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How eCommerce Analytics will empower your teams in 2019

Profitero

In our 2018 Global eCommerce survey, Profitero and Kantar discovered why eCommerce analytics will be a key driver of growth for many manufacturers in 2019. How can I drive usage and understanding of analytics throughout my organisation to create a company-wide focus on eCommerce growth?

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5 Questions to Ask When Selecting an eCommerce Analytics Provider

Profitero

Time and time again, we hear eCommerce Directors from leading brand manufacturers explain they’ve been flying blind without access to digital shelf analytics to evaluate how their brands and products are performing online – and most importantly, how they benchmark against the leaders in their category.

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Calling all geeks: 3 reasons why 2019 will be the “Year of eCommerce Data Analytics”

Profitero

The rise of algorithmic-driven retail means eCommerce Data Analytics is no longer a nice to have, it’s a must-have. eCommerce Data Analytics is becoming a central commercial function, with brands using data-driven eCommerce insights to drive decision making. Data Analytics is set to grab more eCommerce budget.

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Profitero Named a 2017 Gartner Cool Vendor in Digital Commerce

Profitero

E-commerce analytics company Profitero has been named a 2017 Gartner Cool Vendor in Digital Commerce. A study from Boston Consulting Group forecasts that more than 50 percent of consumer packaged goods sales growth will come from e-commerce by 2018.

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Why Customer Empathy is the New Metric Guiding Brands Through Divisive Times

Retail TouchPoints

Glass has a proven track record of achieving significant success growing and scaling large global companies over the nearly 30 years he has held leadership positions, most notably at P&G, PricewaterhouseCoopers, and ecommerce analytics company Clavis Insight (sold for $120M in 2018).

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3 More Insights to Guide Your 2018 E-Commerce Digital Marketing Strategy

ChannelAdvisor

After touching on these important e-commerce analytics in an earlier post , it’s time to look at them in greater detail. E-commerce sites tend to have expansive product offerings that require more resources, but that doesn’t mean they get a free pass when it comes to load time expectations. Site Speed.

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30+ Ecommerce Metrics Benchmarks (May 2019)

Store Growers

Source: Wolfgang KPI Report (2018). Notes: study with over 250 million website sessions and over €500 million in online revenue between July 2017 – June 2018. Source: Wolfgang KPI Report (2018). Source: Wolfgang KPI Report (2018). Source: Wolfgang KPI Report (2018). Source: Wolfgang KPI Report (2018).

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