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37 SEO Experts Those in the Know Follow

Bryan Eisenberg

I’ve been speaking at Search conferences since 2001 and have spent a ton of time getting to know who is who in the industry. Every day it seems that there are another dozen experts to follow on SEO. With all those factors that in mind, here is selection of 36 SEO experts you should about in 2014, in no particular order.

SEO 100
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Why and How to use Baidu for Ecommerce Success in China

Retail TouchPoints

Previously Baidu had a reputation for search results being easy to manipulate, with SEOs using spammy or paid-for backlinks to drive up rankings. Marcus Pentzek is Chief SEO Consultant at Searchmetrics , the search and content optimization platform. You won’t get away with poor quality links.

eCommerce 268
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How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On

Kissmetrics

What if the biggest source of your SEO traffic wasn’t from the front page of Google? It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. If that situation were to exist, it could change the SEO landscape for quite some time. At least, not the front page exactly.

eCommerce 221
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How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On

Kissmetrics

What if the biggest source of your SEO traffic wasn’t from the front page of Google? It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. If that situation were to exist, it could change the SEO landscape for quite some time. At least, not the front page exactly.

eCommerce 204
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21 Digital Marketing Tools You Need When Starting a Business

Kissmetrics

With this software, you have access to tools that help with: blogging SEO social Media website lead management landing pages calls-to-action marketing automation email analytics. All in One SEO Pack. If WordPress is your content management system (CMS) of choice, you shouldn’t hesitate to install the All in One SEO Pack plugin.

Marketing 318
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

I’ve been involved in eCommerce since 2001 and I can truly say, A LOT has changed. They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Back in the day, you can sell just about anything and make crazy money.

eCommerce 167
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Financial Steps eCommerce Businesses Can Take Now to Weather the COVID-19 Downturn

Inflow Insights

Then, using SEO, conversion, and paid search data, get a better idea of where demand stands for these products right now. You can also go back to that PPC, SEO, and conversion data to get a realistic picture of what people are searching for and buying right now and how those trends have been shifting in the past few weeks or months.