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Gift Shop Operator Event Network Begins Transition to Mobile POS

Retail TouchPoints

Destination retailer Event Network — which operates gift shops for aquariums, zoos, museums, science centers, botanical gardens and other cultural attractions — has upgraded to a mobile point-of-service (POS) system and adopted a new cloud infrastructure as it continues its digital transformation.

POS 250
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Impressions From Mobile World Congress 2022

Forrester eCommerce

Between February 28 and March 3, the leading global telecoms and networking event, Mobile World Congress (MWC), took place in Barcelona. The event was hosted as a hybrid event. The event organizers reduced the floor space accordingly. Nevertheless, there […].

Mobile 363
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Key Take Aways From IAA Mobility: Repositioning The Automotive Industry Around Changing Customer Priorities

Forrester eCommerce

Forrester attended the International Motor Show Germany, rebranded as IAA MOBILITY. The event was staged as a hybrid event. It took place in Munich between 7-12 September 2021. It managed to attract 400,000 ‘real’ visitors, making it one of the largest trade fairs since the pandemic started.

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Retail’s Future Requires a Shift from Mobile-First to Mobile-Only

Retail TouchPoints

Whether it’s coping with a disruptive event or shifting buyer behavior, nimble retailers fare the best. The turmoil also proved that mobile technology enables needed flexibility in times of disruption and drives superior customer experiences that make retailers more competitive. Moving From Mobile-First to Mobile-Only.

Mobile 263
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As Mobile Sales Surge, Retailers Double Down on the App Experience

Retail TouchPoints

Insider Intelligence predicts that mobile commerce sales will account for 43.4% Although standard m-commerce sites offer ease and convenience, more consumers are spending more time in mobile apps, especially those that offer seamless and immersive brand experiences. of total U.S. retail ecommerce sales — and 6.5% of all U.S.

Mobile 226
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TikTok Adds Event Sales Capability in Europe as Shop Sellers Top 15 Million Worldwide

Retail TouchPoints

Now, even as the popular social media platform continues to expand its reach into traditional ecommerce, TikTok has announced a new partnership with ticketing platform CTS EventIM to enable the sale of event tickets on its platform.

Events 147
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QVC and HSN Launch Celebrity-Packed Live Shopping Event

Retail TouchPoints

The event will feature dozens of celebrities, influencers, fashion designers, chefs, hosts and special pop-in guests including Whoopi Goldberg, Dolly Parton, Tori Spelling and Jennie Garth. QVC and HSN are launching “Shop With Us Live,” a livestream cross-platform shopping festival scheduled for November 6 and 7.

Events 252