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Five Ways Omnichannel Marketing Can Help Your Business Thrive in 2021

BigCommerce

2020 was a challenging year for, well, everyone — but retailers suffered the particular challenges of shutting down or restricting in-store…

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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. trillion , up from $1.1 trillion in 2020, while U.S. 18 and Dec. 18 and Dec. 18-31 window. “In

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La-Z-Boy Embraces Experiential Retail in New Chicago Store

Retail TouchPoints

La-Z-Boy is in the midst of its Century Vision transformation strategy, launched in 2021, which includes doubling down on omnichannel and growing its Joybird ecommerce brand. However, the key focus is reinvigorating the La-Z-Boy brand, which was launched nearly a century ago in 1927. “We

Retail 277
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Holiday Shopping Trends and Payments Innovations: Experience as Competitive Advantage

Retail TouchPoints

Younger generations, especially millennials, increasingly rely on their digital wallet alone, with 28% (up from 25% in 2022 and 22% in 2021) planning to pay for gift purchases in 2024 using digital wallets. Jean-Marc Thienpont is the Head of Omnichannel and Biometric Solutions at J.P. and 3.3%, to nearly $1.59 Prior to J.P.

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What Does ‘Omnichannel’ Mean in 2021? How Marketplaces are Reshaping the Digital Landscape

Retail TouchPoints

As the company’s Senior Director and General Manager of Omnichannel, Sharon Gee has been at the center of the massive shifts taking place in ecommerce over the last year and a half. As a result, companies had to contemplate, ‘What is my omnichannel strategy? What does the ideal of omnichannel look like, in your opinion?

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3 Predictions for the Future of Omnichannel 

Retail TouchPoints

In fact, Retail TouchPoints has seen the number of channels used to conduct business grow year after year in its annual Omnichannel and Fulfillment Benchmark Survey. In 2021, retailers shaped their omnichannel strategies around two key issues: customer acquisition ( 63% ) and customer retention ( 58% ).

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Walmart, Target Maintain Upward Omnichannel Trajectory in Q2 2021

Retail TouchPoints

The biggest standout was Target’s same-day digital services, which grew nearly 55% in 2021 on top of the 270% growth posted in 2020. in Q2 2021, maintaining some of the momentum from the 24.3% Walmart Posts Solid Ecommerce Growth. Walmart’s total revenue hit $141 billion , up 2.4% compared to Q. YoY led by brick-and-mortar.