2017 Conversion Optimization eCommerce Marketing 
Inflow Insights
SEPTEMBER 5, 2019
In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. In 2017 14 merchants do it, 6 don’t = Best Practice. 2017: 4 do it, 16 don’t = Not Conventional (on mobile). In 2019 21 merchants do it, 4 don’t = Must Have.
Kissmetrics
JULY 11, 2017
There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. As ecommerce marketers, knowing what to prioritize can be the difference between a standard year of growth and a phenomenal one. Content Marketing. Conversion Rate. Chatbot Conversion Optimization.
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Inflow Insights
JANUARY 23, 2018
Previous Years: 2017 Inflow eCommerce Best In Class Matrix and Report. The 20 Best In Class Ecommerce Sites of 2018. We generated our 270-point matrix of UX and tech stack decisions by analyzing 20 of the top eCommerce sites of the year. All eCommerce retailers know their traffic is shifting to mobile. Navigation.
BigCommerce
DECEMBER 20, 2017
Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. I wanted to: See how they did over Cyber Five – obviously!
ROI Revolution
DECEMBER 20, 2017
Once you’ve got that figured out, then you can optimize for other devices as well. Are you interested in learning more about mobile marketing? Download our 2017 Q4 Mobile-First Report to uncover the strategies that will win the day. You should grab our special report, Setting Ecommerce Marketing Goals.
BigCommerce
JUNE 22, 2017
3.39% of your new customers from January 2017 purchased again in 30 days, and so on). Ecommerce Analytics to Merchandise and Write Your Way to More Sales. This underutilized conversion optimization tactic helps you bridge the gap between what your customers are looking for and your on-site language and content.
eCommerce CEO
NOVEMBER 23, 2018
Create a Facebook pixel – a piece of code that you place on your website, helping you track conversions, optimize your campaigns, and remarket to leads. Tip 5: Optimize your ads for success. Since mid-2017, the Facebook dynamic ad platform has supported video as well as static ads. Learn how to create this here.
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