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How Retail Omnichannel Commerce Stands in 2020

Forrester eCommerce

A truly omnichannel operation that spans the customer lifecycle will optimize revenue, […]. Customers believe they are engaging with one unified brand or organization, regardless of the device or touchpoints that they use.

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What We Can Learn from Omnichannel Statistics for 2020

Omnisend

It’s that time of year again: the 2020 Omnichannel Statistics Report is live! With the rise of SMS marketing across the ecommerce industry, including among our own marketers, Read more The post What We Can Learn from Omnichannel Statistics for 2020 appeared first on Ecommerce Marketing Automation | Omnisend.

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4 Omnichannel Myths Keeping You From Success

Retail TouchPoints

Omnichannel is a buzzword in the world of retail customer experience. But despite its popularity, there is a lot of misinformation about what it actually means and how to create an omnichannel strategy that works for your business. Myth #1: Omnichannel and multichannel are the same. The benefits of going omnichannel?

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The Four Pillars of Omnichannel Strategy for 2021 and Beyond

BigCommerce

In October 2020, eMarketer increased their 2020 ecommerce retail sales forecast from 20% growth to 30%, making an omnichannel approach…

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Post-2020 life has changed the world in many ways — not the least of which is accelerating our reliance on digital commerce.

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Omnichannel Experts: Where Omnichannel Marketing Trends Will Go in 2020

Omnisend

That’s why it’s critically important to stay up to date on trends in the ecommerce Read more The post Omnichannel Experts: Where Omnichannel Marketing Trends Will Go in 2020 appeared first on Ecommerce Marketing Automation | Omnisend.

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Asda Fortifies Omnichannel Approach by Updating OMS and Fulfillment

Retail TouchPoints

These investments align with the company’s intentions to strengthen its omnichannel strategy and a three-year plan to invest $1.3 billion into its supply chain , which were outlined when investors the Issa brothers and TDR Capital purchased a majority stake in the retailer from Walmart in October 2020.