article thumbnail

With Consumers Awash in Subscriptions, Brands Set Sights on Paid Membership

Retail TouchPoints

The subscription economy has been the subject of dire headlines recently, with terms like “subscription fatigue,” “ the great unsubscribe ” and even “ subscription apocalypse ” being bandied about. The Subscription Trade Association ’s (SUBTA) annual report found that nearly all ( 95.8% ) U.S.

article thumbnail

Apple Keynote

Forrester eCommerce

Apple’s “Time Flies” keynote will take place tomorrow, September 15, live from Apple Park: [link] I have been following Apple keynotes for many years (since at least 2005) and they often generate irrational expectations for disruptive innovative products.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas

BigCommerce

When it started in 2005, Cyber Monday didn’t even rank in the top ten sales days of the year. After 2005, the day itself took on special significance to coincide with the rise of Internet retail. There’s a reason 44% of subscription-based companies get their foot in the door with a free trial: It usually works (and hooks the buyer.).

Marketing 411
article thumbnail

10 Alternative RSS Readers if You Still Miss Google Reader

Kissmetrics

Google Trends data shows a massive dropoff since RSS hit its peak back around 2005. Google launched Google Reader in 2005 and quickly built up a loyal following because it was simple, efficient, and free. Then, in 2013, Google Reader was switched off, and their popularity has dwindled. Dwindled, but not vanished entirely. NewsBlur.

article thumbnail

How to Build an Email Marketing List as Quickly as Possible

Kissmetrics

For example, Videofruit once offered a prize of a 10-year subscription to Leadpages , an industry-leading landing page service. The featured incentive is a simple, straightforward way to immediately increase your subscription rate. Install a pop-up script or plugin Write a few lines of copy Watch your subscription rates jump.

Marketing 277
article thumbnail

Merchant of Record for Mobile Games: What It Is and Why You Need One

FastSpring

Why Game Studios Love Using FastSpring as Their MoR Provider FastSpring has been a payment provider since 2005, and we’re the merchant of record that gaming publishers can use to sell games or in-game items on their websites, in their web shops, or even embedded directly into their games.

article thumbnail

5 Best Paddle Alternatives in 2024

FastSpring

The subscription management system doesn’t support multi-product transactions. As an MoR, our platform handles a lot more than just standalone payment gateways or subscription management software solutions. We’ve been working in this space since 2005, and we’ve seen the growth of the subscription business firsthand.