BigCommerce

SEPTEMBER 17, 2018

An estimated 400M Instagrammers now use Instagram Stories daily, up from 250M in 2017. Shopping on Instagram has generated a more than 2,000% increase in site traffic from Instagram for some brands , with many reporting an increase in conversion from the social media platform. Example of a shopping post on Instagram.

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BigCommerce Customer Social Media Channel 375

BigCommerce

JUNE 6, 2017

million Americans are planning to use ad blocker in 2017! Show personalized ads in social media feeds (33%). According to an Infolinks study, 86% of U.S. consumers suffer from “banner blindness.”. Banner Blindness” Stats (via InfoLinks ). No wonder 86.6 This isn’t colored browsing tabs — it’s WordPress all over again.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

My Wife Quit Her Job

FEBRUARY 20, 2023

She was featured in Forbes Europe’s 30 under 30 list of social entrepreneurs in 2017, and she is also an international powerlifter for Great Britain. She was featured in Forbes Europe's 30 under 30 list of social entrepreneurs in 2017, and she is also an international powerlifter for Great Britain.

Social Media 59

Social Media 59

RTP blog

AUGUST 14, 2017

First, I will share a few metrics to frame the influence of visual content in the e-Commerce and social media world: Approximately three-quarters of U.S. Internet users regularly or always search for visual content prior to making a purchase, and only 3% never do, according to a 2017 eMarketer study.

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Social Media eCommerce Retail Apparel 150

BigCommerce

OCTOBER 10, 2017

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). Social Media: Schedule, edit and review your social media posts across Facebook, Twitter, and Pinterest. A series of emails (versus a one-off email) will get you: 69% more orders on your cart recovery.

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

BigCommerce

OCTOBER 12, 2017

So, we decided to go to that source –– and survey more than 1,000 online business owners, ecommerce managers and brand marketers on what they are planning and expecting for the 2017 holiday season. If brands thought their sales would increase this year (2017), and if so, by how much. 1-25% sales increase: 50.28%. No change: 53.79%.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Kissmetrics

DECEMBER 1, 2020

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. People use live streaming to create a deeper connection with your brand, and through your social media presence, it’s likely you already have a platform to leverage it.

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Social Media Marketing Other Events 337

BigCommerce

SEPTEMBER 5, 2018

In 2017—a positive year for the economy and the stock market—Small Business Saturday numbers actually went down both in terms of total foot traffic and dollars spent. Small Business Saturday sales actually went down in 2017 —both in foot traffic and overall dollars spent, according to CNBC. Tag your social media efforts.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

Kissmetrics

DECEMBER 26, 2020

You can’t talk about online event promotion without addressing the importance of your social media accounts. Take a look at the Inbound 2017 event page from years ago. Keep in mind that nothing in social media exists in a vacuum. Promote Events on Facebook. Your Groups shouldn’t be arbitrary here, by the way.

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Events Social Media Information Recommendation 363

Kissmetrics

MAY 4, 2021

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Everyone wants to sit at home on their couch and connect with influencers on social media. Conversations don’t end on social media. I worked hard.

Social Media 334

Social Media Blog Channel Events 334

Retail TouchPoints

NOVEMBER 5, 2021

An integrated digital marketing campaign is a unified, consistent message across a variety of platforms including social media, search engine marketing (SEM), search engine optimization (SEO), email and content marketing. Social media advertising and how to leverage it. What is an integrated digital marketing campaign?

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Social Media Marketing Shipping Costs SEO 306

Retail TouchPoints

DECEMBER 29, 2021

Amplifying Social Media Presence. 28% of internet users globally discover brands/products via ads on social and another 43% research products via social networks. One example of this is Nike, which amplified its 165 million social media followers to grow its D2C commerce revenue, accounting for 33.1%

Social Media 306

Social Media Beauty and Health B2C Subscription 306

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Let me give you an example: 2017 has been the year of Facebook Advertising. Social Media Advertising, Campaigns & Retargeting. Get a feel for where their heads were at.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

BigCommerce

NOVEMBER 13, 2017

Site traffic grew over 100%, from 62,000 unique website visits in 2016 to 128,000 in 2017. Beer Cartel’s mailing list grew over 130%, from 13,000 subscribers in 2016 to 30,000 in 2017. For 2017, we wanted to do something different that made the brand truly stand out. What they do. The challenge behind the innovation. Final word.

BigCommerce 227

BigCommerce Marketing Food and Beverages Social Media 227

Kissmetrics

MARCH 12, 2018

Others will pick obscure phrases that no one will likely search such as SEO/Link Building/Social Media (yes, I’ve seen people trying to similarly over-punctuated phrases). Let’s say we’re researching Social Media Marketing. Organic results would include only results including the exact phrase social media.

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Social Media SEO PPC Information 209

Retail TouchPoints

APRIL 28, 2023

Starting as a Senior Designer in 2006, he worked his way up to VP of Innovation before he left the company in 2017. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We That’s through the app and through social media.”

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Social Media Mobile Fashion Consumer 278

Retail TouchPoints

APRIL 14, 2022

Jansen’s career includes 25 years in digital and social media. Before joining Meta in November 2017, prior to its rebrand from Facebook , Jansen served on the boards of Culture Whisper, TMG and Trader Media East. Her experience also has included director roles with Telegraph Media group and News International.

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Social Media Fulfillment Improvements eCommerce 279

Retail TouchPoints

FEBRUARY 25, 2022

Social media has been an incredible driver for ecommerce growth, and platforms are leaning in, creating new features to facilitate not just purchases but an online experience. Most social networks offer in-app shopping solutions now, including live video to meet shoppers’ demands. Retailers Going Live.

Social Media 306

Social Media Retail Channel Events 306

Retail TouchPoints

APRIL 20, 2023

Digital commerce revenues in these eight countries have quadrupled since 2017, reaching the equivalent of $211 billion in 2022, and this number will only grow as these markets mature. Traditionally, retailers use social media to generate buzz while reserving the actual purchase experience to stores or their own digital storefronts.

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Social Media B2B Supplies B2C 290

Kissmetrics

JANUARY 13, 2021

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. Usage of social media has steadily increased across the board, according to another Pew Research study. But, Twitter isn’t a ghost town.

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Social Media Blog Recommendation Article 290

BigCommerce

SEPTEMBER 6, 2018

After looking at data from 100 medium sized online commerce businesses that use Re:amaze to help customers via email, social media, and live chat in 2017, we found that on average, there was over a 75% increase in average daily customer service volume between the months of October – December compared to the months of January – September.

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Payment Services Merchant Services Customer Live Chat 288

BigCommerce

JULY 27, 2018

In March of 2017, Amazon transformed their marketing structure, offering rates of 1-10% of product revenue for creators, providing the opportunity for affiliates to dramatically increase their passive income. Affiliates share these products with them on social media, blogs, and websites. What Is Affiliate Marketing?

Merchant Services 419

Merchant Services Payments Marketing BigCommerce 419

Optimizely

JULY 10, 2018

In 2017, the total number of business and consumer emails sent and received per day reached 269 billion. Get creative on social. As well as using paid social media ads as a way of retargeting customers, it’s also important to use this channel organically to build up a loyal base of engaged followers.

Marketing 236

Marketing eCommerce Social Media Shopping Carts 236

Kissmetrics

NOVEMBER 23, 2020

Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media. Step 6: Build Your Social Media Presence to Support Your Product. Now, it’s time to grow your social presence.

Marketing 352

Marketing Social Media Improvements Events 352

Kissmetrics

JANUARY 27, 2021

Social Media Metrics (and Their Impact on Content Marketing). In 2014, social media was becoming the place to post your content. Seven years ago, a measly 25% of marketers were measuring their social media campaigns at the individual pieces of content level. Not anymore. There’s no longer any debate.

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Marketing Social Media Blog B2C 311

BigCommerce

SEPTEMBER 5, 2018

2017’s Cyber Monday saw mobile internet’s first $2 billion dollar day, according to Business Insider , while BigCommerce merchants experienced their highest sales week ever. Also consider: Cyber Monday 2017 was the largest single day of online shopping in U.S. Come Cyber Monday, your business is going to want to get in on that.

Marketing 411

Marketing Mobile Shopping Carts Merchant Services 411

BigCommerce

SEPTEMBER 28, 2017

From 2007 to 2017, the ecommerce sector has created roughly 397,000 new jobs in the United States. Combined with automated social media workflows, customers hear back from the team 100% of the time –– within an hour maximum.

Channel 402

Channel Live Chat Multi-channel Customer 402

ROI Revolution

JANUARY 20, 2023

For many businesses (especially in 2023), advertising on social media is crucial to hitting those growth goals. Social media has 4.9 However, with the climate of the world and an impending recession, you might be asking yourself, how much does it cost to advertise on social media?

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Social Media Management Marketing Other 78

Retail TouchPoints

JULY 22, 2021

In recent years, the rise of social media has given unprecedented power to activist movements around the globe. In 2017, retail coffee giant Starbucks faced a strong backlash from consumers in the U.S. For retail businesses, this generally translates to product boycotts. Increased competition from Amazon.

eCommerce 306

eCommerce Retail Payment Services Social Media 306

Kissmetrics

DECEMBER 29, 2020

Users are most engaged on social media when they’re entertained. There are two things you can do with your social accounts. Many older brands have done the latter, using the more relaxed, casual tone on social media to shed their stuffy reputations and inject their products with a fresher (or even a snarkier) persona.

Marketing 363

Marketing Social Media Other Clothing 363

BigCommerce

OCTOBER 30, 2017

Meaning, for example, if you have a newsletter, they subscribe; if you have an infographic, they download; if you have a social media presence, they connect. Integrate social media into your site. Department of Commerce, February 2017. Don’t miss a post. Sign up for our weekly newsletter. Reference.

Payment Services 410

Payment Services eCommerce Social Media Information 410

Kissmetrics

MARCH 12, 2018

That information helps you shift your mobile marketing strategy (videos, social media campaigns, mobile coupons, mobile display advertising) to better appeal to the tastes and needs of this younger group. Instagram, one of the fastest-growing social media platforms in the world, had nearly 1 billion active users in early 2018.

Mobile 214

Mobile Marketing Social Media eCommerce 214

Ecommerce Platforms

MARCH 22, 2017

Shopify Lite lets folks sell on social media while also getting simple Buy buttons on their websites. Connecting to Social Marketplaces. Another thing to think about is whether or not you'd like to sell on social media. It's super watered down, but it's a nice plan that Bigcommerce doesn't have.

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Volusion WooCommerce BigCommerce Magento 147

Kissmetrics

JUNE 19, 2018

Google generated $50 billion in 2012 and $109 billion in 2017. To do well these days you’ll have to incorporate social media marketing and content marketing. And when I mean SEO, I’m encompassing social media marketing, content marketing ( including podcasts and videos ), and crazy experiments.

Marketing 268

Marketing SEO Channel Social Media 268

BigCommerce

MAY 23, 2017

They needed to be inspired –– inspired by our website, our products, reviews, social media, customers and design team. Customer database and social media presence has high value. I sold the business to them in the first quarter of 2017. First, put your customers at ease by being active on social media.

Shipping Costs 413

Shipping Costs eCommerce Social Media Payment Services 413

Kissmetrics

JUNE 27, 2017

Social…media, proof, marketing. Just look at the proliferation and popularity of social media platforms – Facebook alone has 1.94 billion monthly active users – and the increasing use of social ads. Hello all things social. Social proof. And it’s a lot more than just social media.

Social Media 269

Social Media eCommerce Article Marketing 269

BigCommerce

JULY 18, 2017

And, our conversion rate from Quora is higher than organic search or social media. By April of 2017, that number had almost doubled to 190 million. Lastly, make sure you link your company’s social media profiles to your Quora account. Our conversion rate from Quora is higher than Organic Search or Social Media.

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Social Media Payment Services Blog eCommerce Marketing 286