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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

Entrepreneur and digital marketer Mike Belasco has been the founder and CEO of eCommerce digital marketing agency Inflow since 2007. Today he leads a team of more than 25 PPC, SEO and conversion optimization specialists as a boutique, fully remote ecommerce marketing agency.

eCommerce 296
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Guess who’s back? (hint…it’s Linda Bustos)

GetElastic

Linda first joined Get Elastic in its earliest days in 2007, writing and reporting on a variety of topics from SEO and social marketing to usability and conversion optimization. We’re very excited to welcome back Linda Bustos to Get Elastic!

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Jobs to Be Done (JTBD) + CRO

Rishi Rawat

I’ll never forget the first time I understood the connection between site visitor data and conversion optimization (CRO). But it is the first time I fully acknowledged that conversion optimization without Jobs thinking is mostly meaningless. I suspect everything is going to change, just like it did in 2007.

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Measure Twice, Cut Once: The Reason Why All Those Marketing Tactics Keep Failing

Kissmetrics

Conversion optimization works. Seth Godin published Meatball Sundae in 2007. They fail because of the context around them. The customer segment was off. The timing was bad. Or the attempt was half-assed. It all works. Facebook ads work. But the degree to which they deliver depends wildly on other factors. Literally: Every.

Marketing 211
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Best Weebly Alternatives in 2022

Ecommerce Platforms

It thrives on in-depth analytics and conversion-optimized functionalities, including content personalization, automations, customer tracking, and more. It was founded in Germany in 2007 and claims to have built over 32 million websites since then. In that case, the Hubspot CMS might be the right solution for you. Go to the top.

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How To Boost Your Retail Success in 2018 with Holiday Sales Data

Demac Media

It’s likely that retailers’ 2008 numbers were lower than in 2007. For example, if you look at consumer spending during the holidays for the past decade, you’ll see a dip during the recession in 2008 and 2009. Additionally, consumer behavior is changing. Today’s consumers plan for post-holiday sales.

Retail 34
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How to Prepare your Online Store for Google’s Core Web Vitals

Retail TouchPoints

Entrepreneur and digital marketer Mike Belasco has been the founder and CEO of eCommerce digital marketing agency Inflow since 2007. Today, Belasco leads a team of more than 25 PPC, SEO, and conversion optimization specialists as a boutique, fully remote ecommerce marketing agency.

SEO 226