Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88

Events Seminar Marketing Workshop 88

Retail TouchPoints

OCTOBER 26, 2022

Simon and Shop Premium Outlets (SPO) are partnering with Alibaba Group ’s Tmall Global to launch a series of live shopping events in China. We’re excited to power these livestream shopping events with our innovative tech and offer a new avenue to sell on-sale premium and luxury brands to shoppers in China.”. in time for Alibaba’s 11.11

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Events Channel Consumer Operations 214

Retail TouchPoints

MAY 14, 2024

Qurate Retail’s New App and FAST Channel Qurate Retail’s Sune shopping app. Image courtesy Qurate) HSN and QVC are the indisputable OGs of live shopping, and their parent company Qurate Retail Group is making a concerted effort to bring the brands’ decades of expertise into new media channels. But Qurate isn’t giving up on TV.

Social Media 257

Social Media eCommerce Channel Events 257

Forrester eCommerce

MARCH 22, 2018

PartnerWorld kicked off in Las Vegas yesterday and, for the first time, colocated with IBM’s Think main event. It was a […].

Channel 346

Channel Events Marketing 346

365 Retail

NOVEMBER 23, 2023

The Pop-Up Crisis event, a unique fusion of high-end fashion and charitable purpose, returns for its fourth year to London’s prestigious Savile Row. From December 5th to 14th, this event transforms a former police station into a hub of philanthropic activity.

Events 104

Events Workshop Fashion Channel 104

Retail TouchPoints

MARCH 11, 2021

Walmart is venturing further into social commerce and livestreaming with two virtual programs: Mashable Home , a virtual experience that will run through April 8, and the Spring Shop-Along: Beauty Edition livestream, which will be held on Walmart’s TikTok channel the night of March 11.

Events 150

Events Outdoor Demo Travel 150

365 Retail

APRIL 10, 2024

The Retail Technology Show (RTS) has announced a series of special events, new for 2024. In addition to the London Store Tours, the RTS will also be hosting a special Retail Media Networks focused event , sponsored by digital signage specialist, Scala. This will also take place the day before RTS on 23 April. The post 2 weeks to go!

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Events Technology Retail Omnichannel 52

Retail TouchPoints

FEBRUARY 23, 2024

Following its first livestream event last fall , discount shopping platform Shein is planning a second shoppable livestream event Sunday, Feb. The three-hour “Shein Live: Front Row” event will begin at 12 p.m. PT on the company’s official channels on Facebook, X, YouTube and Instagram.

Fashion 250

Fashion Events Presentation Channel 250

365 Retail

JUNE 13, 2023

Alibaba.com, one of the world’s leading B2B ecommerce marketplaces, announces the launch of its new UK channel partner recruitment drive to enable more SMEs to unlock global export opportunities.

Channel 70

Channel eCommerce B2B Events 70

ESW

APRIL 3, 2023

As perhaps the largest gathering of retail and brands, the Las Vegas-hosted event was three days of non-stop innovation and inspiration (plus a fantastic performance by Nelly). As we headed home, we reflected on key topics and trends that are poised to shape the landscape for brands with DTC channels.

Channel 78

Channel Customer Loyalty Social Media Customer Experience 78

365 Retail

SEPTEMBER 29, 2022

Ribble Cycles wins the Omni-channel Experience award at the Creative Retail Awards 2022. The Creative Retail Awards ‘is a dynamic and exciting annual event designed to recognise and reward innovation and excellence in retail design and experience. States Andy Smallwood, CEO, Ribble Cycles.

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Channel Technology Events Retail 85

Optimizely

JUNE 27, 2017

When marketers think about attribution, they most often do so in terms of channel performance – how the channel is performing relative to itself, and how much revenue it generates. And you can understand how your campaigns are performing in terms of something other than channel metrics.

Channel 191

Channel Jewelry Marketing Customer Loyalty 191

365 Retail

MAY 2, 2024

When making online buying decisions, UK shoppers now place more value on product information delivered on retailers’ owned channels, compared to third-party channels, such as marketplaces or social media, the latest research from Intellias , the software engineering and digital consultancy company, reveals.

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Social Media Information Channel Consumer 52

ESW

APRIL 5, 2023

While every brand with a DTC channel dreams of a sudden surge in website traffic, too much of a good thing can do irreparable damage to even the most established online retailer. Preparing a DTC channel for peak season is a must for growing revenue and preserving brand reputation. Proper preparation reduces headaches and boosts sales.

Channel 78

Channel Merchant Services Payments Payment Services 78

Retail TouchPoints

FEBRUARY 18, 2021

Unfortunately, many of these new online channels have not implemented proper safeguards, and cybercriminals are changing their attack methods to capitalize. Identify online assets that are at risk in the event of a DDoS attack. There are multiple ways to protect online channels against a DDoS attack.

Channel 147

Channel Payment Services Merchant Services Online Retail 147

Ecommerce Platforms

FEBRUARY 9, 2023

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. As a result, we’d like to walk through ways to properly sell across channels with Shopify POS Go.

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POS Shopify Merchant Services Channel 104

Retail TouchPoints

OCTOBER 6, 2023

Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its Sainsbury’s Live network to stores across the UK. Clear Channel will upgrade existing screens, replacing them with Waferlite screens that are up to 50% more energy efficient.

Retail 244

Retail Channel Events Management 244

Forrester eCommerce

APRIL 17, 2018

I recently attended its first analyst event in Taipei to better understand how the company approaches the AI opportunity and helps its clients deliver […]. There’s a sense of urgency in Asia to capitalize on AI, not only to compete but to lead globally. Appier, established six years ago in Taiwan, is one of these firms.

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Channel Marketing Events Customer 276

365 Retail

OCTOBER 5, 2023

Building on the current network, Sainsbury’s Live will become the UK’s largest connected digital supermarket screen network, as Clear Channel upgrades the existing screens, expanding the external screen network to include 420 screens and launching up to 400 internal screens across stores nationwide.

Channel 57

Channel Events Management Customer Experience 57

Retail TouchPoints

MARCH 30, 2023

trillion for the year, according to data released at the State of Retail & the Consumer virtual event. In just the last three years, the retail industry has experienced growth that would normally take almost a decade by pre-pandemic standards,” said Matthew Shay, President and CEO of NRF during the event. trillion and $5.23

Consumer 258

Consumer Omnichannel Travel Events 258

ROI Revolution

AUGUST 26, 2022

Is your 2022 Amazon holiday strategy taking the Amazon Prime Fall Deal Event into account? Brands that sell on Amazon should keep a close eye out for a Prime Day-esque sales event that Amazon will reportedly host in September or October, according to outlets like Business Insider, Fortune, and TechCrunch.

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Events Shipping Costs Electronics Shipping 78

Forrester eCommerce

JULY 17, 2023

Forrester analysts attended SAP’s key customer event Sapphire this year in Barcelona and Orlando. SAP estimates 80% of B2B transactions will happen via digital channels by 2025 […] This year “Digital” and “AI” were the two keywords used in almost every presentation, sometimes maybe abused.

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B2B Presentation Events Channel 195

ChannelAdvisor

AUGUST 24, 2021

The year’s best e-commerce event, ChannelAdvisor Connect , returns September 14-15, 2021! We had an amazing turnout last year, with more than 2,500 registrants from 65 countries, and we can’t wait for this year’s two-day event. ChannelAdvisor supports over 190 channels and we’re constantly adding new ones.

eCommerce 98

eCommerce Events Channel Fulfillment 98

ChannelAdvisor

NOVEMBER 16, 2021

Ten eventful, remarkable years. . In Digital Commerce 360’s 2022 Leading Vendors to the Top 1000 Retailers , ChannelAdvisor achieved recognition as the #1 channel management vendor in the industry — for the tenth year in a row. . A lot has happened in e-commerce over the last 10 years, and we know more change will come.

Channel 85

Channel eCommerce Management Multichannel 85

Retail TouchPoints

MAY 8, 2024

While Temu’s efforts have focused more on digital channels, Shein’s charm offensive is bringing its digital brand to the real world, including major out-of-home advertising campaigns , additional themed pop-up events and an ongoing partnership with Forever 21.

Fashion 173

Fashion Accessories Events Channel 173

Retail TouchPoints

NOVEMBER 21, 2023

The collaboration will engage fans throughout the NBA season, including at marquee events like the NBA All-Star Game, and Foot Locker will receive media exposure across platforms including on-court virtual signage and on NBA social channels. unlocking a multitude of brand-building benefits for the struggling retailer.

Marketing 231

Marketing Events Games Channel 231

Retail TouchPoints

OCTOBER 13, 2023

With advanced measurement, targeting and programmatic transactional technology, Samsung and Hy-Vee’s retail media network, RedMedia , will help suppliers and brands reach specific customers across channels, including the retailer’s in-store marketing, loyalty programs and events.

Retail 253

Retail Demo Technology Events 253

Kissmetrics

MAY 4, 2021

Once you’re armed with this information, you can select your channels. Select Your Channels. There’s no wrong answer for which social channels to be on and avoid. But that dropped from 65% in 2015, and other social channels still have validity. These are just my social channels. Stay Ahead of Current Events.

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Social Media Blog Channel Events 334

Retail TouchPoints

NOVEMBER 24, 2023

Step Two: Amplify your most impactful content across your social channels. Once you have identified impactful UGC, ratings and reviews, use it to create social media marketing content across your brand’s social channels. Even live shopping events can be hosted using native tools already built into social platforms.

Social Media 268

Social Media Events Gifts Consumer 268

Retail TouchPoints

MARCH 21, 2024

David’s Bridal customers now have seamless access to PersonalizationMall’s array of more than 40,000 products via all of David’s Bridal’s channels, including its website and stores.

Gifts 225

Gifts Apparel Events Channel 225

Retail TouchPoints

NOVEMBER 23, 2021

In the last few years, YouTube has seen huge growth in live video, with more than half a million channels livestreaming for the first time in 2020. This holiday season, YouTube is promoting the commercial potential of its platform with its first-ever live shopping pop-up event. ecommerce by 2024. .

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Events Channel eCommerce Other 240

365 Retail

DECEMBER 1, 2023

With over a decade of experience leading the product and go-to-market strategy for out-of-home media company, Clear Channel Scandinavia, where he held the role of Chief Product & Strategy Officer, Wikander comes with a wealth of experience in successfully orchestrating product portfolios to drive business performance.

Channel 62

Channel Electronics Improvements Events 62

Retail TouchPoints

FEBRUARY 7, 2023

Through the expanded partnership, PAVE Global will continue to have a prominent presence at the event, including: Sponsoring a retail brand-led session in the Design:Retail Conference program, a dedicated space on the expo floor, and even an exclusive, after-hours networking event, with more details to be revealed soon.

Retail 242

Retail Events Reference Channel 242

Retail TouchPoints

JANUARY 2, 2024

In 2022, 36% of its business came from online channels. In fact, the company is doubling down on the “quality” piece by launching Capsule, a new events collection for women. Sustainability Comes into Fashion Double-digit growth is on the horizon for the 2023 fiscal year, largely thanks to Mango’s focus on international ecommerce.

Fashion 219

Fashion Events eCommerce Channel 219

Retail TouchPoints

SEPTEMBER 18, 2023

Perhaps most importantly, “a decade ago, very few of you were using things like Amazon Advertising, Amazon Lending and Fulfillment by Amazon (FBA), and things like Brand Registry, Seller-Fulfilled Prime, Seller University and even Amazon Accelerate didn’t exist,” said Mehta at the event.

Payment Services 317

Payment Services eCommerce Shipping Costs Multi-channel 317

Retail TouchPoints

JUNE 22, 2022

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. Our partnership with Twitter, and the launch of the Twitter sales channel, will let merchants seamlessly bring commerce to the conversations they’re already having on the platform.”.

Merchant Services 262

Merchant Services Shopify Payment Services Retail 262

Retail TouchPoints

JANUARY 2, 2024

The AI-powered demand sensing technology is designed to examine short-term demand patterns across various channels using customer insights, market events, pricing, campaigns, localized weather reports, external economic factors and other critical data points to better understand and predict consumer preferences over time.

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Improvements Games Technology Article 236