Remove 2023 Remove Customer Data Remove Customer Experience
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Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Retail TouchPoints

For example, apps with both associate-facing and customer-facing user interfaces [UIs] allow associates to support the customer’s own research and also facilitate transactions, including endless aisle capabilities and ship-from-store.

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Walking the Fine Line Between Profits and Customer Experience: The DTC Strategic Dilemma

Retail TouchPoints

Direct-to-Consumer (DTC) brands are constantly stuck between creating indelible customer experiences and turning profits on those relationships. In fact, Shopify forecasts that global ecommerce sales will exceed $6 trillion in 2023. CDPs are also designed for only one purpose — marketing activation of those customers.

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Forrester Report: 6 Steps for B2C Marketers Seeking Wins in 2023

Retail TouchPoints

Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies to adapt to data deprecation, and introducing or enhancing their organization’s AI capabilities.

B2C 253
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Your ID-POS are a Data Treasure Trove: How to Leverage them to Drive Customer Experiences

Retail TouchPoints

And we push the limits using high-performing feature engineering technology that can successfully manage Big Data data marts, provide visibility for business intelligence users and guide marketing campaigns. As we all know, in marketing, the main goal is to know the customer. “By trillion in value.

POS 260
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CFO Survey: 51% of Retailers Plan to Raise Prices (Slightly) in 2023

Retail TouchPoints

Faced with inflation that remains uncomfortably high despite a series of interest rate hikes, just over half ( 51% ) of retailers are planning to raise product prices — at least slightly — this year, according to the 2023 BDO Retail CFO Outlook Survey. These tech investments are likely to be crucial.

Supplies 248
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Boxed.com Relaunches Under New Ownership

Retail TouchPoints

Bulk essentials retailer Boxed.com has been relaunched by online wholesale retailer MSG Distributors , which acquired the brand out of bankruptcy in 2023. The company was bought by MSG a few months later, in August 2023.

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NRF 2023 Spotlights Profitability, Workforce Enhancements and Media Network Opportunities

Retail TouchPoints

The event also gives us business editors the chance to suss out the major trends that retail decision-makers will be grappling with in 2023. Retailers definitely see the advantages of operating their own media networks, leveraging their rich first-party customer data and multiple touch points. The NRF Big Show , held in NYC Jan.