where we do not have our own stores.

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Amazon Dives Into the Shark Tank to Promote ‘Buy It Now’ Launch

Retail TouchPoints

Amazon has been enhancing its content offerings in recent months, including partnering with GroupM to co-develop content for the new Amazon Live channel and introducing new shopping formats in May 2024. Winners get a spot in Amazon’s exclusive Buy It Now Store, also opening on Oct. 30, with one entrepreneur per show winning $20,000.

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