May, 2024

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The State Of Generative AI For Marketing In Asia Pacific

Forrester eCommerce

I’m pleased to announce the publication of the first of my two generative AI (genAI) Marketing in APAC reports, “The State Of Generative AI For Marketing In Asia Pacific.” The data overview report covers a wide range of topics on APAC marketers’ use of genAI, including adoption, investment, use cases, benefits, challenges, and concerns.

Marketing 451
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Disney and Walmart Unveil Retail Media-CTV Advertising Integration

Retail TouchPoints

Disney Advertising and Walmart ’s retail media division Walmart Connect are teaming up to bring retail media insights to Disney’s streaming TV platforms, including Hulu and Disney+ , for programmatic advertising campaigns and measurement. Walmart’s audience and measurement solutions will now be available for brands’ use across Disney’s addressable streaming inventory, offering advertisers closed-loop attribution on their campaigns by applying Walmart’s omnichannel purchase data via clean room te

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537: Why Do Some Entrepreneurs Succeed While Others Crash? Here’s Our Take

My Wife Quit Her Job

I have nearly 6000 students across 2 courses that I teach over at Profitable Online Store and Profitable Audience. And recently, I’ve been analyzing the character traits of both successful and unsuccessful students in my courses. What makes one student more likely to succeed over another? In this episode, I reveal what I discovered with my partner Toni.

Other 231
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What is SOC 2 and Why Does it Matter for your Ecommerce Brand and Customers?

Fastr

In today's digital landscape, where data breaches and cyber threats are ever-present concerns, the security and integrity of customer data are paramount for ecommerce retailers. As technology continues to evolve, ensuring that service providers adhere to stringent security standards has become a top priority. This is where SOC 2 certification comes into play.

eCommerce 147
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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau

Canonicalized

This week, at the Tableau Conference 2024, I had the privilege of sharing insights about the dynamic world of mobile dashboards (twice). For those who couldn’t make it fear not! I’ve compiled the essence of the session into this blog post, including a recording of the presentation itself. In the session titled “Mobilize Your Data,” […] The post Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau appeared first on Canonicalized.

Mobile 127
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‘The death of the mall was a myth’: Brookfield Properties CEO on the evolution of an aging retail concept

RetailDive

Kevin McCrain isn’t bothered by department store anchors closing and says retailers need malls because people like to shop there — including Gen Z.

More Trending

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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. Over half of U.S. brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia.

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Meta To Broaden AI Image Generation Options for Ads

RetailWire

Meta Platforms, the parent company of Facebook and Instagram, announced on Tuesday that it is expanding its lineup of generative AI advertising products.

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‘Savvy’ criminals target retail, Home Office data shows

TalkingRetail

The retail sector continues to have the highest prevalence of victimisation, with 41% of business premises experiencing crime in 2023, according to Home Office data released today.

Retail 101
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DELIVER Europe Returns to Amsterdam, Uniting Retail and Commerce Leaders

365 Retail

DELIVER Europe, the premier matchmaking event for retail and commerce professionals, is back in Amsterdam on 5 and 6 June 2024. Held at the esteemed Taets Art and Event Park, this year’s event is set to gather over 1,000 leaders from industry giants such as Amazon, Procter & Gamble, Nestlé, L’Oréal, Samsung, and Tiktok, offering unparalleled opportunities for connection, collaboration, and innovation.

Retail 102
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Simon Property Group would put up no capital to buy Express

RetailDive

That price could explain why the mall REIT is willing to jump back into ownership of retail tenants, after scaling back over the past several months.

Retail 120
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A Five-Step Guide To Conducting A Successful Sustainability Materiality Assessment

Forrester eCommerce

Read this blog post to understand the actions that organizations need to take throughout the sustainability materiality assessment process.

Blog 390
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Beyond Inc. Brings in Slate of Retail Heavyweights for C-Suite

Retail TouchPoints

Following its acquisition of Zulily and the revival of Overstock.com , Beyond, Inc. is shoring up its executive team with a slate of eight high-level appointments across its business. “The most important part of building a long-term, profitable, growing business is putting the right players on the field,” said Marcus Lemonis, newly appointed Executive Chairman of Beyond, Inc. in a statement.

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Classic PIM Solutions Limitations | Salsify

Salsify

These days, printing out a stapled pile of travel directions — let alone drafting your route with a roadmap — might earn you some wayward glances from your fellow companions.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Starbucks Releases Summer Menu Selections

RetailWire

As summer dawns, Starbucks has unveiled its seasonal lineup, featuring the debut of the Summer-Berry Starbucks Refreshers beverages, available beginning May 7 in the U.S.

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Answered: The 5 top questions every European retailer has about first-party data

365 Retail

In a data-saturated world, the pathway to uncovering valuable insights hinges on the strategic utilisation of first-party data. From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. In part two of this three-part series, I answer the five top questions every European retailer has about unlocking the power of first-party data in a way that drives actionable insights and

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J.C. Penney remains profitable, could open new stores

RetailDive

Holiday and full-year sales fell, and net income plunged. But the CEO of one of the retailer’s owners says its ongoing profitability could merit an expansion.

Retail 105
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Brand Is A Long Game: The Tangible Value of B2B Brand Investments

Forrester eCommerce

Brand investments are like retirement investments. The idea is to invest regularly and consistently starting as early as possible, knowing that by the time retirement hits, the value will have accrued over time and the investments will have compounding returns. When we begin the uphill climb of investing, the returns may feel modest.

Games 327
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a hard time differentiating their programs and communicating their unique benefits to members, particularly with primarily transactional, points-based programs.

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Using ChatGPT’s Memory Feature

Practical eCommerce

Enabling memory in ChatGPT facilitates personalized responses. The related "temporary chats" option is handy for privacy. The post Using ChatGPT’s Memory Feature appeared first on Practical Ecommerce.

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Sony and Apollo Express Interest in $26B Paramount Buyout Amid Skydance Merger Talks

RetailWire

Sony Pictures and Apollo Global Management have sent a letter to the Paramount Global board showing their interest in buying the company for around $26 billion.

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Shaftesbury Capital Introduces LABRUM Pop-Up Store in Soho

365 Retail

Shaftesbury Capital has unveiled plans for a new pop-up store in Soho for LABRUM, the British African menswear brand that gained attention at London Fashion Week in February. LABRUM is set to occupy an 800 sq ft space at 35 Marshall Street, marking its inclusion in one of the UK’s most renowned neighbourhoods. 2023 marks a significant milestone for LABRUM , celebrating its 10th anniversary and building on the momentum from receiving last year’s Queen Elizabeth II Award for British Design.

Fashion 105
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Weekly Closeout: Boscia plans to shutter website and L’Occitane takes steps to go private

RetailDive

The clean skin care brand said it will shutter its website on May 31, while the beauty brand’s chairperson, Reinold Geiger, launched a buyout bid.

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The Rise Of Application Generation Platforms

Forrester eCommerce

AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.

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Safety, Service and Sustainability: How Connected Equipment Offers Retailers a Competitive Advantage

Retail TouchPoints

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.

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Expert HubSpot Tips For Effortless WooCommerce Marketing Automation

MakeWebBetter

No doubt, WooCommerce automation sure has found you the finest ways to digital commerce and worldwide selling. However, there’s a curve to your eCommerce reach! The thing is that there are limitations to WooCommerce marketing automation. Only third-party integrations can help you fly over these boundaries for frictionless marketing. So, how should you plan to [.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Planet Fitness Increases Membership Prices After Nearly 3 Decades

RetailWire

Despite there being a growing amount of cost-conscious consumers, Planet Fitness is raising its base membership fee for new customers for the first time since 1998.

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OverstockArt Founder Thrives 22 Years On

Practical eCommerce

Before Shopify, YouTube, and Facebook, there was OverstockArt. David Sasson launched the company on the Yahoo Store platform in 2002. The post OverstockArt Founder Thrives 22 Years On appeared first on Practical Ecommerce.

Shopify 100
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Allbirds revenue plummets 28% in Q1 as CEO says the brand is ‘executing with urgency’

RetailDive

Joe Vernachio said the retailer shuttered three stores in the quarter and is on track with its planned closures, which will amount to 10 to 15 this year.

Retail 99
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More Alliance: MACH Comes of Age With Coaching Focus

Forrester eCommerce

Now that The Forrester Wave™: Commerce Solutions for B2B, Q2 2024 is released, I can share an update of my perspective on The MACH Alliance.

B2B 313
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.