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How Google’s New Layout Predicts the Future of SEO

Kissmetrics

Let’s look at Google’s layout changes over the past few years… lucky for us, Orbit Media performed random Google searches in 2013, 2014, and 2015 and compared them to Google’s current layout for us. In other words, SEO isn’t dead and it is still an amazing channel. Plus you can no longer build a big business through one channel.

SEO 279
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3 Things Every Retailer Can Learn from Amazon

Retail TouchPoints

If Amazon is using that technology, we should be using that technology,” said the Prosper keynote speaker, Koffee Kult Founder and President James Mardis, who launched his artisan coffee brand on Amazon in 2014. Online channels also offer more nuanced customer feedback than ever before.

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The 8 Best CRO Companies of 2020

Kissmetrics

They are a famous CRO company helping businesses increase their conversions and social media presence since 2014. That’s why it can be extremely powerful to have consistently growing media channels that lead to conversion-optimized sales pages built by the same people that got you the social media traffic in the first place.

eCommerce 316
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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

Social media posts, blog posts, SEO, PPC, financials, processes – you name it. Heavy adoption of marketing automation started in 2014, and the growth since then has been trending upwards. Instead, Buffer will share the same post to all of your channels at the times you provide. There are only so many hours in a day.

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Whisbi secures €5M investment round led by Columbia Lake Partners to accelerate high-growth plan and continue to drive innovation in conversational sales

Whisbi

Launched in 2014 by CEO Alex Bisbe and CTO Jose Luis Cantero, Whisbi is at the forefront of changing the way brands connect with customers online through conversational sales & marketing – the customer relationship management (CRM) software market is expected to reach a whopping $40 billion in revenue by the end of 2018.

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5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

Think about it — if you have one static ad displayed across all channels you’ll induce “banner blindness” — especially without a frequency limit in place. In a short few years (this dataset reaches back to 2014), ad blockers have skyrocketed in popularity: Ad Blocker Stats (via eMarketer ). Both channels have consistency.

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The 6 Best Ecommerce Marketing Companies of 2020

Kissmetrics

They offer SEO, PPC, paid social, and CRO services. That’s an important detail to keep in mind if you prefer one channel over another. In 2014, entrepreneur and marketing guru Eric Siu bought a failing SEO agency — Single Grain — for $2. Inflow is an award-winning e-commerce agency based in Denver.