Remove 2012 Remove Mobile Remove Social Media
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As Gen Z Enters Prime Spending Years, Brands Sharpen Their Pitch

Retail TouchPoints

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

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Your Small Business Saturday Guide: Tips, Tools, and Statistics for Local Companies

BigCommerce

According to Farm Bureau Finance Services , in 2012—in which American Express encouraged small businesses to take advantage of the holiday—$5.5 To get a jump on the holiday weekend, you should remind people about the event in advance using: Social media ads. Tag your social media efforts. SmallBusinessSaturday.

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5 Alternatives to Wanelo

Kissmetrics

Wanelo was a social media platform designed to operate as a digital shopping mall. Launched in 2012 by Deena Varshavskaya and headquartered in San Francisco, Wanelo was the silver bullet online sellers were looking for. Users could shop for anything they wanted right from their mobile devices. What Was Wanelo?

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The Step-by-Step Guide to Improving Google Rankings Without Getting Penalized

Kissmetrics

The best knowledge we have of Google’s algorithm comes in the form of major algorithm updates like: Mobile-first update (July 2019): Googlebot now looks at all websites as a smartphone, prioritizing sites that work well on mobile devices. Aim for under 2 seconds for a really fast site and under one second for mobile devices.

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How to Hack Google: The Ultimate Google Algorithm Cheat Sheet

Kissmetrics

Mobile-friendliness: Google uses the mobile version of your website for ranking and indexing, which means “mobile-friendliness” is a ranking factor. This update, introduced in 2012, directly combated “black hat” SEO tactics such as link directories and spammy backlinks. Optimize for Mobile. Google Penguin.

SEO 358
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33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

After one of those Live videos hit 1,000,000 views (with a bit of social media promotion), he realized he was on to something. Shopping apps are still relevant: Atlanta Light Bulbs worked with a BigCommerce partner, AppMixture , to build out a mobile app for their B2B buyers. This is how you do B2B mobile commerce.

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How to Target Generation Z Through Paid Ads

Kissmetrics

For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Zoomers were raised on a diet of social media.