Remove 2017 Remove Channel Remove Omnichannel
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Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017

BigCommerce

Get your free comprehensive omnichannel report now. Are you an omni-channel seller? It’s easier than ever for businesses to have a digital presence across a variety of channels. A 2017 point-of-sale solutions survey of 1,164 U.S. It’s not just about broadcasting on all channels, though.

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REPORT: Omnichannel Marketing is All Hype, No Execution

Optimizely

The experts all agree: omnichannel marketing is key to success in ecommerce. That’s why it’s so surprising that the majority of B2C marketers have yet to achieve a true omnichannel ecommerce experience. If you’re behind on your own omnichannel strategy, this should comfort you somewhat. By the numbers. What’s behind this trend?

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Productsup Raises $70M to Help Online Sellers Manage Their Omnichannel Presence

Retail TouchPoints

Channel management platform Productsup has raised more than $70 million in Series B funding to advance its product development and M&A activity as it continues to expand globally. Nordwind Capital, which initially invested in the company in 2017, will retain its majority stake after the transaction. .

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Omnichannel Ecommerce Marketing is Within Reach

Optimizely

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value.

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Don’t Exhaust Your Email List! Find New Channels Instead

Optimizely

Brands are carelessly contributing to the staggering 269 billion emails that were sent and received each day in 2017. That’s exactly why you need to stop relying on email alone and branch out into new channels instead. Use it wisely, and only when you are really sure it is the right channel for the particular message or campaign.

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How 5 Online Businesses Already Increased Revenue Up to 96.44% – Just By Selling on eBay

BigCommerce

In fact, eBay has quite a few things going for it in comparison to other channels you might consider. Don’t wait until right before the holiday season to test out the eBay channel. 96.44% increase in revenue through eBay + BigCommerce integration as of 2017. increase in revenue through eBay + BigCommerce integration as of 2017.

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Get the Most Out of Shop.org 2017

Optimizely

The countdown to Shop.org 2017 is on, and that means it’s time to pick the best sessions to attend so you don’t miss a thing. Lore shares how his team at Walmart trying out innovations like voice and VR and focusing on omnichannel marketing. There are many more great sessions at Shop.org 2017, but these are a few of the highlights.