Optimizely

JANUARY 30, 2018

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. What is an omnichannel marketing strategy? data) in order first.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

BigCommerce

DECEMBER 13, 2017

Looking back on the past two years, I’m still amazed at the river of money Amazon has provided for so many people –– from stay-at-home moms to major household brands. . And while it’s not always good news (nothing ever is in business), the opportunity is still very real and I believe will continue to get even better.

SEO 209

SEO Merchant Services Recommendation Document 209

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Try this five-step approach to increase your cross-channel engagement.

Channel 226

Channel Customer Jewelry Customer Data 226

BigCommerce

NOVEMBER 21, 2017

In 2017, social commerce and true omnichannel expansion began to drive 3x in revenue for brands taking advantage of it. Top Ecommerce Sales Channels for 2017 Holidays. And here is a breakdown of the advertising channels brands expect to make them the most money: Facebook: 51.61%. Facebook : 17.47%.

Small Business Retail 420

Small Business Retail Payments Department Stores PayPal 420

BigCommerce

OCTOBER 10, 2017

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). Building your holiday email marketing campaign can be a lot of work, but it can also be a lot of fun. A series of emails (versus a one-off email) will get you: 69% more orders on your cart recovery. Final Word.

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

BigCommerce

OCTOBER 12, 2017

There are plenty of online articles out there –– heck, we even ran one –– where industry experts and influencers advise of which seasonal marketing strategies online brands and ecommerce marketers should use to ensure their store gets a fair share of the holiday ecommerce revenue. 1-25% sales increase: 50.28%.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Optimizely

OCTOBER 9, 2017

According to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. This means it’s definitely not too late to get your brand on track with a better ecommerce marketing strategy. Email marketing. Mobile apps.

Omnichannel 236

Omnichannel B2C Marketing Channel 236

BigCommerce

MAY 15, 2017

In 2017, more than 287 million people in the U.S. Or perhaps you simply feel the pressure to give your shoppers the options for free or two-day shipping –– just to compete in today’s competitive ecommerce market. The patent, which differentiated the Amazon checkout experience, expires this year (2017).

eCommerce 355

eCommerce BigCommerce Shipping Costs Merchant Services 355

Optimizely

MAY 6, 2019

This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. Here you can see each of the 4 main lifecycle stages broken down by sub-segments: At Risk : Has not been seen across any channel in over 30 days. Most responsive channel.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Klaviyo

DECEMBER 5, 2017

2017 is soon to be a thing of the past, crazy right? While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? What are your predictions for the state of ecommerce marketing in 2018?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

BigCommerce

DECEMBER 19, 2017

Digital commerce continues to be top of mind for online retailers. Consumers shop more and more across a variety of devices and channels. Retailers continually optimize their sales channels to deliver more seamless consumer experiences. This shift towards m-commerce is predicted to reach $284 billion, or 45% of the total U.S.

Merchant Services 337

Merchant Services Presentation Payments Payment Services 337

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Email Marketing, Automation & AOV. Technology.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

ROI Revolution

JULY 6, 2017

Looking at how data centric success is generally measured, we’ve put together a list of the 6 most valuable KPIs ecommerce businesses should monitor for 2017. It’s important to determine what percentage of your traffic is coming from search engines, social channels, and any other places you advertise. Customer Lifetime Value.

eCommerce 96

eCommerce PPC Download Improvements 96

BigCommerce

JUNE 22, 2017

Out-of-the-box BigCommerce Ecommerce Analytics allows you to dove into individual customer reports to determine how often they are buying, what they are buying, any motivations for buying (discounts) and more. Here you can also see which marketing channels are driving sales per customer. Marketing Insights Reports.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

BigCommerce

MARCH 30, 2018

Whether you want to launch a brand new subscription business or launch a subscription channel (or option) for your customers, get the PCI compliance you need and the ease of install necessary to increase revenue and save time – for both you and your customers. Ready to Launch Your Subscription Business? Get started now. Get started now.

Subscription 345

Subscription Payments eCommerce Payment Services 345

Ecommerce Platforms

JUNE 4, 2017

Reports state that the e-commerce market in Southeast Asia will reach US $200B by 2025 with online sales growth at a CAGR of 32%. With 600 million consumers and 260 million people online, it is the largest market of Internet users in the world. South East Asia – Singapore, Indonesia.

eCommerce 159

eCommerce Merchant Services Payment Services Payments 159

Optimizely

JUNE 29, 2017

Most ecommerce marketers know that on average, 80% of your sales will come from 20% of your customers. team chose Zaius as their marketing platform because it empowered them to: 1. Increase the overall reach of campaigns by identifying customers across channels and devices. expects strong growth in 2017 and beyond.

B2C 150

B2C Accessories Channel eCommerce Marketing 150

BigCommerce

JANUARY 25, 2018

The 2 Types of Ecommerce Product Photography. There are two main types of images that should be used on your product page and across your marketing channels. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel.

White Paper 419

White Paper Clothing Improvements Outdoor 419

GetElastic

DECEMBER 10, 2018

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. The B2B ecommerce market is growing bigger every day.

B2B 156

B2B eCommerce B2C Payment Services 156

GetElastic

APRIL 8, 2021

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. The B2B ecommerce market is growing bigger every day.

B2B 148

B2B eCommerce B2C Payment Services 148

GetElastic

MAY 15, 2019

of all retail was attributed to ecommerce, this number is expected to increase to 17.5% trillion in sales in 2017, it’s safe to say that ecommerce has a big future. The world of ecommerce is highly competitive, not to mention having to battle the giants like Amazon and eBay. In 2018, 11.9% Source: Canva.

eCommerce 154

eCommerce Shipping Costs Shipping Subscription 154

BigCommerce

FEBRUARY 23, 2018

If your various selling channels have different selling propositions – for instance, on your independent website your unique products are more of a draw than your prices, but on your Amazon channel, your price competitiveness wins out – then consider running different loyalty programs for those two audiences.

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

SellBrite

JANUARY 17, 2018

Ecommerce sales jumped from $7.3 billion in Q3 2017. Mobile commerce is growing in popularity as technology improves. In 2014, mobile commerce made up 11.6% of ecommerce sales. In 2017, mobile commerce is projected to make up 34.5% of ecommerce sales. of the total ecommerce market by 2021.

Merchant Services 145

Merchant Services Mobile Social Media Payment Services 145

BigCommerce

DECEMBER 8, 2017

Site traffic grew over 100%, from 62,000 unique website visits in 2016 to 128,000 in 2017. Beer Cartel’s mailing list grew over 130%, from 13,000 subscribers in 2016 to 30,000 in 2017. This consumer survey produced by Beer Cartel earned the brand an increase in online revenue of $65,000, a 34% gain on the previous year.

eCommerce 340

eCommerce Article Reference Social Media 340

Elsner

FEBRUARY 28, 2019

People still believe in the greatest myth around eCommerce wholesale that it is difficult to get your sales channel up and running” said Pierre Verrier. Keynote to all B2B eCommerce marketers : Lead generation has to start with the customers and not you. trillion B2B eCommerce market.

B2B 110

B2B Definition eCommerce B2C 110

ChannelAdvisor

JANUARY 4, 2018

2017 was quite the year. The e-commerce industry, true to its nature, underwent quite a few transformative changes that had us on our toes to keep up and keep you, our readers, in the loop of everything that was going on. The Four Biggest Chinese Holidays That Impact E-Commerce.

Blog 40

Blog eCommerce eCommerce Marketing SEO 40

Omnisend

DECEMBER 3, 2021

Ad spending on Facebook has increased dramatically in recent years, from just $324 billion in 2017 to an incredible $2.26 In this article, we’ll cover some of the most important trends for ecommerce marketers to keep in mind while building holiday Facebook ad campaigns. Reading Time: 6 minutes. trillion in 2020.

Shipping Costs 148

Shipping Costs Social Media Mobile Omnichannel 148

GetElastic

DECEMBER 18, 2020

While many organizations have begun to deploy subscription models, the market continues to grow exponentially and can still be infiltrated. The eCommerce subscription market has grown by 100% each year from 2013 to 2018 (McKinsey). 38% of shoppers start their online search on a marketplace more than any other channel.

Merchant Services 148

Merchant Services Payment Services Payments Subscription 148

ChannelAdvisor

SEPTEMBER 8, 2017

The buzz around China’s e-commerce boom drastically picked up in the US during the second half of 2014, when Alibaba Group filed for its initial public offering (IPO) in the US. Since then, e-commerce sales have boomed, with retail e-commerce sales in China projected to reach $1.13 trillion in 2017.

eCommerce 60

eCommerce eCommerce Marketing Merchant Services Toys 60

ecomdash

DECEMBER 26, 2018

Ahead of a promotional period like Black Friday, you can match any affiliate links and banner ads so that they’re consistent with your other marketing channels. All of your ecommerce marketing tactics should work together harmoniously, and affiliate marketing is a puzzle piece that fits nicely.

eCommerce 108

eCommerce Marketing SEO PPC 108

Jumpshot

APRIL 5, 2018

It’s no doubt that Amazon rules e-commerce. It’s been reported that the retail giant nabbed almost 44% of all e-commerce sales in 2017 and will account for half of all online sales in the next five years. See below: Share of purchases compared to other eCommerce marketplaces, Q4 2017 and Q1 2018.

eCommerce 60

eCommerce Shipping Costs Retail Subscription 60

ChannelAdvisor

SEPTEMBER 8, 2017

The buzz around China’s e-commerce boom drastically picked up in the US during the second half of 2014, when Alibaba Group filed for its initial public offering (IPO) in the US. Since then, e-commerce sales have boomed, with retail e-commerce sales in China projected to reach $1.13 trillion in 2017.

eCommerce 53

eCommerce eCommerce Marketing Merchant Services Toys 53

Ecommerce Platforms

AUGUST 28, 2019

If you're a newbie merchant in the e-commerce industry, you want to pick a platform whose features aren't tangled. The acute rivalry between 3rd party sales channels can't go unnoticed. Going by the true account of facts, PinnacleCart is primarily, a fruitful sales channel which goes beyond the bare minimum.

Merchant Services 138

Merchant Services eCommerce Payment Services Pinnacle Cart 138

SellBrite

FEBRUARY 17, 2017

Like any other marketing channel, the relevance and timing of a push notification sent from your browser or your app decides if it can attract buyers to your app/website or just divert them away from it. But if done right, push notifications can be your most powerful and ROI-friendly mobile marketing channel yet.

Shipping Costs 119

Shipping Costs Multi-channel Mobile Recommendation 119

SellBrite

OCTOBER 24, 2017

In order to get the most out of the holiday season as an ecommerce business, it’s imperative that you take time to plan ahead. It’s the only way to successfully drive more brand awareness, traffic, and sales during the last few months of 2017. Not entirely convinced of the opportunity or the urgency? What are their hesitations?

eCommerce 149

eCommerce Marketing Social Media Shopify 149

Sailthru

MARCH 12, 2018

Target, which managed a critical sales turnaround during 2017, is expanding its omnichannel strategy to accelerate its increasing ecommerce market share. Thanks to a $7 billion investment in in-store and digital strategy during 2017, the retailer experienced a turnaround, increasing sales by 10%.

eCommerce 60

eCommerce Omnichannel Shipping Costs Multi-channel 60

Jumpshot

MARCH 21, 2018

I took a look at their status among eCommerce channels in a few different ways using the Jumpshot Insights tool. Then I reviewed a larger set of data from the Toys & Video Game category across all eCommerce sites to understand if they’re running about even with other channels. Conversions on Toysrus.com.

Toys 60

Toys Games eCommerce Consumer 60