Visual Branding in eCommerce: Why It Matters
Groove
SEPTEMBER 5, 2023
In an eCommerce context, visual branding is a brand's unique style or online look. Visual branding is like an eCommerce merchant’s storefront window. For instance, a playful logo might belong to a kids' toy store, while a sleek one could be for a high-end consumer electronics store. What's Visual Branding?
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