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Bath & Body Works Taps Unilever Veteran as New CEO

Retail TouchPoints

She first joined Unilever in 2011 as EVP, Personal Care North America where she oversaw a portfolio of more than 20 personal care brands and helped Unilever’s haircare business achieve U.S. where she led multi-billion-dollar revenue delivery across all channels, customers and categories for Unilever’s largest market. “I

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How Poshmark’s In-Person Events Drive Livestreaming Results

Retail TouchPoints

Empowering Sellers Year-Round Poshmarks biggest event of the year is PoshFest , an offsite multi-day event that brings hundreds of sellers together for interactive workshops and sessions that give them the tools and best practices they need to scale their resale businesses.

Events 147
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The Digital Last Mile: How Behavior Personalization And Globalization Are Key To Survival In The Post-COVID Era Of E-commerce

Retail TouchPoints

According to McKinsey “What consumers value is truly shifting, and so is their channel choice. Yencken joined the Board of Directors in 2008 and served as Chairman for from 2011 to 2014. Consumer spending is ‘overpronating’ massively toward value , and there’s a material flight to online. The shifts to digital will be permanent. [I

eCommerce 195
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Shopping Cart Checklist – What to Look For in a Checkout Experience

GetElastic

Author's Note: This is an update to a post originally published in May 2011 and has been edited for relevancy. Seamless Multi-brand or Multi-geo. When taking a deeper dive into the universal cart concept, you’ll need to ask yourself a key question as a retailer: What price are you willing to honor across all channels and geos?

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33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

The 10X Ecommerce Slack channel is a great place for that, if you aren’t already using something else. Trouble was, Demandware and Magento are notorious for being able to solve their one biggest need: a multi-store solution –– something that only 2 ecommerce managers could very easily control. Talk to influencers and experts.

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API Business Models and How They Future Proof eCommerce

GetElastic

APIs can be described as the connective tissue that enables a multi-solution architecture to deliver business value. Best Buy had made the decision back in 2011 to enable BOPIS (buy online, pick up in store) to help create a competitive differentiator. Looking to implement a headless approach? Digital Transformation.

Payments 148
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The 8 Must-Follow Business Principles That Drove 832% Growth and $5M in Revenue

BigCommerce

Now, of course, earning customers like that and hitting a multi-million dollar revenue mark didn’t happen overnight. And that’s because back in 2010 and 2011, SEO techniques were pretty much centered around this thought: Trick Google into ranking you higher. And, we partner with the best in the industry: Kohler. Embassy Suites.

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