Unify Drop Ship and Marketplace for a Highly Flexible Go-to-Market Model — Don’t Get Stuck in ‘Either-Or’
Retail TouchPoints
JULY 21, 2022
While companies are certainly collecting more and more data, data alone can’t drive this level of hyper-personalization — especially not in a traditional wholesale retail model. As a result, many retailers are seeking to scale up their selection through models like drop ship and marketplace.
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