Inflow Insights

SEPTEMBER 5, 2019

In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. In 2017 14 merchants do it, 6 don’t = Best Practice. 2017: 4 do it, 16 don’t = Not Conventional (on mobile). In 2019 21 merchants do it, 4 don’t = Must Have.

Conversion Optimization 87

Conversion Optimization eCommerce Live Chat Mobile 87

Kissmetrics

JULY 11, 2017

There are three general ways to grow revenue in any ecommerce business: Increase the total number of customers. As ecommerce marketers, knowing what to prioritize can be the difference between a standard year of growth and a phenomenal one. Content Marketing. Conversion Rate. Chatbot Conversion Optimization.

eCommerce 243

eCommerce Customer Merchant Services Conversion Optimization 243

Inflow Insights

JANUARY 23, 2018

Previous Years: 2017 Inflow eCommerce Best In Class Matrix and Report. The 20 Best In Class Ecommerce Sites of 2018. We generated our 270-point matrix of UX and tech stack decisions by analyzing 20 of the top eCommerce sites of the year. All eCommerce retailers know their traffic is shifting to mobile. Navigation.

eCommerce 162

eCommerce Conversion Optimization Mobile Shipping Costs 162

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. I wanted to: See how they did over Cyber Five – obviously!

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

BigCommerce

JUNE 22, 2017

3.39% of your new customers from January 2017 purchased again in 30 days, and so on). Ecommerce Analytics to Merchandise and Write Your Way to More Sales. This underutilized conversion optimization tactic helps you bridge the gap between what your customers are looking for and your on-site language and content.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

eCommerce CEO

NOVEMBER 23, 2018

Create a Facebook pixel – a piece of code that you place on your website, helping you track conversions, optimize your campaigns, and remarket to leads. Tip 5: Optimize your ads for success. Since mid-2017, the Facebook dynamic ad platform has supported video as well as static ads. Learn how to create this here.

Shopify 82

Shopify Multi-channel Shopping Carts Banking 82

ROI Revolution

DECEMBER 20, 2017

Once you’ve got that figured out, then you can optimize for other devices as well. Are you interested in learning more about mobile marketing? Download our 2017 Q4 Mobile-First Report to uncover the strategies that will win the day. You should grab our special report, Setting Ecommerce Marketing Goals.

eCommerce 60

eCommerce Mobile PPC SEO 60