Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment
Retail TouchPoints
JANUARY 29, 2024
Store-based fulfillment of customer orders got an enormous boost during the COVID pandemic, when both curbside pickup and delivery offerings became survival tactics for so many retailers. While just 45% of 2022 survey respondents outsourced deliveries to courier services, 57% did so in 2023.
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