BigCommerce

DECEMBER 13, 2017

These are screenshots of the same product result as they appear in organic results, right rail ads and mobile. Titles in right rail ads have around 30-33 characters and mobile titles have between 55-63 characters. Did you notice the HUGE difference between all three of these? Yes, the number of characters in the title!

SEO 209

SEO Merchant Services Recommendation Document 209

BigCommerce

SEPTEMBER 5, 2018

2017’s Cyber Monday saw mobile internet’s first $2 billion dollar day, according to Business Insider , while BigCommerce merchants experienced their highest sales week ever. But it’s not just mobile purchases that you need to think about. Also consider: Cyber Monday 2017 was the largest single day of online shopping in U.S.

Marketing 411

Marketing Mobile Shopping Carts Merchant Services 411

BigCommerce

DECEMBER 19, 2017

Consumers shop more and more across a variety of devices and channels. Retailers continually optimize their sales channels to deliver more seamless consumer experiences. Mobile payments are also making an increasing impact. This shift to mobile is pushed along with the ever expanding list of payments-enabled devices.

Merchant Services 337

Merchant Services Presentation Payments Payment Services 337

Kissmetrics

MARCH 12, 2018

Mobile devices have transformed how we consume content, making it essential that businesses that want to reach their target audience optimize their websites to respond to this trend. What that also means is that marketing methods have to change to account for the shift to mobile use. adult on a mobile device has more than doubled.

Mobile 214

Mobile Marketing Social Media eCommerce 214

BigCommerce

MAY 15, 2017

In 2017, more than 287 million people in the U.S. Amazon eventually expands to 17 categories and 143 subcategories, tapping into nearly every major vertical (as of May 2017). The patent, which differentiated the Amazon checkout experience, expires this year (2017). As of 2017, sellers account for 44% of all items sold on Amazon.

eCommerce 355

eCommerce BigCommerce Shipping Costs Merchant Services 355

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Let me give you an example: 2017 has been the year of Facebook Advertising. Mobile Optimization. Omni-Channel Management. Mobile Optimization. New Content Types & SEO.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Retail TouchPoints

DECEMBER 2, 2024

That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. Online Shopping Continues its Shift Toward Mobile Consumers also continued to shift their online shopping to mobile devices, a trend that has been steadily growing for the past several years.

Merchant Services 279

Merchant Services Apparel Jewelry Beauty and Health 279

BigCommerce

SEPTEMBER 5, 2018

In 2017—a positive year for the economy and the stock market—Small Business Saturday numbers actually went down both in terms of total foot traffic and dollars spent. Small Business Saturday sales actually went down in 2017 —both in foot traffic and overall dollars spent, according to CNBC. Is your small business mobile-friendly?

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

RTP blog

APRIL 25, 2017

But despite mobile’s meteoric growth as a sales catalyst, the actual number of transactions completed on mobile devices remains low: $60.2 Mobile casts a shadow that’s 30 times its size,” said Laura Naparstek, a Forrester researcher who spoke at the recent Forrester Consumer Marketing 2017 Forum.

Mobile 150

Mobile eCommerce Fashion Channel 150

Optimizely

OCTOBER 9, 2017

According to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. We dug into the numbers to find out why so many B2C marketers are struggling with omnichannel in 2017. . Mobile apps. Download the full 2017 Ecommerce Holiday Report now.

Omnichannel 236

Omnichannel B2C Marketing Channel 236

BigCommerce

JUNE 20, 2017

After launching our Stencil-based theme in January 2017, we’ve seen a 32% increase in online sales revenue and our average order value is up 27% over the first quarter of 2016. It provides diversified options for enjoying music, entertainment, sports or any specialty channel in the Car, Truck/RV, Motorcycle, UTV, Home or office.

Electronics 337

Electronics Technology BigCommerce eCommerce 337

SellBrite

JANUARY 17, 2018

billion in Q3 2017. But in recent years, buyers are getting even more flexibility and accessibility with online shopping—thanks to the rise of mobile shopping. Mobile commerce is growing in popularity as technology improves. Mobile Commerce is Taking Over Ecommerce. In 2014, mobile commerce made up 11.6%

Merchant Services 145

Merchant Services Mobile Social Media Payment Services 145

Retail TouchPoints

JULY 28, 2020

In the previous edition of the State of Marketing Report, the median number of customer data sources for marketers was projected to jump from 10 in 2017 to 15 in 2019 — a 50% increase in just two years. Hostetler is a product marketing manager focused on Retail and Consumer Goods, with a background in email and mobile messaging.

Webinar 274

Webinar Consumer Marketing Consumer Goods 274

Retail TouchPoints

APRIL 28, 2023

Starting as a Senior Designer in 2006, he worked his way up to VP of Innovation before he left the company in 2017. Using Mobile as the Community’s ‘Connecting Thread’ As True Religion grows and nurtures its community, digital will obviously be a core component of its strategy.

Social Media 278

Social Media Mobile Fashion Consumer 278

BigCommerce

MAY 4, 2018

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. A few years ago, the team decided to launch a direct-to-consumer channel. Get it via your mobile device.

Workshop 419

Workshop Presentation eCommerce Payment Services 419

Retail TouchPoints

OCTOBER 25, 2024

With consumers now influenced by 11 touch points on average before making a purchase decision, the growth in retail marketing opportunities across online and offline channels, accessed both in-store and on-device, will provide marketers with conversion opportunities to sell to the polychannel consumer.

Omnichannel 289

Omnichannel eCommerce Shopping Carts Consumer 289

BigCommerce

JUNE 21, 2018

And others still are updating their online storefront channels and launching multi-channel initiatives to increase market share. Metal Tech 4x4 increases mobile sales with Amazon Pay. According to the Metal Tech 4×4 team: “The Amazon Pay button has been great, especially with our mobile device customers.

Automotive 367

Automotive eCommerce Accessories BigCommerce 367

GetElastic

APRIL 11, 2019

Today, another question is in the mind of entrepreneurs: do they need to create a mobile app for their store? Well, you shouldn’t waste your time and allocate a budget on mobile app development for your online store. In this article, we will list the main trends and benefits your mobile commerce (m-commerce) app should keep up with.

Mobile 147

Mobile eCommerce Merchant Services Payment Services 147

Retail TouchPoints

FEBRUARY 25, 2022

In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Looking Ahead.

Social Media 306

Social Media Retail Channel Events 306

Kissmetrics

MARCH 30, 2018

trillion in 2017 and are expected to reach 4.9 In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 In-store sales accounted for 91% of all retail sales in the US in 2017. The in-store shopping experience is incomparable to browsing items on a desktop or mobile screen. trillion in 2021. Sounds too sophisticated.

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

Optimizely

JULY 10, 2018

In 2017, the total number of business and consumer emails sent and received per day reached 269 billion. Email has reached a saturation point as a channel. Another channel to use instead of sending an email is push notifications , which you can either send on the web, through your mobile app, or via text message.

Marketing 236

Marketing Social Media eCommerce Shopping Carts 236

BigCommerce

JULY 25, 2017

The 10X Ecommerce Slack channel is a great place for that, if you aren’t already using something else. Shopping apps are still relevant: Atlanta Light Bulbs worked with a BigCommerce partner, AppMixture , to build out a mobile app for their B2B buyers. This is how you do B2B mobile commerce. Talk to influencers and experts.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

RTP blog

DECEMBER 19, 2017

In a 2008 article focused on 5 New Promotional Trends , we talked about the growing use of in-store digital signage and mobile; social media in marketing communications; and creative pricing strategies. 
 Retailers have two main options for adjusting to the modern, digital-savvy shopper.

Multi-channel 150

Multi-channel Customer Retail Omnichannel 150

Optimizely

MAY 15, 2018

In 2017, the Top 1000 online retailers in North America collectively increased online sales by 18.5%, and ecommerce accounted for 49% of retail industry growth. As you sell on multiple channels, you have to keep a close eye on inventory and fulfillment along. Wednesday: June 06. Break Point: The Reality of US Ecommerce Today.

Internet Retail 321

Internet Retail Magazine Customer Retention eCommerce 321

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. Strong mobile optimization capabilities. Mobile devices account for over half (53%) of clicks on search ads. Do you leverage bid modifiers for mobile devices?

PPC 279

PPC Multi-channel Social Media B2C 279

Retail TouchPoints

MAY 8, 2024

In addition to the entertainment aspects of TikTok’s short-form videos, the platform has become an important commerce channel. The suit claims that banning TikTok is not only impractical but “obviously unconstitutional,” impinging on the free speech rights of the 170 million Americans who use it.

Channel 258

Channel Operations Technology Other 258

Retail TouchPoints

FEBRUARY 22, 2021

Instead, a series of recent diversifications, including the launch of a direct-to-consumer site in 2017, meant the brand was poised to roll with the pandemic punches. The new owner immediately identified the opportunity for Kerrits to branch out from its wholesale roots.

Shipping Costs 264

Shipping Costs Shopify Events Outdoor 264

Inflow Insights

OCTOBER 27, 2021

Evaluate conversion rates by channel. Before we start comparing conversion rates by channel, we need to all be on the same page about where these numbers come from. Evaluating eCommerce Conversion Rates by Channel. To avoid this confusion, you need to measure conversion rate by channel, seasonality, device, and more.

Channel 113

Channel Mobile eCommerce Improvements 113

Wiser

SEPTEMBER 28, 2017

The stakes are high this holiday season, with Deloitte expecting cross-channel retail sales to top $1 trillion dollars this year from November to January. To succeed, omnichannel retailers and brands need to be true to their names and fully unify their selling channels. Omnichannel holiday strategy requires channels to work together.

Omnichannel 189

Omnichannel Shipping Costs Demo Channel 189

BigCommerce

JANUARY 25, 2018

There are two main types of images that should be used on your product page and across your marketing channels. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel. Source: Seriously Silly Socks. In-Context Images.

White Paper 419

White Paper Clothing Improvements Outdoor 419

Kissmetrics

MAY 21, 2018

Create a YouTube channel. Create a YouTube channel. Let’s take a look at how GoPro’s YouTube channel does this. As one of the most popular YouTube channels around , GoPro uses their high-quality videos to show what their product is capable of doing. In 2017, social accounted for 25.6% Start conversations on social.

SEO 225

SEO Social Media Blog Channel 225

GetElastic

APRIL 2, 2019

In September 2017, T-Mobile announced that it would include a free Netflix subscription for family plan members. While on the surface this might seem to be just a promotion, it highlights how T-Mobile can layer on additional services into a bundle that customers actually want,” said BTIG research analyst Walter Piecyk.

Telecommunications 167

Telecommunications Payment Services Omnichannel Customer Experience 167

BigCommerce

MAY 15, 2018

Three of the most disruptive factors that I’ve seen in my 15 years in digital are mobile, SaaS, and APIs. If you don’t believe that voice is on the verge of changing ecommerce as we know it, consider this: Google says it has sold a Google Home device every second since October 19, 2017.

Merchant Services 419

Merchant Services Payment Services eCommerce Platforms Technology 419

Retail TouchPoints

MARCH 4, 2021

For example, establishing social distancing measures and offering contactless experiences for in-store shoppers, or expanding digital and mobile shopping options to include in-store or curbside pickup for online shoppers. Some behavioral shifts have been broad strokes or even mandated, making them easy to identify and address.

Customer 300

Customer Retail Technology Arts 300

Kissmetrics

JANUARY 12, 2021

Launched in 2017 to select users in the U.S. via mobile, desktop, and TV apps, Facebook Watch is the company’s entrée into episodic streaming video. Facebook Watch is accelerating the shift of ad dollars from TV to digital and mobile. Facebook Watch Gives Influencers and Social Creators a Powerful Channel.

Marketing 281

Marketing Social Media Games Recommendation 281

ChannelAdvisor

JUNE 1, 2018

Welcome back to another episode of Channel Advice, our video series aimed at answering some of your most pressing e-commerce questions by some of the industry’s foremost experts. Singles Day in 2017 saw Alibaba process $25 billion in one day, which translates to 120,000 orders per second and 6.5 million parcels delivered.

Channel 78

Channel eCommerce Consumer Retail 78

Optimizely

JANUARY 30, 2018

But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value. True omnichannel marketing is tough to do well. data) in order first.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191