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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Understanding omnichannel vs. multichannel eCommerce, however, can be vital to determining the optimal strategy for your business.

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Are Retailers Making the Most of Their Welcome Series?

Retail TouchPoints

With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail. To create a truly relevant welcome series, ecommerce marketers need to send messages that match customers’ intentions.

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7 Go-To Halloween Products To Sell Online

ecomdash

Just take a look at some of the statistics from Halloween 2017: Retail spending for Halloween 2017 reached $9.1 As many as 71% of online Halloween consumers will buy from Amazon.com this year. According to Internet Retailer, 1% of people who celebrate Halloween , will shop for some of their Halloween-related items online.

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Top IRCE 2019 Sessions You Can’t Miss

ROI Revolution

IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. Making Sense of Email Marketing Today. Cindy White, Senior Ecommerce Marketing Manager, Plow & Hearth | 2:30 PM. Do you know what sessions you’re attending?

eCommerce 100
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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

However, certain types of internet retailers will see greater value from a loyalty program. These retailers have the following characteristics: 1. Online retailers who receive a steady stream of at least ten or more orders a month will see greater benefit from a reward program.

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IRCE Day 1 Recap- Personalization, Analytics, Mobile, and More!

ROI Revolution

After a brief break, sessions returned with a presentation from Don Davis, Editor at Large of Internet Retailer. Don painted a rather harrowing picture for the future of retailers, talking about the perils that Amazon poses to many online businesses.

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31 Facts About eCommerce That’ll Keep You Up At Night

Creating a Website Today

When you think about e-commerce, you probably picture a store online that is constantly promoting new deals, products, services, and so forth. eCommerce involves a lot more strategy from a marketer’s point of view. Netflix was not the first online DVD subscription retailer. from Pinterest, $2.08