BigCommerce

DECEMBER 19, 2017

Consumers shop more and more across a variety of devices and channels. Retailers continually optimize their sales channels to deliver more seamless consumer experiences. In 2016, shoppers spent more than $1.9 Mobile payments are also making an increasing impact. The method in which consumers shop is continually evolving.

Merchant Services 337

Merchant Services Presentation Payments Payment Services 337

Retail TouchPoints

JULY 8, 2020

Uncovering each channel’s conversion window. Do you know the average conversion window of each channel in your media plan? Knowing how audiences engage with various media channels is crucial for building a more cohesive and intelligent marketing mix, but it’s no easy task. Amplifying your message across channels.

Marketing 276

Marketing Retail Mobile Download 276

BigCommerce

NOVEMBER 28, 2017

mobile and iOS v. You’ll also hear from 25 of this year’s most successful brands on which channels worked and what they did to grow sales more than 500% in each of their respective verticals. This means we have excluded brands from the data set that joined BigCommerce prior to Cyber Week 2016. Mobile Orders Surpass 50%.

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

BigCommerce

MARCH 7, 2017

Return on investment and low cost of customer acquisition from advertising channels are the two metrics that stick out the most to SMB owners when deciding how to spend marketing dollars and allocate marketing personnel resources. Most Important Online Channels and Tactics. Mobile Growth Optimization.

BigCommerce 416

BigCommerce Mobile SEO Channel 416

SellBrite

JANUARY 17, 2018

But in recent years, buyers are getting even more flexibility and accessibility with online shopping—thanks to the rise of mobile shopping. Mobile commerce is growing in popularity as technology improves. To help sellers prep for “m-commerce” in the coming year, this guide will walk through how much mobile shopping has grown.

Merchant Services 145

Merchant Services Mobile Social Media Payment Services 145

Steve Dennis

NOVEMBER 9, 2017

It’s no secret that mobile is becoming increasingly important in consumers’ shopping journeys. And of course when we say “digital,” often we mean mobile. In fact, for many retailers, mobile is becoming the front door to the store. It would appear that there is no going back in the move to mobile.

Mobile 96

Mobile Gifts Download Presentation 96

Retail TouchPoints

AUGUST 29, 2023

That’s why the retailer and mobile service provider uses multiple technology solutions to create a personalized shopping experience at scale. Kelley Kurtzman: There are a lot of ways to connect with us, but 80% of our interactions originate in digital channels.

Payment Services 266

Payment Services Omnichannel POS Mobile 266

Retail TouchPoints

MARCH 2, 2021

Cardlytics runs banking rewards programs for financial institutions that are designed to allow marketers to identify new customers and increase loyalty from within banks’ online and mobile channels.

Banking 184

Banking Telecommunications Travel Books 184

BigCommerce

DECEMBER 13, 2017

Why mobile matters most – 70% of Amazon customers made purchases on Amazon’s mobile site – and how to optimize for it. The original book was eight months in the making –– with the first email sent out to a subject matter expert on January 21, 2016. That first book launching in August 2016. That timing is critical.

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Definition Merchant Services Multi-channel Books 420

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

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Customer Multi-channel Channel Customer Experience 274

OrderDynamics

FEBRUARY 19, 2019

Mobile Commerce: More Than Responsive Design. It is no surprise that mobile commerce is an important trend in retail. In fact, eMarketer predicts that by 2021, the mobile commerce market will represent 72.9% Just go into any store and watch how many shoppers check their mobile phone at some point.

Mobile 59

Mobile Omnichannel Technology Payments 59

Retail TouchPoints

APRIL 29, 2024

Since its launch in 2016, Allbirds set out to differentiate itself from big-name companies by focusing on three important principles: comfort, simple design and sustainable shoes, made from nature. By being, and staying, relevant. Four years later, they became a billion-dollar sneaker brand.

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Social Media Retail SEO Information 327

BigCommerce

SEPTEMBER 5, 2018

In fact, in 2016, over one hundred million people had already gone shopping by the time Black Friday rolled around. Let your target audience know what special deals and events you have coming up with ads on your social channels like Facebook , Twitter , and Instagram. Is your small business mobile-friendly? Avoid complacency.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

RTP blog

AUGUST 27, 2018

Research shows that: · The Hispanic dropout rate fell from 16% in 2011 to 10% in 2016. · The percent of Hispanic high school graduates ages 18 to 24 enrolled in college rose from 32% in 1999 to 47% in 2016. · The number of Hispanics enrolled in public and private nursery schools, K-12 schools and colleges rose from 9.9

Marketing 150

Marketing Retail Electronics Mobile 150

GetElastic

APRIL 10, 2016

Digital experiences are not just about websites and mobile apps, either, Adobe says. They’re also about driving traffic to physical stores and leveraging the digital channel to enhance the physical world. Customers don’t see your channels (and never should), they only see your brand.

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eCommerce Demo Mobile Channel 110

Retail TouchPoints

AUGUST 9, 2021

Many companies are accustomed to viewing performance by channel, by store or by product. Today’s customer is omnichannel, mobile, and has begun to lean more heavily than ever on the availability of digital and online shopping options. That needs to change. Are existing customers sticking around?

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Customer Multi-channel B2C Omnichannel 296

Retail TouchPoints

AUGUST 11, 2022

We opened our first store in 2016, so physical retail has always been part of the strategy for our brand to grow,” explained Sheriff during a session at the Retail Innovation Conference & Expo. What channels do they use? Lesson 6: Treat Your Stores as More Than Just Another Sales Channel.

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Omnichannel Social Media Arts Channel 275

RTP blog

JUNE 29, 2018

By Kelly DeRosa, IgnitionOne In 2016 alone, retailers lost an eye-watering $4.6 The retail landscape is constantly evolving, and the rise of digital shopping coupled with the noise of the customer’s cross-channel journey raises the stakes. Effective Remarketing Shouldn’t Compromise UX Not all channels are created equal.

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eCommerce Retail Channel Mobile 150

Retail TouchPoints

JULY 23, 2021

Here are four things the Retail Touchpoints editorial team will be watching as the Summer Olympics kick off: Will ecommerce channels and off-site pop-ups be able to make up for the loss of stadium sales ? How will the splintering of viewership across media channels impact the resonance of advertising campaigns?

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Games Retail Events eCommerce 304

ROI Revolution

OCTOBER 4, 2017

Retailers can no longer afford to adopt a laissez faire fair mentality when it comes to mobile advertising. Instead, mobile advertising traffic has risen past the level of desktop , but so far appears to be additive. The Rise of Mobile Advertising has Been Relentless. Mobile is nearly at parity with desktop computers.

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PPC Mobile eCommerce Search Marketing 60

BigCommerce

MAY 15, 2017

Cyber Monday 2016 was the biggest day in the history of US ecommerce , with a total $3.45B in sales. Apple introduces the iPhone, revolutionizing the way we interact with mobile devices. Today, 80% of online shoppers visit retail sites on mobile devices and mobile commerce is expected to top $152B by 2021.

eCommerce 355

eCommerce BigCommerce Shipping Costs Merchant Services 355

ChannelAdvisor

NOVEMBER 28, 2016

As we kick off Cyber Monday in earnest, we’re taking a look back over the holiday weekend and mobile is the clear winner. Thanksgiving Day specifically saw the greatest amount of mobile traffic and mobile orders. In 2016 this trend exploded over the holiday weekend, with mobile traffic accounting for 75.3%

Mobile 40

Mobile Travel Download Recommendation 40

ChannelAdvisor

NOVEMBER 29, 2016

As we mentioned in our post yesterday , mobile is the big winner for the Cyber Five with nearly 73% of traffic on the ChannelAdvisor platform coming through mobile devices (a big jump from 2015’s 62%) and 46% of orders (versus 2015’s 40%). year over year, from 2.19% in 2015 to 2.38% in 2016. Free shipping.

Mobile 40

Mobile PayPal Shipping Consumer 40

Liveintent

FEBRUARY 28, 2023

Evidently, marketers are moving away from these walled gardens and looking for more reliable, logged-in ad channels. It’s an opt-in, global media channel that reaches over a billion more users than Facebook. Think mobile-first, then design for it. As a result, viewability can be tough to measure on this channel.

Mobile 62

Mobile Channel Supplies Recommendation 62

eCommerce Training Academy

MARCH 22, 2017

2016 was the year of personalization, as marketers moved towards true one-to-one messaging. Historically, retailers have been slow to adopt these messages, but we saw a major shift in 2016 as more organizations implemented technology to automate these campaigns. By Steve Wade , Listrak sales manager.

Information 48

Information Channel Customer Recommendation 48

ChannelAdvisor

OCTOBER 31, 2016

On Thursday, October 27, 2016, Amazon reported their Q3 2016 results. Remember that comScore reports desktop growth at 10% and mobile at ~5% for a total of 15%, which is what we think of as the ‘e-commerce baseline.’ First, here is the Q3 16 Results Tracker where we look at the most important metrics. Amazon missed Wall St.

eCommerce 40

eCommerce Blog Fulfillment Mobile 40

ChannelAdvisor

OCTOBER 19, 2016

Google Expanded Text Ads: Optimized for mobile, expanded text ads give more ad copy space for a stronger description and more visibility. The post Introducing the ChannelAdvisor Expanded Product Suite: Autumn 2016 appeared first on Channel Advisor. Guide the Consumers of Your Brand to the Best Path to Purchase.

eCommerce 40

eCommerce Shipping Costs Webinar Consumer 40

RTP blog

NOVEMBER 7, 2018

On top of the basics that have always been part of store operations, today’s stores now must offer online-level convenience, seamless channel integration and unique customer experiences. total well surpasses the 67% in both 2016 and 2017, another indication that retailers are making more investments where they need to.

Mobile 150

Mobile Fulfillment Operations Omnichannel 150

GetElastic

AUGUST 10, 2021

With the global adoption of mobile devices, expansion of IoT, and dynamic behavior of customer buying habits, it’s become more important than ever for brands to take a holistic, interconnected approach to their customer’s digital experiences. The latter ensures customers can still collect points for future rewards.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

BigCommerce

JUNE 20, 2017

After launching our Stencil-based theme in January 2017, we’ve seen a 32% increase in online sales revenue and our average order value is up 27% over the first quarter of 2016. It provides diversified options for enjoying music, entertainment, sports or any specialty channel in the Car, Truck/RV, Motorcycle, UTV, Home or office.

Electronics 337

Electronics Technology BigCommerce eCommerce 337

BigCommerce

MARCH 28, 2017

Health and Beauty, a $300 billion industry according to estimates from the US Department of Commerce, remains one of the fastest-growing ecommerce categories with online sales rising 17% YoY in 2016 to $28 billion globally. Our previous site just wasn’t optimized for mobile, and as a result, we were losing a significant amount of traffic.

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Beauty and Health BigCommerce SEO Shopify 416

Sailthru

FEBRUARY 20, 2018

The success of these personalized mobile apps has retailers looking at how to bring this personalization into physical stores. During the Summer 2016 Olympics, sports editor Sam Manchester interacted directly with readers via inside-scoop text messages. Yoox Says Half of Sales Now Come From Its Mobile App.

Mobile 68

Mobile Omnichannel Retail Recommendation 68

Kibo

JUNE 25, 2020

Benchmarking 125 retailers and brands, across 300 digital and cross-channel criteria , the FitForCommerce Omnichannel Retail Index 2020 , released in partnership with Kibo, is the most comprehensive annual study of how retailers and brands deliver on the omnichannel promise. Omnichannel Retail Index 2020.

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Omnichannel Download Retail Channel 117

ROI Revolution

JANUARY 13, 2020

Activate Mobile Mastery on All Fronts. Mobile drives key clicks and conversions for most, if not all, major brands. Nearly 50% of all retail ecommerce sales will occur through mobile in 2020. As one of the key 2020 marketing trends, mobile already drives 65% of paid search clicks on Google! million monthly users (source).

Marketing 174

Marketing Social Media Mobile Consumer 174

SellBrite

JANUARY 5, 2018

And finally, check out on a mobile app. Most often it gets confused with multi-channel, which is a vastly different strategy. This is vastly different from a traditional multi-channel approach where you optimize individual channels as their own entity. It goes beyond simply having a presence on different channels.

Omnichannel 149

Omnichannel eCommerce Customer Multi-channel 149

RTP blog

JANUARY 5, 2018

In 2016, 75.6 Traditional marketing and advertising won’t work since they are technically outside of the regular outreach channels. Pick The Right Communication Channel Ever visited a country that you are unfamiliar with and don’t speak the language? By Amitaabh Malhotra, Omnyway Tourism is big business in the U.S.

Payments 150

Payments Merchant Services Social Media Shipping Costs 150

Kissmetrics

FEBRUARY 20, 2021

And while this was only one of several strategies Spearmint LOVE used to improve their marketing, the end result was 991% YoY growth from 2015 to 2016. For example, you can dig deeper into your cohort analysis by segmenting mobile traffic vs. all traffic. How to Run a Cohort Analysis in Google Analytics.

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eCommerce Mobile Events Channel 350