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Subscription Ecommerce Websites Saw 4,461% Revenue Boom in 5 Years: 20 Brands Reaping the Benefits

BigCommerce

Don’t even say it out loud: Subscription boxes are not dead. Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. In 2011, subscription brands made an estimated $57,000,000.

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Stitch Fix Moves Beyond Subscriptions with Hyper-Personalized Direct Shopping Experience

Retail TouchPoints

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch of Freestyle, a personalized shopping experience that allows anyone to buy items anytime without being a current subscriber. Because the experience — which is available now for U.S.

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Dollar Shave Club Selects Subscription Specialist as Solution Provider

Retail TouchPoints

Dollar Shave Club is migrating its homegrown subscription technology to the Ordergroove platform, in partnership with Shopify Plus. The “subscription-first” DTC brand is seeking to move away from building and maintaining out-of-the-box capabilities to creating differentiated subscription experiences for its members.

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Bark Lays Off 12% of Workforce, Seeks $12 Million in Annual Cost Savings

Retail TouchPoints

The cuts come as the company, known for its dog-themed toy and treats subscriptions, reports a net loss of $21.7 However, subscription shipments and active subscriptions both were down slightly, and new subscriptions fell from 371,000 in Q3 2022 to 264,000 in Q3 2023. million for its Q3 2023, which ended on Dec.

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Stitch Fix President to Move into CEO Role as Founder Katrina Lake Steps Down

Retail TouchPoints

Stitch Fix Founder and CEO Katrina Lake will step down from the helm of the apparel subscription service on August 1, 2021, and current President Elizabeth Spaulding will move into the top role. ” Lake founded Stitch Fix in 2011 and took the company public in 2017, making her the youngest woman at the time to take a company public.

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Petco Unleashes Rover.com to Offer Additional Services

Retail TouchPoints

Founded in 2011 in Seattle, Rover has connected pet owners to millions of service bookings and features the Rover Guarantee, 24/7 support, vet consultations and GPS walk mapping. As a treat, first-time customers will receive a $10 discount on the services. But other pet care retailers are vying to be leader of the pack.

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Following $40 Million Funding Round, MeUndies Eyes Omnichannel Growth

Retail TouchPoints

This is especially true if you’re attempting to define MeUndies, the Los Angeles-based underwear and loungewear company that turned the category on its head with its subscription model. The capital infusion from Provenance will help the brand expand its core competencies across product design , production and distribution.