Forrester eCommerce

NOVEMBER 10, 2021

Customers seem to contradict themselves when they say that they don’t intend to stay with a brand but will buy more from and/or recommend the brand. This blog post discusses what's behind this customer loyalty pattern and how should brands respond.

Recommendation 195

Recommendation Customer Loyalty Customer Blog 195

RETAIL MANAGEMENT SOFTWARE

AUGUST 26, 2024

For retailers, especially those operating in an omnichannel environment, maintaining customer loyalty in the face of rising costs is a significant challenge. However, with the right strategies, retailers can not only survive but thrive, securing the loyalty of their customers even during tough economic times.

Customer Loyalty 72

Customer Loyalty Omnichannel Payment Services Customer 72

lateshipment

APRIL 28, 2024

Stands for the increasing and ever-changing customer expectations with your business and the answer of meeting or rather exceeding these expectations stands for what one would call ‘ a great customer experience ’. The Need To Focus On CX In Today's Business Landscape Customer demands are never the same.

Customer Experience 130

Customer Experience eCommerce Customer Merchant Services 130

lateshipment

AUGUST 1, 2022

The benefits of automation are clear for the business as a whole, and automation can also transform the customer experience even when the customer isn’t directly involved. Shopping and checkout experiences can be managed directly by the customer, but that’s only half of the overall order experience.

Customer Experience 147

Customer Experience Payment Services Customer Shipping Costs 147

Retail TouchPoints

FEBRUARY 6, 2023

By catering to their unique characteristics during the buying process, retailers maximize revenue and customer loyalty. Delivery personas are powerful in that they can reduce delivery costs, improve delivery-related revenue and customer loyalty. What are delivery personas?

Customer Loyalty 144

Customer Loyalty Improvements Customer Retail 144

Groove

JANUARY 23, 2019

Personal connections are at the core of every positive customer experience. Here at Groove Commerce, we think of customer experience like an umbrella covers the entire purchase cycle. Underneath it, your website, marketing, shipping and customer service create micro-moments that influence customer sentiment.

Customer Experience 167

Customer Experience Improvements Customer Live Chat 167

365 Retail

JUNE 21, 2024

In the highly competitive business world of eCommerce, building and maintaining customer loyalty is crucial. By offering carefully planned discounts, you can not only attract new customers but also retain existing ones. Here’s how strategic discounts can enhance customer loyalty on your eCommerce store.

Customer Loyalty 52

Customer Loyalty eCommerce Customer Customer Experience 52

Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 62

Customer Loyalty Customer Beauty and Health Food and Beverages 62

Groove

JULY 19, 2019

Considering an eCommerce loyalty program app? As we mentioned in our related eCommerce inbound marketing guide , establishing and maintaining customer loyalty has become an essential strategy for online and offline retailers. According to BigCommerce, it costs 5x less to convert existing customers than it does acquire new ones.

Recommendation 185

Recommendation eCommerce Customer Loyalty Customer Retention 185

lateshipment

MARCH 13, 2020

Be it their journey to the checkout phase or their post-purchase, last-mile delivery phase, it is imperative that you provide customers with an experience that builds trust, is delightful, and creates a positive brand perception. . The Post-Purchase Experience Gap. What is On-Brand Post-Purchase Customer Experience?

Customer Loyalty 242

Customer Loyalty Customer Shipping Costs Shipping 242

RTP blog

SEPTEMBER 17, 2018

According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them. The lack of activity indicates that brands struggle to remain relevant with the customers that have opted into their loyalty program.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 83

Customer Loyalty Customer Retail eCommerce 83

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations. hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

RetailMinded

NOVEMBER 9, 2023

Well-designed packaging from packaging companies like The Packaging People can craft a delightful unboxing experience that makes customers feel excited about their purchase and more likely to recommend the brand to their family and peers. This can lead to an overall more positive customer experience.

Customer Loyalty 52

Customer Loyalty Customer Recommendation Social Media 52

Omnisend

JUNE 28, 2021

Ecommerce personalization is the process of tailoring the content, recommendations and offers a customer sees based on their previous buying and browsing behavior, along with their demographics and personal data. 71% of consumers feel frustrated when their shopping experience is impersonal. Reading Time: 7 minutes.

Customer Loyalty 152

Customer Loyalty eCommerce Customer Recommendation 152

Forrester eCommerce

JANUARY 17, 2024

We asked over 39,000 Canadian consumers in our annual Customer Experience Benchmark Survey about their likelihood to recommend brands that they interacted with in the past 12 months, using the standard NPS […]

Customer Experience 293

Customer Experience Recommendation Consumer Customer 293

365 Retail

JUNE 19, 2023

Customer loyalty programmes are ‘vital’ for retailers to retain customers, with over half of the UK consciously buying less due to the cost-of-living crisis, according to a new report by Deployteq and the Data & Marketing Association (DMA).

Customer Loyalty 52

Customer Loyalty Customer Retail Recommendation 52

365 Retail

OCTOBER 30, 2023

This means businesses need to look after their customers better than ever. Prioritising customer satisfaction is not just a good business practice, but an essential lifeline for small business growth and survival.

Small Business Retail 109

Small Business Retail Shipping Costs Customer Experience Customer 109

Retail TouchPoints

MAY 30, 2024

The most effective way to strengthen the customer experience is to elicit feedback. Yet, since customers are often in a rush, it can be challenging to gather valuable feedback. The question can inquire about customer actions, brand preferences, loyalty program participation, pricing or other facets of the customer experience.

Point of Sale 265

Point of Sale Customer Experience Payment Services Magazine 265

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Consumer Customer Loyalty 78

RETAIL MANAGEMENT SOFTWARE

JUNE 26, 2024

Retailers are no longer just selling products; they are crafting experiences. Creating a seamless retail experience is essential for driving sales and fostering customer loyalty. This blog explores how retailers can navigate this evolving landscape and deliver experiences that keep customers coming back.

Customer Loyalty 52

Customer Loyalty Payment Services Customer eCommerce 52

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

Additionally, it’s not just AI; retail brands can also look to other innovative technologies such as augmented reality (AR), virtual reality (VR), and voice assistants to provide a more conversational and convenient shopping experience. This can help retailers increase sales and build customer loyalty.

Customer Experience 98

Customer Experience Retail Customer eCommerce 98

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

GetElastic

SEPTEMBER 16, 2021

Why a Hybrid Customer Experience is Essential for Today’s Consumer. As it turns out, based on a 2019 study , many customers actually prefer a hybrid experience over one that is entirely online or in-person. What exactly is a hybrid customer experience? Hybrid Customer Experience Example 1: Carvana.

Customer Experience 139

Customer Experience Customer eCommerce Vend 139

Retail TouchPoints

MARCH 3, 2023

The best personalized experiences happen when retailers make the customers a part of the dialogue and leverage data to create one-to-one experiences that are more targeted to them based on their unique interests and behaviors, as opposed to customers like them. Advanced customer support.

Consumer 235

Consumer Customer Loyalty Customer Experience Recommendation 235

Smile.io

JUNE 1, 2022

Sure, a fantastic product will give you a head start when it comes to loyalty, but it doesn’t guarantee anything. Existing customers vs. new prospects graphic. Image Source: Antevenio Your post purchase customer experience can make a huge difference to your customer retention rate.

Customer Experience 96

Customer Experience Improvements Customer Customer Retention 96

UpSellIt

FEBRUARY 13, 2019

Customer loyalty is more important than ever. Case in point – Apple, one of the most successful brands in history, has an 87% customer retention rate. Research shows that it is 5 times more cost-effective to convert a returning customer than a new one. Focus On Your Customer Experience.

Customer Loyalty 61

Customer Loyalty Shipping Costs Customer Shipping 61

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 256

Customer Loyalty Retail Shipping Costs Financial Services 256

Retail TouchPoints

MAY 1, 2024

Tailoring the shopping experience to individual preferences, like offering personalized product recommendations and customized promotions, is a psychological strategy that makes customers feel valued and understood, leading to a positive brand perception. Customers become invested in earning rewards and badges.

Technology 292

Technology Arts Payments Customer Loyalty 292

iVend

JULY 8, 2021

What I am hearing, and is supported by expert 3 rd party research, is a consistent pattern of four key priorities: in-store customer experience, knowledgeable staff, personalised loyalty programs and social media marketing. The in-store customer experience is that differentiation.

Customer Experience 98

Customer Experience Customer Social Media Retail 98

Groove

JULY 31, 2023

The tool we most commonly recommend to our clients to reach these goals is Klaviyo , although there a various others available. The benefits of automations to you as an online retailer include improving customer engagement, promoting customer loyalty, keeping your brand top of mind and increasing customer lifetime value (CLV).

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Loyalty 195

Algopix

DECEMBER 2, 2020

No matter the industry, customers today have more ways to research their options than ever before. Customer experiences are the ultimate deciding factor that separates successful companies from the rest. And in many cases, that experience is more important than price or quality. But what does this look like in practice?

Customer Experience 78

Customer Experience Improvements Management Customer 78

Retail TouchPoints

MARCH 20, 2024

Conversational commerce gained popularity when one-click online shopping rose and brands were losing face-to-face customer interaction but still wanted to create an intimate and personalized consumer experience. This approach focuses on understanding and addressing the customer’s needs rather than pushing for a sale.

Small Business Retail 249

Small Business Retail Recommendation Consumer Customer Data 249

Retail TouchPoints

SEPTEMBER 28, 2023

In fact, 80% of customers say they’re more likely to purchase from brands that personalize, according to Deloitte. However, most ecommerce retailers today have already invested in personalizing their online shopping experience — so why are retailers still struggling with customer loyalty and sales?

Gifts 256

Gifts eCommerce Recommendation Technology 256

Retail TouchPoints

JUNE 7, 2022

Implicit in this shift is the rise of personalization in the customer experience (CX). In fact, 64% of consumers will immediately try new products or services from companies that offer a high-quality customer experience. Recommendation enables us to find that item, faster.

Recommendation 272

Recommendation Arts Retail Consumer 272

Retail TouchPoints

JANUARY 18, 2024

That’s why gamification as a technique is becoming more popular in marketing and customer loyalty programs. Gamification can be used as a short-term strategy to drive engagement or for long-term efforts to build customer loyalty. Use it to make a good app experience even better, not make a poor app experience okay.

Retail 298

Retail Customer Loyalty Games Reference 298

Groove

JANUARY 19, 2022

Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Mapping the eCommerce Customer Journey.

eCommerce 340

eCommerce Merchant Services Customer Payment Services 340