Sat.Jul 29, 2017 - Fri.Aug 04, 2017

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Create the Perfect Customer Loyalty Program for eCommerce: An Interview with Smile.io

Groove

Ecommerce merchants need several technology tools to put all the pieces of the marketing plan together. As a full-service ecommerce agency, we have formed partnerships with the best technology companies in the industry, and we're sharing the brains behind these businesses in our partner interview series.

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Run a Business Like Jeff Bezos an interview with Digital Marketer

Bryan Eisenberg

I hope I get to see some of you at Digital Marketer’s Content and Commerce Summit in LA on September 18-20th. Let me know if you plan to come. The post Run a Business Like Jeff Bezos an interview with Digital Marketer appeared first on Bryan & Jeffrey Eisenberg.

Marketing 280
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How to Use Customer Feedback Loops to Reduce Churn

Kissmetrics

Churn is a fascinating thing. When users keep coming back month after month, it helps you grow your business rapidly and it makes you a very happy business owner. But when you’re losing more customers than you’re gaining, it can spell disaster for your business. What makes it frustrating is that you don’t always have a clear picture of what causes people to churn or what you should do about it.

Customer 201
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Will Co-Retailing Be The Next Step For Brick-And-Mortar?

RTP blog

By Glenn Taylor, Senior Editor Pretty much everyone agrees that brick-and-mortar shopping must evolve if it is to capture the consumer’s eye — and wallet. There have been plenty of musings about the store of the future and the mall of the future , but I recently had an interesting chat with two executives at lauckgroup about the possible future of another physical retail concept — the “co-retailing” space.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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The Technology Behind Customer Loyalty Programs: An Interview with Smile.io

Groove

Ecommerce merchants need several technology tools to put all the pieces of the marketing plan together. As a full-service ecommerce agency, we have formed partnerships with the best technology companies in the industry, and we're sharing the brains behind these businesses in our partner interview series.

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172: Ramit Sethi On The Psychology Behind Starting A Successful Business

My Wife Quit Her Job

Today I have my buddy Ramit Sethi on the show. Ramit is a New York Times bestselling author and founder of I Will Teach You To Be Rich. His site reaches millions of people every month where he uses psychology and systems to help others to automate their finances, make more money, find their dream job, you name it. In fact, I’ve generated millions of dollars over the years selling my class because I was inspired by Ramit’s success.

Books 131

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5 Marketing Tips to Boost Online Marketplace Sales

ecomdash

Having your business be recognizable and memorable is key to finding success in ecommerce. Use these 5 ecommerce marketing tips to help you stand out today. Read more. The post 5 Marketing Tips to Boost Online Marketplace Sales appeared first on ecomdash.

Marketing 120
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Who's a Good Fit for a Customer Loyalty Program? An Interview with Smile.io

Groove

Ecommerce merchants need several technology tools to put all the pieces of the marketing plan together. As a full-service ecommerce agency, we have formed partnerships with the best technology companies in the industry, and we're sharing the brains behind these businesses in our partner interview series.

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Choosing Between Self-fulfillment, 3rd-party Logistics and Dropshipping

Ecommerce Platforms

The time has come. You've done the product development, built your ecommerce site, worked on marketing and acquired your first customer. Now it's the moment of truth: Fulfilling the order. Order fulfillment doesn't come into play during the sales process, but it's arguably one of the most important aspects of maintaining loyal customers. Because if an order ships late or you don't communicate well with the customer, they're probably not coming back.

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We’re holding office hours! See what you missed

Klaviyo

Our Success Team is happy to announce the addition of “office hours” to their schedule. Just like you remember from school, Klaviyo office hours is an open forum for anyone to pop in and pick the Success Team’s brain. Sessions are held in a live webinar and are staffed by at least two Klaviyos. Voice chat is enabled — simply raise your hand and ask your question.

Shopify 128
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Ecommerce Technology: Augmenting Reality Augments the Bottomline

GetElastic

Augmented reality is an ecommerce technology changing the way people buy online. Different from virtual reality in which the real world is replaced by the view inside virtual reality headsets, augmented reality blends online, mobile and real-world experiences. According to the Walker Sands Future of Retail 2017 Report, consumers still enjoy the ability to touch and try a product.

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Ecommerce Monthly: July Review & Roundup

A Better Lemonade Stand

In our latest roundup of the best ecommerce resources we bring you some of the most noteworthy updates from the biggest players in the ecommerce industry. The post Ecommerce Monthly: July Review & Roundup appeared first on A Better Lemonade Stand.

eCommerce 119
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7 Conversion Optimization Tips: Convert Blog Visitors into Customers

Bootstrapping Ecommerce

Blog subscribers & visitors don’t always translate into conversions. Use these 7 conversion optimization tips to convert your blog visitors into customers. The post 7 Conversion Optimization Tips: Convert Blog Visitors into Customers appeared first on Bootstrapping Ecommerce.

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The Ultimate Guide to Retail Promotions

Wiser

Have you ever noticed the difference in retail sale signs based on the pricing tier? Value and mid-market retailers tend to have giant red signs that take over their windows, websites, and marketing emails. Yet, higher end brands tend to stick with a small white or otherwise inconspicuous sign in the corner of their window or on their site, where you have to search to find it or otherwise know what to look out for. .

Retail 99
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Make or break: Inefficient returns processes cost retailers lost sales and customer life time value, warns a new report

Retail Technology Review

Retailers' returns policies present critical conversions and customer retention moments in European shoppers' buying journeys, a new report from KPS, an agile transformation consultancy, reveals.

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Creative Market Review: Create Beautiful & Professional Design Assets for Your Brand

A Better Lemonade Stand

In this Creative Market review learn about their features & services and how they can help you create beautiful & professional visual assets for your brand. The post Creative Market Review: Create Beautiful & Professional Design Assets for Your Brand appeared first on A Better Lemonade Stand.

Marketing 103
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5 ways tech makes an impact on logistics and on-demand delivery

TradeGecko

Demand for automation, personalized workflows and streamlining complicated operation processes have strongly contributed to a shift in how businesses have to operate today (causing the on-demand delivery sector to boom considerably) and creating a tight relationship between consumers and businesses.

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How to Price for Long-Term Growth and Profit

Wiser

The goal for most businesses is to maximize both profit and growth. But often, these goals can contradict one another and it can be difficult to achieve profitable growth. The secret to achieving profitable growth is to price for long-term gains. . As we all know, pricing strategies are complex and need to take into consideration many factors such as cost, brand image, price elasticity of demand, and competitor pricing.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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New UK returns service 'to revolutionise market'

Retail Technology Review

International returns platform ReBOUND, used by hundreds of leading fashion brands, has brought its returns services to the UK market to give online retailers a truly global multi-carrier returns solution, and their customers more freedom of choice and convenience.

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15 Ecommerce Trust Drivers You Can Setup Right Now to Make People Buy

BigCommerce

Just launching a business won’t make people buy. Forget about the dreams of customers lining up and sitting with their wallets in hand waiting for you to launch, and crashing your server with traffic. Running an ecommerce business is just as hard as running any other business (minus the soul-killing overheads perhaps). None of the advantages of ecommerce businesses take away the stark reality that entrepreneurship is hard.

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3 (Often Forgotten) Digital Marketing Campaigns to Help Gain New Email Newsletter Subscribers for Your eCommerce Business

eCommerce Training Academy

When it comes to email marketing , there is one thing that is far more important than anything else. That thing is your email list. Quality over quantity is still important. A small list of interested people who engage with your brand is much more valuable than a list of 100,000 people who are all likely to hit the delete or unsubscribe buttons when your email arrives in their inbox.

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If You Want Feedback Remove All Friction

Rishi Rawat

Received this great email from Lyft asking why I hadn’t used the service in a while. See screenshot and notes below screenshot: Love this email for 4 critically important reasons: 1: It’s personalized to my actual behavior (“why have you not used Lyft since 6/14.”). 2: Headline makes it clear this is a quick email (“One-Minute Feedback”). 3: I just have to click one link to submit my response. 4: Lyft doesn’t send a ton of emails so I noticed this message.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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5 Winning Tips For Maximizing Multichannel Ecommerce

ecomdash

Multichannel ecommerce can be a great tool for brand building and lucrative growth. Use these 5 tips to maximize your multichannel ecommerce experience. Read more. The post 5 Winning Tips For Maximizing Multichannel Ecommerce appeared first on ecomdash.

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ClearSale enables eCommerce fraud protection with Zoey integration

Retail Technology Review

Global fraud protection solutions provider, ClearSale, has announced the release of its integration module for eCommerce platform Zoey.

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What China reveals about the future of eCommerce

TradeGecko

Since 2010, China’s eCommerce market has developed at an accelerated pace in line with an increase in disposable income and consumption across the country. As a result, their online marketplace is now more advanced than any other nation in the world, and eCommerce businesses have to constantly adapt to rapidly changing consumer demands.

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“We’ve read enough books”

Steve Dennis

Last week in a private speech to congressional interns, presidential son-in-law (and, given his wide-ranging set of responsibilities, apparent superhuman) Jared Kushner was asked how he will fix the Israeli-Palestinian conflict despite decades of failures on the part of experienced diplomats. His answer? “We don’t want a history lesson. We’ve read enough books.” To which I say, “Uh, no you haven’t” and “who cares?

Books 68
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Increased Revenue From Customer Service

Teamwork Retail

As a retail business owner, you likely know the power of customer service. There are, however, certain strategies and mindsets that can elevate customer service from a necessary evil to one of the major selling points of your brand, which means better profits. Every Industry is a Service Industry. At the end of the day, customer service is everything.

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The Best 2017 Event Trends You Need to Know

Canadian Special Events

Last year was a watershed moment for event planning. Traditional events rapidly gave way to experience planning as more event planners and organizers started recognizing that events need to be more than just a series of workshops and speakers. 2016 saw a distinct focus on handheld consumer technology and personalization as key event trends, with a heavy incorporation of social media tools like Instagram Stories, Facebook Live, and Snapchat playing a surprisingly important role.

Events 71
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Amazon Prime Now enters the eCommerce race in Singapore

TradeGecko

Amazon Prime Now has arrived in Singapore and Singaporeans can sign up for a service offering free delivery for groceries and popular household items within 2 hours. It’s a huge statement of intent from the global eCommerce giant, which is pitting itself against Alibaba in an aggressive move into Southeast Asia.

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The Kors/Jimmy Choo Deal May Usher In A New Era Of Retail Consolidation

Steve Dennis

Last week’s announcement that Michael Kors would buy luxury shoe and accessories brand Jimmy Choo comes on the heels (heh, heh) of Coach’s $2.4 billion deal to acquire Kate Spade. While this particular move is not in and of itself a catalyst for more merger & acquisition activity, there is a growing sense that various forces are converging to drive an acceleration in retail industry consolidation.

Retail 68
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.