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9 Must-See Sessions at eTail East 2017

Optimizely

If you work in ecommerce on the east coast, you’re already eagerly anticipating the upcoming eTail East 2017 Conference in Boston. There are great sessions within each of these specialized tracks, and then even more during the main conference on Tuesday through Thursday. Tapping Into The Omni-Channel Nature of Today’s Consumer.

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Why Investors are Racing to Buy Up Amazon’s Hottest Third-Party Sellers

Retail TouchPoints

By November, they were multi-millionaires.”. It’s not just another channel, [Amazon] is where people are buying. Striking it Rich: From Mom-and-Pop to Multi-Millionaire. He was looking to make a change, so he attended an Amazon sellers conference. For their part, the sellers are eager to cash in as well. “I

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6 Tips for Building Your Marketing Career

Kissmetrics

Whether it’s social monitoring tools, voice search, or multi-channel marketing automation, technology regularly changes the way we reach our audiences. In a 2017 study, the top-three skills that employers desired in new marketers were digital advertising, content creation, and content strategy. In a 2017 survey, 64.5%

Marketing 226
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6 Tips for Building Your Marketing Career

Kissmetrics

Whether it’s social monitoring tools, voice search, or multi-channel marketing automation, technology regularly changes the way we reach our audiences. In a 2017 study, the top-three skills that employers desired in new marketers were digital advertising, content creation, and content strategy. In a 2017 survey, 64.5%

Marketing 216
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15 eCommerce SEO Tactics to Implement in Mid-2018 (Research-backed)

Inflow Insights

What you’re about to read are specific strategies we’ve gathered from some of the top experts in SEO — including several strategies we picked up at the SearchLove Conference : How to rank in YouTube searches. YouTube (and videos in general) are often overlooked by businesses as rich multi-use tools to promote your brand. YouTube has 1.5

SEO 137
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Predictive Analytics Brings Retailers Closer To Omni-Channel Customers

Retalon

We’ll focus on how Retalon predictive analytics can convert data to tangible actions, building a consistent experience for your customers, and stay agile and flexible enough for such a dynamic reality in multi-channel retailing. Lack of organizational alignment and business rules for compensation/incentives by channel.

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The 19 Most Innovative Ecommerce Brands of 2017

BigCommerce

In fact, it’s likely all of this year’s 19 most innovative ecommerce brands have your online channel activities beat in terms of impact on: Conversions. Seriously Silly Socks won the Innovation Awards Grand Prize of $10,000 and a fully paid trip to a Retail Conference of their choice. Silver Jewelry Club has you beat. Customer Loyalty.

eCommerce 411