Inflow Insights

JANUARY 15, 2020

Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Desktop vs Mobile Conversion Rate. Creating a mobile-first site.

PPC 162

PPC eCommerce SEO X-cart 162

Algopix

JULY 3, 2019

That’s why we’ve gathered, what we believe are the Top 10 Amazon Listing Tools for 2019, for you to review and take advantage of. Our List of the Top 10 Amazon Listing tools for 2019. River Cleaner enables PPC campaign optimization, personalized follow-up emails, and alerts of TOS changes. www.linnworks.com. Happy Listing!

Multi-channel 60

Multi-channel Shipping Costs eCommerce Software WooCommerce 60

ROI Revolution

APRIL 12, 2022

from 2019 to 2020 to pass $58 billion, US search ad spending grew 46% in 2021 to reach $84.7 Google dominates even more on mobile, with 93.3% of the mobile market share for search engines. Mobile accounts for over two-thirds of total paid search ad clicks. As of 2020, US mobile paid search ad spend came in at $32.6

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

APRIL 20, 2020

Desktop Traffic Up, Mobile Down. Mobile search traffic has been down an average of 24% since February. . Mobile has been dominating the web in recent years with Google itself implementing a “mobile-first” philosophy , so this change in behavior is quite unexpected for the industry.

Shipping Costs 135

Shipping Costs Small Business Retail Fulfillment Mobile 135

Inflow Insights

JULY 21, 2020

That’s why for us it was exciting to have the opportunity to test manual PPC bidding vs automated bidding. Here’s a quick snapshot of the results we saw in this case study: Manual bidding beat automated bidding in all major metrics measured across desktop, tablet and mobile. Starting Work for a New PPC Client.

Improvements 88

Improvements PPC Mobile Management 88

Inflow Insights

MAY 1, 2020

That’s where I got my feet wet with launching PPC ad campaigns, developing SEO strategies, optimizing our websites to increase conversions, and other digital marketing tactics. Example of Innovation in Pay-Per-Click Advertising: Using a Brand’s Audience to Create Strategic Facebook PPC and Google Shopping Campaigns.

eCommerce 109

eCommerce PPC Marketing SEO 109

Ecommerce Platforms

AUGUST 20, 2019

Mobile optimization. HubSpot also allows you to add social media and PPC functionality to your content to ensure that you're reaching as many potential customers as possible. The post HubSpot Marketing Hub Review (August 2019) – The Ultimate Guide appeared first on Ecommerce Platforms. Email marketing features.

Marketing 134

Marketing Live Chat Social Media SEO 134

Ecommerce Platforms

SEPTEMBER 21, 2020

Mobile traffic makes up 70 percent of all eCommerce traffic. The search for handwash has gone from an average monthly search of 73,000 in the first half of 2019 to 638,400 monthly searches for the same period in 2020. For every search for hand gel in the same months in 2019, it had more than 190 searches in 2020.

Beauty and Health 118

Beauty and Health eCommerce Shipping Costs Marketing 118

Inflow Insights

OCTOBER 27, 2021

Editor’s note: This article was originally published in 2019. We’d expect the same effect if a client started PPC efforts (Iike Google Ads) from scratch, as well. Prior to partnering with Inflow, one of our clients had revamped their mobile smartphone experience. It has since been updated for accuracy and modern practices.

Channel 113

Channel Mobile eCommerce Improvements 113

ROI Revolution

DECEMBER 20, 2017

Mobile Madness Part 5: The Mo-pocalypse. It seems like every single year, mobile is on the tip of ecommerce executives tongues. According to eMarketer, by 2019 mobile will account for 72% of US digital ad spend. Additionally, 53% of all emails are opened on a mobile device , which is up 30% from 2010.

eCommerce 60

eCommerce Mobile PPC SEO 60

GetElastic

JULY 3, 2019

Optimizing their site architecture for mobile users. With PPC going out of their budget at a time and long-tail search terms being too competitive, they took the referral route. Apparently, the internet in 2019 is a sea of opportunities. This is how Colorwhistle successfully boosted organic traffic by 450%. Source: Dropbox.

Social Media 152

Social Media Marketing SEO eCommerce 152

Kissmetrics

OCTOBER 26, 2020

In 2019, ecommerce sales were $3.53 They should also have experience across a broad range of marketing disciplines and channels, including: Analytics Email marketing CRM Content Branding Direct Response Email Marketing automation Market research Mobile Sales SEO PPC Website. trillion worldwide. trillion by 2023. Are you ready?

eCommerce 279

eCommerce Shipping Costs Reference SEO 279

GetElastic

NOVEMBER 21, 2019

The digital affiliates who run ads are generally paid on a pay-per-click (PPC) method. Malware attacks targeting smartphones and other mobile devices were up by 50% in the first half of 2019 compared to the same time the previous year. Their ad revenue is based on the amount of traffic they can drive to the advertiser’s site.

Social Media 128

Social Media PPC Technology Other 128

ROI Revolution

JULY 23, 2019

And while SEO may take more time to employ than paid search campaigns, it costs a lot less – and SEO receives 90% more clicks than PPC. Some aspects of technical SEO are site speed, mobile-friendliness, site architecture , working webpages, lack of duplicate content, and structured data.

SEO 68

SEO Mobile Article PPC 68

FastSpring

DECEMBER 18, 2020

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. The changes mean a CEO can make a purchase using their mobile phone while waiting in an airport, which was impossible to do even a decade ago. Making sure your site is responsive on both desktop and mobile devices.

B2B 147

B2B eCommerce Payment Services SEO 147

eCommerceFuel

MARCH 27, 2019

So grab your reusable shopping bags and toss them into the ECF News Cart for March 27th, 2019. Apple Arcade lets subscribers play unlimited mobile, desktop and Apple TV games for an undisclosed monthly fee. Amazon’s Growing, Changing PPC Business in 2019 (Podcast). And hey —would you look at that? — Except just now.

Merchant Services 26

Merchant Services eCommerce Shopify PayPal 26

Ecommerce Platforms

JANUARY 14, 2020

You can choose from a professional collection of mobile-optimized templates that have been proven to convert in countless forums or build your own pages from the ground up. Once you decide to purchase your own package, you’ll be able to create a host of stunning and mobile responsive landing pages from more than 200 landing page templates.

eCommerce 173

eCommerce Merchant Services Webinar Payment Services 173

Inflow Insights

JANUARY 22, 2020

As a result, organic traffic skyrocketed to 2,030 sessions over several days alone (December 1st – 4th, 2019): After implementing our keyword research, the article’s traffic increased dramatically to 2,030 organic sessions within several days. Are more searches performed on mobile devices? When are people searching?

eCommerce 189

eCommerce SEO Article Recommendation 189

ROI Revolution

JANUARY 3, 2020

Welcome to the final monthly marketing recap of 2019! For our December 2019 marketing news recap, we’ll be covering some of the biggest news in the digital marketing world since last time , including slowing Instagram growth, new privacy laws impacting the U.S., the best marketing campaigns of 2019, and more. Of Interest.

Marketing 78

Marketing Social Media Food and Beverages Omnichannel 78

Inflow Insights

SEPTEMBER 16, 2019

The below image is a preview of the 2019 Best-in-Class Matrix. How does chat perform on different marketing channels SEO, PPC, email, etc.? Test Chat on Mobile to Maximize Conversions from Smartphone Shoppers. We can’t understate how important it is to test your chat on mobile. Mobile (smartphone): 2.25%.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Algopix

JULY 17, 2019

We’ve gathered, what we believe are the Top Amazon Seller Feedback Software Tools for 2019, for you to review and take advantage of. Our List of the Top Amazon Feedback & Review Tools for 2019. Moreover, Seller Lift enables mobile-friendly response mails, automated personalization of emails, and blacklist features.

PPC 63

PPC Management Social Media Merchant Services 63

BigCommerce

FEBRUARY 13, 2018

From mobile shopping to online payment encryption and beyond, ecommerce encompasses a wide variety of data, systems, and tools for both online buyers and sellers. 2014 Apple Pay launches as a form of mobile payment. 2014 – Apple Pay introduced as mobile payment method. . – Eric Carlson, Co-Founder, 10x Factory. is founded.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

Store Growers

MAY 16, 2019

They raised their last round in May 2019 worth $100M , and will use this money to further increase international expansion, opening more physical stores and expand their product portfolio. Estimates for April 2019. So when we look at it from a PPC perspective, their domain choice was a good one. Away’s Google Ads Campaigns.

Shipping Costs 130

Shipping Costs Travel Books Marketing 130

Inflow Insights

APRIL 1, 2020

Users from Mar 1 – Mar 22 in 2020 vs. the same period in 2019, showing more traffic in 2020. Unlike the business above, they’ve had significant decreases in sales from PPC. While most stand pat, we’ve seen some eCommerce companies make cuts to their PPC spend. Mobile Accessories. Baby Products. Pet Supplies.

eCommerce Marketing 122

eCommerce Marketing eCommerce PPC Marketing 122

ROI Revolution

JULY 2, 2020

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It quickly grew from a $415M event to more than $7B in 2019. 6/16 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

JUNE 2, 2020

Coronavirus is also expected to impact back-to-school and holiday shopping , with consumers across all income brackets saying they expect to spend less during these seasonal times than in 2019. You’ll learn: Underutilized PPC customer acquisition strategies to increase revenue at a profitable return. Watch the video today! 5/26 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122

ROI Revolution

AUGUST 5, 2021

increase over 2019. In June 2021, ecommerce was up 95% over June 2019. Every category was up over 2019 except for lodging, which declined 2.5%. billion in 2019. Target was not in the top 10 at all until 2019, when it accounted for 1.1% billion in 2019 and a whopping 148.2% Ecommerce was up 8.3% respectively.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

increase over 2019 when ecommerce holiday sales capped at $19.6 However, the fashion category as a whole saw some steep declines in 2020, with the global fashion industry’s profit expected to have fallen 93% in 2020 after rising 4% in 2019. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JUNE 1, 2021

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JULY 1, 2021

billion in 2019 and a whopping 148.2% The pandemic potentially hindered growth last year, with Prime Day sales surging a significant 71% in 2019. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JANUARY 5, 2022

For comparison, in 2019, ecommerce sales made up just 11.1% In light of changing habits brought on by the pandemic, buy now/pay later (BNPL) services are expected to grow 44% this holiday season over 2019, with apparel, electronics, and grocery coming in as the top categories. billion in 2019. trillion to make up 21.8%

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

increase over 2019 when ecommerce holiday sales capped at $19.6 However, the fashion category as a whole saw some steep declines in 2020, with the global fashion industry’s profit expected to have fallen 93% in 2020 after rising 4% in 2019. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MAY 6, 2021

In 2019, spend was just $55.9 of digital ad revenue share in 2020, down from 37% in 2019 in light of Amazon’s significant increase. Global mobile payments make up 46% of that, amounting to a total of $102.7 Global mobile payments make up 46% of that, amounting to a total of $102.7 billion, up from just 50 billion in 2019.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

OCTOBER 7, 2021

However, the fashion category as a whole saw some steep declines in 2020, with the global fashion industry’s profit expected to have fallen 93% in 2020 after rising 4% in 2019. That’s almost double the growth that was seen from 2019 to 2020, with the pandemic posing a roadblock to this industry last year. increase over 2019.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

SEPTEMBER 2, 2021

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019. s revenue in 2020, up from 33% in 2019. 30% of online orders were picked up in-store compared to 10% in 2019. increase over 2019.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MARCH 2, 2021

in 2019 ( eMarketer ). US adult social media users spent 7 more minutes per day on social media in 2020 than 2019 – total of 82 minutes. YouTube ad revenue grew to $6.89B in Q4 2020 from $4.72B in Q4 2019 as the pandemic fueled video growth. 2020 COVID-19 + mobile stats + trends. billion in 2020, up from $62.2B

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

APRIL 8, 2021

Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019. s revenue in 2020, up from 33% in 2019. 30% of online orders were picked up in-store compared to 10% in 2019. Mobile revenue predictions for 2021 and how you can take action. in 2019 ( eMarketer ). We’ll dive into: .

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136