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Multichannel selling: explanation, tips, and strategies for 2024

Omnisend

Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. So how can you effectively incorporate multichannel commerce into your strategy? What is multichannel selling? Wondering who should be using multichannel selling? It’s not true.

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Multichannels: Not Just for TV

ChannelAdvisor

It’s almost inconceivable that in 2016, almost 2017, there are some businesses out there that only focus on one marketing channel. Whenever I talk to people about multichannel marketing, I usually hear one of two things: 1. “I Well, keep reading to find out… What is Multichannel Marketing? Look, marketplaces are great.

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Holiday Email Marketing Unpacked: 15 Examples, 9 Tools and a Checklist to Make 2017 Your Biggest Success Yet

BigCommerce

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). Use the data you hold in dotmailer to better target users and create powerful multichannel automation without the need to code. A series of emails (versus a one-off email) will get you: 69% more orders on your cart recovery. Constant Contact.

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How 3PLs help make multichannel and global expansion easy

TradeGecko

In fact, as of 2017, 90% of Fortune 500 companies in the US used one or more 3PL, an increase from 46% in 2001. The use of 3PLs, also known as third-party logistics providers, is on the rise.

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Back to School 2017: An E-Commerce Crash Course (Part 1)

ChannelAdvisor

If ever there were a year to cash in on the second biggest shopping season of the year, 2017 would be it. Take a deep breath and get ready to dive into our crash course on 2017 back-to-school shopping trends. By the time the final bell rings, consumers will have spent some $83.6 Stay tuned!

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eCommerce firms should prepare themselves for the 'Christmas Effect' from mid-September

Retail Technology Review

New research from ChannelGrabber, the software provider of multichannel eCommerce software, has found that the Christmas 2017 peak selling season will begin around mid-September this year, and end as soon as December 20th.

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The Future of Marketing: Google Marketing Next 2017

ChannelAdvisor

Successful digital marketers have always utilized data to drive decisions, of course, but Google’s new updates will allow for more effective ways to reach your target consumers and measure success in today’s multichannel, multi-device world. The post The Future of Marketing: Google Marketing Next 2017 appeared first on Channel Advisor.