May, 2021

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5 signs that retail is going to be OK

RetailDive

The industry took a beating last year. Challenges remain, but here are a few indications of retailers' strength.

Retail 143
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Ransomware: Survive By Outrunning The Guy Next To You

Forrester eCommerce

There are two people in a wood, and they run into a bear. The first person gets down on his knees to pray; the second person starts lacing up his boots. The first person asks the second person, “My dear friend, what are you doing? You can’t outrun a bear.” To which the second person […].

Customer 545
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Moving Offline to Online: Advice from Four Businesses Taking on Digital Transformation

BigCommerce

It’s no secret that running a retail business can be a challenging endeavor.

Retail 536
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How I Think About Marketing

Kissmetrics

I thought I would let you into my mind, so you can see how I think of marketing. The way I strategize to grow my own company. And what you’ll read next will probably come as a shock, as I don’t really view marketing in the same traditional way you read online. Now before I dive in, let me give you a little bit of context. My company is NP Digital. It’s a digital marketing agency where we help companies of all sizes grow.

Marketing 363
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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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Retail’s Last-Mile Challenge

Retail TouchPoints

In London, as shoppers return to storied Oxford and Spencer streets after long COVID-19 lockdowns, they’re being greeted by the sight of boarded-up windows and a $23.4 trillion global retail industry in a state of flux. Arcadia Group’s Topshop, Bon Marche, Debenhams and TM Lewin are just a sampling of the iconic names among 60 UK retailers that have failed so far through the pandemic — representing nearly 6,500 stores and 129,000 employees.

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Nexcess Review (2021): High-powered Ecommerce Hosting for Magento and WordPress

Ecommerce Platforms

Running an online store is already complicated with the combination of tasks like inventory management, web design, marketing, and much more. That's why fully managed ecommerce hosting providers can come in handy to eliminate the need to handle technical, backend elements of hosting and focus more on your actual business. In this Nexcess review, we'll cover a managed hosting option for ecommerce and explain its pricing, features, and types of hosting.

Magento 223

More Trending

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Biden Executive Order Bets Big On Zero Trust For Future of US Cybersecurity

Forrester eCommerce

This may be a bit of a long blog due to the extensive nature of the Executive Order On Improving The Nation’s Cybersecurity and its impact on cybersecurity and the Zero Trust approach. The Biden administration also published a “FACT SHEET: President Signs Executive Order Charting New Course to Improve the Nation’s Cybersecurity and Protect […].

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Cater to Your Customers’ Needs With Product Protection

BigCommerce

Ecommerce is having its moment. In 2020, it grew to $861B according to Digital Commerce 360.

Customer 475
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Technical SEO Audits: Tips For Successful Implementation

Kissmetrics

According to BrightEdge, 68 percent of all online experiences start with a search engine , and 53 percent of website traffic comes from organic search. Yet, only 0.78 percent of these searchers click results on the second page of Google. That means if you’re not showing up on the front page of the SERPs, you aren’t getting traffic. It’s clear why SEO is a top priority for marketers.

SEO 363
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Delivery Platform Offers Carbon Offsets to Shipping Customers

Retail TouchPoints

The pandemic-fueled ecommerce surge has been accompanied by a dramatic increase in deliveries — and the fossil fuel emissions that accompany them. In early April 2021, carbon dioxide levels reached a record high of 420 parts per million , according to CO2 Earth , and scientists warn that emissions need to be cut in half by 2030 to avoid the worst aspects of climate change.

Shipping 327
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Ecommerce Sales Tax: What You Need to Know About Cross-State Sales

Omnisend

Reading Time: 4 minutes. You set up your ecommerce store and are open for business. Thanks to adopting an automation platform, you’re reaching a broad audience and pulling in more sales. Email marketing and SMS conversion rates are in line with ecommerce merchant trends. Business is great. But what about legal obligations? Specifically, are you confident that you’re compliant with tax regulations, whether you’re selling a pair of pants to someone in New York or a car accessory to a Montana resid

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How To Manage Digital Wallets For WooCommerce Customers

MakeWebBetter

Digital payment is the backbone of online shopping. It is cost-effective, convenient, fast, and increasingly popular. There are several ways to perform digital payments such as Point of Sale Machines (POS), Mobile Banking, Internet Banking, Digital wallets, etc. And I’d like to bring your attention to digital wallets as they have become mighty popular in […].

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Employee Wellbeing Is A Shared Responsibility

Forrester eCommerce

I spent the early days of my career in the early 90’s studying manufacturing engineering at University then working in a ship repair yard. I was taught to weld by a gruff Geordie who handed me a visor, a live arc-welder and told me “don’t look into the light. You’ll go blind”. I didn’t. That […].

Shipping 527
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WooCommerce Dropshipping: The Ultimate Guide

SellBrite

Have you ever wanted to start an online store but didn’t want to deal with inventory management, fulfillment, shipping, or any other ecommerce shenanigans? Then dropshipping might be perfect for you. Dropshipping is an order fulfillment method where the seller doesn’t make or stock products but instead uses a third-party supplier to ship products to customers.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How to Use Google’s Disavow Tool For Better Rankings

Kissmetrics

Recently, I had a friend ask me for help because her website rankings were tanking. Always willing to lend a helping hand, I asked her what she had been doing to build links and improve SEO. Everything she was doing checked out OK. So, I fired up Ahrefs and took a look at her backlink profile. That’s when I saw it. Tons of spammy links were pointing to her site.

SEO 363
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Walmart and Gap Partner to Launch Exclusive Home Essentials Line

Retail TouchPoints

Walmart and Gap have entered a strategic partnership to introduce Gap Home , a home essentials brand exclusive to Walmart. The collection, which will launch June 24, will feature more than 400 items across home décor, tabletop, bedding and bath, with styles designed for every space from college dorms to homes. The launch collection was designed with sustainability in mind and features items made with organic cotton and recycled materials as well as quality materials such as denim and chambray.

Arts 306
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How to Boost Affiliate Marketing with Gated Offers and FMTC

SheerID

Learn how integrating FMTC’s affiliate marketing platform with SheerID helps brands acquire more new customers through affiliate sites.

Marketing 183
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How to Do Pre-Launch Marketing With a Coming Soon Page?

MakeWebBetter

When you’re introducing a new website or a product, there are often several aspects that need to fall into place before you could even end up making it publicly available. Leaving your website empty, whether you have vague plans for the future, is not really a SMART option for your customers. Rather, put a bit […]. The post How to Do Pre-Launch Marketing With a Coming Soon Page?

Marketing 179
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Build A Culture Of Emotionally-Intelligent Employees To Boost Mental Health

Forrester eCommerce

Many companies get emotion wrong… Rather than designing experiences built on a broad spectrum of emotions, they equate emotion with delight. But real joy and real happiness can only exist in relation to all the emotions, they are a “boxed set.” We cannot just pick and choose our emotions. Anger isn’t joy, just as joy […].

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Retail staff suffering lowest levels of mental well-being, study reveals

TalkingRetail

UK retail workers are suffering among the lowest mental wellbeing of any employee group, with the pandemic continuing to worsen staff’s mental health, new research reveals. A report by the charity Retail Trust has found that 84% of retail workers said their mental health has deteriorated during the pandemic, leading to symptoms like increased anxiety, This story continues at Retail staff suffering lowest levels of mental well-being, study reveals.

Retail 145
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How to Get Facebook Leads Organically

Kissmetrics

Why would you want to take time and effort to attract organic Facebook leads when you could just pay for prospects? Organic leads are free, and there are plenty of ways to get started, even if you’re not sure how. Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Facebook also provides an “insights” tool , allowing you to measure responsiveness, reach, and clicks.

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Clothing, Home Décor and Travel Purchases Expected to Soar Over Memorial Day Weekend

Retail TouchPoints

This Memorial Day offers retailers an opportunity to benefit from pent-up demand: 48% of Americans plan to shop for something over Memorial Day weekend this year, according to a survey by BlackFriday.com conducted through Kelton. Additionally, 37 million people are expected to travel 50 miles or more from home, an increase of 60% over 2020, according to AAA.

Travel 293
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Foot Locker to convert, wind down most Footaction stores

RetailDive

A third of the stores will be converted to other company banners, while "the majority" of the remaining fleet will be shut down as leases expire.

Other 138
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Top Free Plugins 2021 (For WooCommerce WordPress)

MakeWebBetter

Thinking about top free plugins 2021? In that bargain, do you want an ultimate list of the best WordPress eCommerce plugins? For every distinct functionality, you can think of, there is a perfect eCommerce plugin for your WordPress website. Which is why I present you the top free plugins 2021. After you are done with […]. The post Top Free Plugins 2021 (For WooCommerce WordPress) appeared first on MakeWebBetter.

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Moneyball For B2B Sales: The Insights-Driven Sales System

Forrester eCommerce

Just as using a scientific approach boosted the fortunes of major league baseball teams, so should sales teams use data and analytics to lift productivity and performance.

B2B 516
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Retailing family revamps Coventry c-store

TalkingRetail

Brothers Ricky and Amrit Dougall have revamped their Coventry city centre store in response to changes in customer demand. The Nisa partners have introduced a raft of new services to their Millennium View store to appeal to the transitional demographic that make up a large proportion of the store’s customers, which and have seen immediate. This story continues at Retailing family revamps Coventry c-store.

Retail 141
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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How to Create an Authentic Brand Story that Actually Improves Trust

Kissmetrics

Storytelling is all the rage. More and more brands understand the power of stories to transform their online presence and build trust. Iconic brands like Disney and Coca-Cola have long realized the power of their brand story to build a connection with their audience. Companies like Apple possess brand stories that are legendary in their status. What’s in a story, though?

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How Returns Drag Down Sustainability Efforts (and what Retailers can do About it)

Retail TouchPoints

It’s becoming increasingly clear that returns have costs that go well beyond the financial. Each year in the U.S., 5 billion pounds of returned goods end up in landfills and 15 million metric tons of carbon dioxide are emitted in the transportation of returns, according to research conducted by reverse logistics solution provider Optoro. Two trends are now converging to make the ecological problems of returns something that retailers can no longer ignore.

Retail 296
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Retail sales soar as shoppers welcomed back to stores

365 Retail

Retailers enjoyed a surge in spending as shoppers flocked to high streets following the easing of restrictions that saw non-essential stores reopening after the most recent lockdown. Sales in April jumped 9.2% compared with March, with clothes stores proving particularly popular, jumping 25.3%, according to the Office for National Statistics (ONS). Shoppers focused on clothes for enjoying new freedoms, including outerwear and knitwear, compared with period shopping habits of wearing comfortable

Retail 129
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The rise of the home improvement sector — and where it could go next

RetailDive

Increasing homeownership rates boosted the category in recent years, but unforeseen circumstances brought on by the pandemic helped land toilets on the list of most popular purchases of 2020.

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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.