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As retailers prepare for the holiday shopping season ahead, many may be thinking that now is the time to start preparing, wondering if we are gearing up for another extended, ecommerce-driven season. The ecommercemarket experienced a sharp decline in Q2, with conversion rates decreasing by 1.9%. Will the market bounce back?
As some of you may know, my very first foray into online marketing was in the crazy world of SEO. That was circa 2004. In the early days of OMG Commerce, SEO was our bread and butter. The best, biggest and enduring eCommerce companies have an SEO strategy and they execute it. But…ignoring SEO is a mistake.
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