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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

The madness of the 2022 holiday shopping season isn’t far away – and for many shoppers, it’s already begun. In this article, we’ll explore seven strategies to prepare your brand for the 2022 holiday shopping season: Plan personalized promotions. ROI 2022 Holiday Shopping Season Opportunity.

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Q4 2021 Ecommerce Brand Growth News

ROI Revolution

As we prepare to exit the turmoil of the past two years to enter 2022, let’s take a look at how this year ended with the top digital marketing news of Q4 2021. By 2022, digital video advertising spend is expected to reach $67.2 Amazon is partnering with PayPal to enable shoppers to make purchases with Venmo starting in 2022.

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Q3 2021 Ecommerce Brand Growth News

ROI Revolution

Walmart’s fulfillment service currently reaches 70% of US consumers. Influencer marketing spend will surpass $3 billion for the first time this year and is expected to reach the $4 billion milestone in 2022. Previously, Google planned to phase out third-party cookies running on Chrome in early 2022. eMarketer).

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Holiday Ecommerce Strategies

ROI Revolution

If you’re selling on Amazon, consider using the Merchant Fulfilled Network (MFN) or direct fulfillment as a backup method to ensure you have enough inventory. Many retailers encouraged customers to buy products earlier than usual to give plenty of lead time for orders to be fulfilled and shipped.

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5 Key Holiday Ecommerce Tips for Brands

ROI Revolution

While there’s still plenty of preparation to fulfill during these peak seasons, Google’s Smart Bidding has made holiday implementation much more efficient. If you’re still solidifying your brand’s holiday plans or are looking ahead to 2022 planning, get in touch with an ROI expert to see how we can help. Discovery Ads.

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2021 Holiday Shopping Ecommerce Stats & Trends [August 2021]

ROI Revolution

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Merchandising, fulfillment, and shipping have been major concerns of ecommerce brands since the onset of the pandemic.

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23 Holiday Shopping Season Tips for Ecommerce Marketers [2021]

ROI Revolution

Use these tips for Amazon, paid search ads, social media, website optimization, and more to not just achieve but exceed your holiday goals this year. By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021.