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Are PWAs At An Inflection Point?

Forrester eCommerce

Progressive web apps (PWAs) have been around since the standard was created by Google in 2015. It’s arguable that Steve Jobs announced them back in 2007—although his enthusiasm may have been curbed later by the fees the Apple App Store could claim for iOS platform apps.

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Kroger CEO McMullen Resigns Following Board Investigation

Retail TouchPoints

Rodney McMullen, who began his career at Kroger as a part-time stock clerk in 1978 and has served as Chairman and CEO of the supermarket giant since 2015, has resigned following an internal investigation into his personal conduct that, while unrelated to the business, was inconsistent with Krogers Policy on Business Ethics, according to a company statement. (..)

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Michael Strahan Debuts Men’s Custom Suiting Service with Flat Pricing Model

Retail TouchPoints

This is not Strahans first foray into the world of fashion: In 2015 he launched his first apparel line exclusively at JCPenney, which is still on shelves. Customers can personalize patterns, lining, lapels and threads and add monogramming.

Customer 191
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It’s Time To Mainstream ABM

Forrester eCommerce

When account-based marketing (ABM) burst onto the scene in 2015, it was positioned by a number of vendors as the death of traditional marketing. And while that controversial approach might have been great for creating buzz and drawing attention, it created significant confusion for the mainstream B2B marketer.

B2B 405
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From Niche Product to Viral Sensation: How Bogg Bag Ventured into 1,800 Target Stores

Retail TouchPoints

I found a new factory in 2015, and they really understood my vision. We increased sales little by little from 2015 to 2018, and the demand was too much, so it was too much for me and my one employee. RTP: How did you move on and learn from that experience? We started doing trade shows and focused on wholesale.

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The Taming of the SKU: Dynamic Pricing Helps Retailers Reduce Food Waste And Increase Profit Margins

Forrester eCommerce

Although I didn’t know it at the time my visit to the 2015 Expo in Milan was a foreshadowing of my current food tech research. I discovered the challenge of feeding the planet, explored new agricultural methods, climbed into new harvest combines, and browsed through the supermarket of the future – not to mention eating […].

Retail 369
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Are PWAs The Way? Everything You Need To Know About Progressive Web Apps For Ecommerce

BigCommerce

Since the introduction of Progressive Web Apps in 2015, many companies have taken great advantage of this technology. They are…

eCommerce 347