GenAI Consumer Outlook, Q1 2024: Which Consumers Will Pay To Use GenAI?
Forrester eCommerce
FEBRUARY 21, 2024
Welcome to the second installment of Forrester’s Generative AI Consumer Outlook Quarterly Blog Series! With GPT-4 Turbo’s launch in late 2023, Google’s announcement of Gemini, and Microsoft Copilot’s Superbowl ad, consumers are now faced with plenty of options for consumer-facing gen AI tools. But as new […]
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