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9 Local E-Commerce Marketing Tips To Drive More Foot Traffic To Your Store

Kissmetrics

According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 trillion in 2017 and are expected to reach 4.9 In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 In-store sales accounted for 91% of all retail sales in the US in 2017. trillion in 2021.

eCommerce 210
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How Small Businesses Plan to Grow in 2017 (+54 Stats on the State of SMB)

BigCommerce

90% of online small businesses expect to grow their revenue in 2017. And they are doing so using tried-and-true ecommerce marketing tactics to drive traffic , win sales and increase customer lifetime value. 45% of SMBs expect to grow more than 25% in 2017. Email marketing: 40.27%. Influencer marketing: 16.57%.

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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Now, it’s time to pick, pack, ship and take a look at your marketing campaigns to see which won, which lost and what that may mean for your 2018 marketing initiatives. It’s also time to check out what happened at large in the ecommerce industry during Cyber Week 2017. Cyber Week 2017 Trends. Selling on Amazon.

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Omnichannel Ecommerce Marketing is Within Reach

Optimizely

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. What is an omnichannel marketing strategy? data) in order first.

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$2,000 Ecommerce Marketing and Technology Science Scholarship

Ecommerce Platforms

We encourage you to get as descriptive as possible, even if you haven't necessarily made a prototype for your product or constructed a wireframe for your ecommerce store. Whether it's an interesting technique for ecommerce marketing or a cool new form of hiking boots, we want to hear how you plan to make it happen.

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Map Your Ecommerce Marketing to the Customer Lifecycle

Optimizely

This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. By using marketing automation to offer value throughout the customer lifecycle, you’ll build serious brand loyalty and you’ll see your buyers come back again and again.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer. This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. Instagram Advertising.