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How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The company was founded in 2012 with its core product offering, BarkBox. Known widely as one of the first subscription boxes to make a splash in the retail market, BarkBox has become just one piece of a much larger organization. Bark is one company that is laser-focused on engaging these pet lovers — specifically, pup parents.

Toys 278
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How to Target Generation Z Through Paid Ads

Kissmetrics

For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. Zoomers were raised on a diet of social media.

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The Marketer’s Guide to Slideshare

Kissmetrics

SlideShare is a content-sharing platform that allows you to upload media presentations and share them on your website or social media profile. Acquired by LinkedIn in 2012 , the company was later bought by the audiobook subscription platform Scribd. Let’s get started. What Is SlideShare?

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33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

After one of those Live videos hit 1,000,000 views (with a bit of social media promotion), he realized he was on to something. How exactly did they leverage social media? The team has set this up on BigCommerce using partner Be a Part Of , which builds custom recurring subscription apps for brands on the platform.

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The Top Celebrity-Owned Ecommerce Companies and What You Can Learn From Them

SellBrite

We’ll explore how strategies like social media engagement and the resolution of a clear customer problem help boost sales and customer loyalty. million monthly subscribers , the site continues to dominate the beauty subscription-service industry. Anyone can use these strategies to grow a massively successful business.

eCommerce 128
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The 10 Best Email Marketing Services for 2019

Ecommerce Platforms

I bet you can already name several email marketing platforms that come with email scheduling, as well as social media integrations, email templates, and free trails. It was launched in 2012 as an email service that essentially handled transactional emails concerning subscriptions, invoices, bills, and so forth.

Marketing 187
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SharpSpring Pricing – Which Plan Should You Pick?

Ecommerce Platforms

It combines email marketing with marketing automation, social media marketing, blogging, advanced contact tracking, customer relationship management, plus on-site engagement via web forms and landing pages. But, unlike the former, it accommodates up to 10,000 contacts for a higher monthly subscription fee of $650.