Remove Customer Retention Remove Multichannel Remove Shipping
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12 critical KPIs for multichannel ecommerce

GetElastic

Because we’re now living in an ecommerce world where multichannel is mainstream. You have a general sense that multichannel is working well for your ecommerce brand. Here’s a guide to keep them all straight: Multichannel: bringing marketing, sales and fulfillment together. This is where metrics come in.

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How to Run an Omnichannel E-Commerce Marketing Campaign

Kissmetrics

This is different from multichannel e-commerce, where brands sell across different channels but offer different experiences. An omnichannel e-commerce experience sounds better than a multichannel or single-channel experience, right? Omnichannel E-Commerce Strategies Provide a Better Customer Experience.

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Ship-to-Store Breaks Down the Barrier Between Physical and eCommerce Retail

ESW

Ship-to-store is not exactly a new phenomenon in eCommerce. Walmart chose to build its Pickup Today program instead of expanding free shipping options way back in 2011. Is ship-to-store still relevant as online shopping and digitally native brands become increasingly popular? Ship-to-Store as a Bridge for Big Brands.

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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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7 Omnichannel Marketing Strategies to Boost Ecommerce Sales

SellBrite

Omnichannel marketing strategies for your business involve having and maintaining a presence across several online and offline channels in order to offer a unified experience for customers. Studies have shown that customers exposed to three or more marketing channels are 250% more likely to purchase from a brand. Source: Sellbrite.

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WooCommerce reporting: advanced insights to grow your store

Omnisend

Do people respond better to free shipping or 20% off? Is your latest ad targeting the wrong crowd, or are customers frustrated with your store’s UX? Customization is limited, and true marketing insights are non-existent in the native tool. Without the right insights, you’re left guessing about what’s working and what’s not.

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Top Ecommerce Niches of 2019

ecomdash

Unless you drop ship products, storing 100s of SKUs in a warehouse isn’t economical, especially with storage fees on the rise. Merchants can focus on building more personalized content and customer experiences for their target customers which leads to stronger brand loyalty. Choose items that are easy to ship and not fragile.