Retail TouchPoints

FEBRUARY 25, 2022

In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Looking Ahead.

Social Media 301

Social Media Retail Events Channel 301

SellBrite

MARCH 9, 2018

And finally, you have to know how to use the right tools for each channel. This blog post will provide you with the tips, tools, and best practices needed to sell more products across different social media channels in the year ahead: Why Social Media Still Matters. billion monthly active Facebook users for Q4 2017 ( Zephoria ).

Social Media 87

Social Media Channel Recommendation eCommerce 87

RTP blog

SEPTEMBER 25, 2017

As time goes on, and as consumers continue to weave seamlessly in and out of channels, their expectation for a smooth, frictionless shopping experience will continue to rise, making it vital that retailers meet their needs every step of the way. The in-store rep doesn’t have to rely on intuition alone to provide relevant recommendations.

Technology 300

Technology eCommerce Platforms eCommerce Recommendation 300

ChannelAdvisor

MARCH 1, 2017

To help ensure you get as much as possible out of Catalyst 2017, we’ve put together a quick-reference guide tailored for newcomers. Catalyst 2017 will be your best opportunity this year to hear from the industry’s biggest influencers in one central location. We’re excited to see you at Catalyst 2017! Once-in-a-Lifetime Keynotes.

eCommerce 70

eCommerce Automotive Presentation Online Retail 70

UpSellIt

JANUARY 13, 2022

billion compared to 2017. Pay attention to these six trends to optimize your affiliate channel in 2022. Recommendations. Recommendations. Recommendations. More Emphasis on Omni-Channel Experiences. Make your presence known across multiple channels to expand your reach. Recommendations.

Marketing 135

Marketing Social Media Recommendation Channel 135

ChannelAdvisor

MAY 26, 2017

If you want to come away from the conference with a serious competitive edge, here’s what we recommend: See What’s New at ChannelAdvisor @ Booth 607. What ChannelAdvisor can do to make 2017 your best year yet on marketplaces such as Amazon, eBay, Jet and Walmart.com. IRCE 2017 takes place June 6-9 in Chicago, Illinois.

Workshop 49

Workshop eCommerce Shipping Labels Drop Ship 49

ChannelAdvisor

JANUARY 10, 2017

Episode 64 is a recap of our predictions from 2016 (episode 8), and our predictions for 2017. Our 2017 Commerce Predictions. Jason: Retailers will truly embrace Omni-channel (Attribution/Inventory/promotion/pricing). We’re going to see e-commerce growth accelerate pretty materially in 2017. To Subscribe: iTunes.

eCommerce 40

eCommerce Payment Services Shipping Costs PayPal 40

Kissmetrics

JUNE 19, 2018

In essence, I got a breakdown of marketing spend by channel. Does marketing spend by channel change by company size? Now let’s look at the conversion rate per channel… Conversion rate by channel. To get an idea of how effective a marketing channel is, you have to look at return on marketing spend.

Marketing 268

Marketing SEO Channel Social Media 268

BigCommerce

OCTOBER 12, 2017

And ultimately, the most innovative and successful of what they do this time of year is what the industry experts and influencers will recommend next year anyway. If brands thought their sales would increase this year (2017), and if so, by how much. Which sales channels produce the most holiday ecommerce revenue.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Optimizely

AUGUST 28, 2020

SMS is a powerful channel that helps Marketers rise above the noise and get their message across to their customers. It’s no surprise that an increasing number of brands are incorporating this channel into their marketing strategy. In 2017, about 1.67 Launch an announcement banner for your new SMS channel.

Social Media 195

Social Media Subscription Channel Shipping Costs 195

Retail TouchPoints

NOVEMBER 7, 2022

I actually started using Beautycounter as a customer in 2017, and the reason was because it performed and it was safe. It works very similarly to an affiliate model where advocates get compensated for recommending or selling a product online. Brands have to be, really, everywhere.

Beauty and Health 261

Beauty and Health Supplies Consumer Social Media 261

Inflow Insights

SEPTEMBER 19, 2019

The main issue is this: Conversion rate changes over time are far more influenced by traffic channel mix than by improvements to the site. To avoid this error you need to measure conversion rate by channel, seasonality, device, and more. . This is related to traffic channel mix but is its own topic as well. Seasonality.

Channel 60

Channel Conversion Optimization SEO Mobile 60

ChannelAdvisor

FEBRUARY 17, 2017

Which channels are generating the highest GMV? Find the answers at AutoCommerce 2017. AutoCommerce 2017 Is Only 2 Weeks Away appeared first on Channel Advisor. How can digital marketing help industry retailers lap their competition? Don’t miss this chance to join the conversation! Register today. . Register today!

eCommerce 40

eCommerce Automotive Accessories Channel 40

Blue Acorn

MAY 4, 2017

The event began with Bronto General Manager Carolyn Sparano’s keynote, “The Future Is Now,” which covered how to leverage data across all your channels to create a true omnichannel experience. It’s safe to say that this year’s Bronto Summit had some big shoes to fill. The Future Is Now. Imagine the results he or she could deliver.

Events 49

Events Shopping Carts Recommendation Customer Experience 49

Blue Acorn

MARCH 20, 2017

62% of companies are planning to increase their mobile marketing budget in 2017, but only 8% place the highest emphasis on making their experience as consistent as possible across channels; 79% of companies said understanding how mobile users research/buy products is very important, more than any other option.

Payments 63

Payments Presentation eCommerce Mobile 63

Retail TouchPoints

SEPTEMBER 8, 2020

Olivela , a digitally native, mission-based retail platform, is emphasizing its key differentiators as a way to forge stronger relationships with customers and reach new audiences across channels. These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences.

Consumer 130

Consumer Beauty and Health Social Media eCommerce 130

Retail TouchPoints

SEPTEMBER 8, 2020

Olivela , a digitally native, mission-based retail platform, is emphasizing its key differentiators as a way to forge stronger relationships with customers and reach new audiences across channels. These are the key takeaways from the conversation: A ‘philanthropic DNA’ remains at the center of all Olivela experiences.

Consumer 130

Consumer Beauty and Health Social Media eCommerce 130

Kissmetrics

MAY 21, 2018

Create a YouTube channel. Create a YouTube channel. Let’s take a look at how GoPro’s YouTube channel does this. As one of the most popular YouTube channels around , GoPro uses their high-quality videos to show what their product is capable of doing. In 2017, social accounted for 25.6% Start conversations on social.

SEO 225

SEO Social Media Blog Channel 225

RTP blog

APRIL 22, 2019

The path to purchase has become a complex fusion of multiple channels and devices, and many stores are struggling to keep up. Instacart will be snatched up by a big box retailer or major grocer In December 2017, online delivery service Shipt was acquired by Target for $550 million. As of August 2018, several major U.S. Two major U.S.

Multi-channel 150

Multi-channel Retail Toys Department Stores 150

Omnisend

DECEMBER 14, 2023

Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels. Any business in today’s digital world should be utilizing multiple sales channels instead of relying only on their websites.

Multichannel 78

Multichannel Social Media Multi-channel Payment Services 78

Blue Acorn

MAY 4, 2017

The event began with Bronto General Manager Carolyn Sparano’s keynote, “The Future Is Now,” which covered how to leverage data across all your channels to create a true omnichannel experience. It’s safe to say that this year’s Bronto Summit had some big shoes to fill. The Future Is Now. Imagine the results he or she could deliver.

Events 40

Events Shopping Carts Recommendation Customer Experience 40

Kissmetrics

JANUARY 13, 2021

Tweets are typically public, and the service will recommend tweets to you based on content, geography, and other considerations. You can’t directly pay somebody to follow you, but you can pay Twitter to recommend you to them. Twitter recommends only using one segmentation at a time, but I disagree. They Follow You.

Social Media 290

Social Media Blog Recommendation Article 290

Ecommerce Platforms

JUNE 22, 2023

With the Shopify commerce platform, small business owners can sell across multiple channels, and even combine online and offline stores, with POS connectivity. It launched in Canada in 2017, with a focus on making store setup simple for business leaders. The AI recommendations even give you tips to improve your profit margins.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

RTP blog

APRIL 6, 2018

By Cheryl Sullivan, Revionics The pace of change in retail is more breathless than ever, and today’s always-on, cross-channel shopper has preferences and tastes that evolve at the speed of social media. i] “Demystifying Price and Promotion,” a commissioned study conducted by Forrester Consulting on behalf of Revionics, November 2017.

Shipping Costs 150

Shipping Costs Social Media Supplies Channel 150

Kissmetrics

NOVEMBER 23, 2020

CeraVe, a mass-market skincare line recommended by dermatologists, recently found a new audience in Gen Z consumers, thanks to TikTok. They identified a shift in their audience and pivoted to capture the market through the right channels. Step 4: Develop Your Skincare Marketing Message. That’s the key.

Marketing 352

Marketing Social Media Improvements Events 352

Kissmetrics

JANUARY 12, 2021

Launched in 2017 to select users in the U.S. People love getting recommendations for the things they love, and they love sharing those things with friends. Facebook Watch Gives Influencers and Social Creators a Powerful Channel. What is Facebook Watch, and what does it mean for you your marketing strategy?

Marketing 281

Marketing Social Media Games Mobile 281

RTP blog

JANUARY 5, 2018

2017 research from Edison revealed that 40% of Americans (age 12+) said they have listened to a podcast. Highly recommend listening to this podcast.” Are there more retail-themed podcasts you recommend to your peers? I know podcasts aren’t necessarily a new thing. The good news is people are listening!

eCommerce 150

eCommerce Retail Toys Recommendation 150

Kissmetrics

SEPTEMBER 18, 2017

Launched in August 2017 to select users in the U.S. People love getting recommendations for the things they love, and they love sharing those things with friends. Facebook Watch gives influencers and social creators a powerful new channel. What is Facebook Watch, and what does it mean for you your marketing strategy?

Marketing 458

Marketing Games Mobile Social Media 458

Kissmetrics

DECEMBER 12, 2017

In fact, 84% of marketers planned on running at least one influencer marketing campaign in 2017. A post shared by Stitch Fix (@stitchfix) on Feb 6, 2017 at 7:30am PST. Email marketing is still one of the most effective marketing channels. Improve each touchpoint on every channel you communicate with your audience on.

Improvements 491

Improvements Marketing Social Media Blog 491

Kissmetrics

JUNE 27, 2017

Facebook again leads the charge, earning $7.857 billion in the first quarter of 2017 from advertising revenue. Email marketing alone drives as much revenue as all other digital channels combined according to a survey of US marketing execs. Remarkably, 84% trust online reviews as much as a personal recommendation. Image Source.

Social Media 269

Social Media eCommerce Article Marketing 269

Liveintent

OCTOBER 19, 2021

Email is a powerful channel for driving one-to-one connections and retention amongst customers. Email is prime for driving customer acquisition efforts, especially as brands look to diversify their acquisition channels beyond social and search and sink their teeth into other platforms that provide reach amongst real, engaged audiences.

Customer 126

Customer Channel Management Social Media 126

BigCommerce

NOVEMBER 28, 2017

It’s also time to check out what happened at large in the ecommerce industry during Cyber Week 2017. Cyber Week 2017 Trends. You’ll also hear from 25 of this year’s most successful brands on which channels worked and what they did to grow sales more than 500% in each of their respective verticals. Cyber Week 2017 GMV Increase.

BigCommerce 415

BigCommerce Merchant Services Small Business Retail Food and Beverages 415

BigCommerce

MARCH 30, 2018

Word of mouth recommendations. Word of mouth recommendations Expect personalized subscriptions to become more tailored over time. A recommendation (24%) was the most-cited reason for access subscriptions. New Chapter Nutragen Arbor Teas Fresh Fronks Hawaii Coffee Company Curation Surprise factor based on variety. Spinning.com.

Subscription 345

Subscription Payments eCommerce Payment Services 345

Kissmetrics

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. In this article, I cover: What to look for in a PPC agency How to work with them for maximum results Steps to finding the right agency My top five recommendations.

PPC 279

PPC Multi-channel Social Media B2C 279

GetElastic

OCTOBER 25, 2017

By decoupling the presentation layer from the business logic, businesses are more agile and flexible to support multiple digital and physical channels, and contextualize content that makes sense to the customer. Conversational commerce allows customers to engage using their method of choice, taking channel transparency to a whole new level.

Technology 146

Technology Customer Experience Recommendation Games 146

GetElastic

OCTOBER 25, 2017

By decoupling the presentation layer from the business logic, businesses are more agile and flexible to support multiple digital and physical channels, and contextualize content that makes sense to the customer. Conversational commerce allows customers to engage using their method of choice, taking channel transparency to a whole new level.

Customer Experience 146

Customer Experience Customer Technology Recommendation 146

Sailthru

SEPTEMBER 17, 2019

That’s why we started the Index in 2017. The stronger the connection between a digital and in-store channels, the more likely people are to enjoy their shopping experiences with the brand. The top performers excelled at both sending and capitalizing on them with personalized product recommendations.

Retail 74

Retail Shopping Carts Omnichannel Mobile 74