Retail TouchPoints

MARCH 1, 2024

The surge in the launch of over 1,610 new vegan products in 2023 alone echoes a resounding consumer sentiment; that many of us are leaning toward simpler, less processed foods that prioritize value and sustainability. Research underscores the profound impact of packaging on consumer psychology. 1 Meeting regulatory standards.

Food and Beverages 278

Food and Beverages Marketing Consumer Presentation 278

Retail TouchPoints

OCTOBER 16, 2024

This development follows efforts by major brands like Wendy’s and Walmart to implement real-time pricing technologies, raising questions about AI and consumer protection, privacy, and fair practices. retailers currently use AI in their strategies, with 97% planning to increase investments in 2024. through 2028.

Consumer 306

Consumer Retail Recommendation Customer Loyalty 306

Retail TouchPoints

NOVEMBER 13, 2023

However, consumers are still spending, the labor market remains tight, and the Adobe Digital Price Index recently posted an overall 40-month low, an encouraging sign for online shoppers: Adobe reported that online prices fell for 11 out of 18 tracked product categories on an annual basis. year-over-year.

Consumer 324

Consumer Merchant Services Sporting Goods eCommerce 324

Retail TouchPoints

JUNE 5, 2024

The experts agree, predicting that global AI in the retail market will surpass $24 billion by 2028 , growing at 24.4% AI tools help forecast demand, analyze market and sales trends, optimize pricing and manage inventory more effectively to increase revenue and lower costs.

eCommerce 289

eCommerce Recommendation Customer Experience Technology 289

Retail TouchPoints

MAY 24, 2024

The Consumer Financial Protection Bureau (CFPB) has issued an interpretive rule confirming that buy now, pay later (BNPL) lenders are in essence credit card providers, meaning they will be required to provide consumers with legal protections and rights, including in cases of disputed charges and issuing refunds. 1, 2024.

Consumer 264

Consumer Payment Services Books Marketing 264

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. Social commerce value will keep on growing.

Social Media 318

Social Media Beauty and Health Multichannel eCommerce 318

Retail TouchPoints

DECEMBER 12, 2023

Nothing really, except they are all up-and-coming trends that will drive consumption in 2024, according to Pinterest. People on Pinterest aren’t here to passively scroll, they’re here to plan,” said Sydney Stanback, Global Trends and Insights Lead at Pinterest in a recent briefing on the 2024 trends.

Clothing 278

Clothing Social Media Fashion Consumer 278

Retail TouchPoints

OCTOBER 8, 2024

Albertsons Media Collective will integrate rewards app Fetch into its retail media network (RMN) offerings, using Fetch Points to incentivize consumers to try products, add more to shopping carts and maintain relationships with their favorite brands. The Albertsons RMN expanded its onsite offerings by partnering with Criteo in January 2024.

Consumer 263

Consumer Shopping Carts Retail Marketing 263

Retail TouchPoints

DECEMBER 13, 2023

After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. That’s only going to further accelerate the expectations of consumers and technology adoption within retail environments.

Sporting Goods 319

Sporting Goods Technology Omnichannel Operations 319

Retail TouchPoints

JULY 23, 2024

Let’s dig into three of the trends explored… Trend 1: Welcoming Warm Human Interactions Artificial intelligence (AI) was obviously the topic du jour for our 2024 predictions report, but Noelle Weaver, Managing Partner – North America of Foresight Factory gave a unique spin on the topic. continually pushing creative limits.

Consumer 262

Consumer Games Retail Other 262

Retail TouchPoints

JANUARY 2, 2024

However, a Deloitte survey reveals that consumers’ loyalty program preferences and expectations are evolving. The most significant shift in the loyalty sphere is consumers’ attitudes toward co-branded credit cards. Deloitte found that consumer interest in co-branded credit cards dropped 11% between 2022 and 2023.

Consumer 308

Consumer Shipping Costs Customer Retention Information 308

Retail TouchPoints

JANUARY 15, 2024

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). 2023 was a period of experimentation for retailers, and many invested dollars learning where generative AI could have the biggest impact.

Retail 312

Retail Customer Experience Technology Operations 312

Retail TouchPoints

FEBRUARY 19, 2024

Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP growth, there was a lot of uncertainty in the market throughout the year. Regardless of the product vertical, in uncertain times, consumers downsize their shopping habits often, starting with the most popular clothing items.

eCommerce Marketing 278

eCommerce Marketing eCommerce Marketing Mobile 278

Retail TouchPoints

JUNE 18, 2024

The global economy is still in flux,” said Rob Garf, VP and General Manager of Retail and Consumer Goods at Sales f orce at a recent media briefing. billion commerce-focused consumer interactions as well supplemental consumer research. So what does all this mean for the holiday season? Register here.

Consumer 289

Consumer Shipping Costs eCommerce Gifts 289

Retail TouchPoints

DECEMBER 21, 2023

As usual, there were lots to choose from — that’s standard for such a dynamic industry — but these were the topics that had “legs” (and are likely to continue to be important in 2024). Media and Advertising Became More Contextual (and Measurable) Marketing teams are feeling more pressure to perform. Nicole Silberstein 2.

Sporting Goods 306

Sporting Goods Operations Apparel Consumer 306

Retail TouchPoints

NOVEMBER 7, 2024

Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.

Marketing 278

Marketing Social Media Consumer Events 278

Retail TouchPoints

MARCH 25, 2024

The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago. Collins argues that true cultural engagement is the most powerful vehicle for influencing consumer behavior.

Retail 256

Retail Article Omnichannel Customer Experience 256

Retail TouchPoints

MARCH 13, 2024

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind. However, not all customers behave the same.

Multi-channel 264

Multi-channel Payment Services Consumer Automotive 264

Retail TouchPoints

OCTOBER 29, 2024

In addition to the compressed retail rush, Salesforce reports that 43% of consumers are carrying more debt than last year, making the fight for attention even more intense. Nearly 70% of marketing spend has gone to these channels. Search engine marketing Search is still a critical tool driving traffic to online stores.

Gifts 290

Gifts Social Media Mobile Games 290

Retail TouchPoints

OCTOBER 2, 2023

A full 60% of marketers believe the era of advertising cookies and IDs is coming to an end. The same survey reports that 41% of marketers aren’t familiar with targeting methods other than third-party cookies or IDs. “I The upshot is that marketers will lose direct visibility into user behavior beyond a brand’s website.

Marketing 331

Marketing Information Consumer Channel 331

Retail TouchPoints

APRIL 23, 2024

market — recently raising its fees for TikTok Shop sellers in the U.S. Amazon Anywhere enables consumers to discover and purchase products within an app or content such as video and even games. It’s created expectations for an entire generation of consumers by making video an interactive experience rather than a passive one.

eCommerce 262

eCommerce eCommerce Platforms Games eCommerce Marketing 262

Forrester eCommerce

AUGUST 28, 2024

My colleague Jitender Migliani and I have just published a report (Consumer Spending And The Economy Grow Despite Persistent Pessimism) based on the H2 2024 US macroeconomic trends and consumer behavior data that we’ve collected and analyzed.

Consumer 259

Consumer Customer Experience B2C Customer 259

Retail TouchPoints

FEBRUARY 13, 2024

Brick-and-mortar stores teamed up with brands to determine the optimal placement and positioning of products to entice consumers and their wallets. These days, however, consumers are the ones driving product placement, and owning the digital shelf has everything to do with the technology behind the scenes.

Consumer 290

Consumer eCommerce Supplies Technology 290

Retail TouchPoints

DECEMBER 8, 2023

Dollar General is planning approximately 2,385 real estate projects for fiscal year 2024, including about 800 new store openings (including approximately 30 pOpshelf openings and 15 new stores in Mexico ), along with 1,500 store renovations and 85 store relocations. Vasos called the slowdown “prudent in this environment.”

Apparel 264

Apparel Retail Consumer Customer 264

Retail TouchPoints

AUGUST 20, 2024

The retail sector is facing a complex economic environment in 2024. Inflation rates remain unpredictable , consumer confidence is fluctuating and supply chain disruptions , including the geopolitical environment, continue to affect inventory levels and pricing. Four of these strategies include: 1. Leveraging affiliate channels.

PPC 258

PPC Marketing Merchant Services Multi-channel 258

Retail TouchPoints

MARCH 13, 2024

” Wayfair also plans to give away a total of $250,000 to empower consumers to create a space that reflects their own personal style. .” ” Wayfair also plans to give away a total of $250,000 to empower consumers to create a space that reflects their own personal style. The promotion will run through March 16, 2024.

Consumer 252

Consumer Outdoor Improvements Marketing 252

Retail TouchPoints

JANUARY 10, 2024

As we step into 2024, the retail industry is poised for a transformative year at brick-and-mortar locations, marked by innovative product trends that marry functionality with aesthetics. He has worn every hat at the company, understanding the inner workings of producing, selling and marketing wire mesh throughout his career.

Retail 269

Retail Accessories Marketing Presentation 269

Retail TouchPoints

OCTOBER 16, 2023

In yet another sign of the triumph of streaming, Best Buy will reportedly stop selling physical DVDs in-store and online beginning in 2024, according to CNBC and other media outlets. The market for physical DVDs has been dropping precipitously with the growth of streaming services. consumer spending on these items was $753.89

Shipping 264

Shipping Consumer Other Retail 264

Retail TouchPoints

DECEMBER 8, 2023

29, 2024, a few months prior to Bergh’s departure, which is scheduled for April 26, 2024. Bergh has been elected as Executive Vice Chair of the Levi’s board until his retirement date, after which he will transition to the role of senior advisor until the end of the company’s 2024 fiscal year. During this time, LS&Co.

Travel 278

Travel Omnichannel Consumer Marketing 278

Retail TouchPoints

DECEMBER 2, 2024

Online sales saw an even bigger bump, with Adobe Analytics reporting a new milestone for ecommerce on Black Friday as consumers spent a record $10.8 That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. retail sales (excluding automotive) up 3.4%

Merchant Services 279

Merchant Services Apparel Jewelry Beauty and Health 279

Retail TouchPoints

MAY 8, 2023

While optimizing budgets in times of financial uncertainty makes sense, such times also provide smart marketers with easier opportunities to improve market position. According to research from Analytic Partners, 63% of marketers that increased their marketing investment during the financial crisis of 2008 generated a positive ROI.

Marketing 312

Marketing Technology Social Media Recommendation 312

Retail TouchPoints

JANUARY 3, 2024

In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. It might involve a time-consuming trip across town, navigating traffic and juggling work or family schedules. At the heart of this strategy is the analysis of customer return patterns.

Retail 278

Retail Shipping Costs Improvements Customer Experience 278

Retail TouchPoints

MAY 21, 2024

While that definition doesn’t sound like it has much to do with commerce, millennial and Gen Z consumers are increasingly using their wallets to make an impact. As an AI-powered platform designed to help consumers and stylists discover emerging brands, Arête also understands the importance of showing up.

Consumer 276

Consumer Fashion Reference Travel 276

Retail TouchPoints

OCTOBER 25, 2024

And in 2024, with shoppers visiting different supermarket stores and chains, and with greater frequency, we’re witnessing a new trend: the polychannel shopper. As The Wall Street Journal noted, consumers are making 8% more trips to different retailers as inflation impacts household budgets. of total digital ad spend in 2024.

Omnichannel 288

Omnichannel eCommerce Shopping Carts Consumer 288

Retail TouchPoints

OCTOBER 13, 2023

In an era of goldfish-esque attention spans, short videos have emerged as a powerful marketing tool. Video is Eating the World In 2022, 86% of internet traffic was consumed by video streaming. market will drive seismic changes in consumption habits, as proven by its success in Southeast Asia and China (via Douyin).

Marketing 298

Marketing Technology Games Information 298

Retail TouchPoints

OCTOBER 9, 2023

In 2024, it won’t be your dad’s supply chain. It has gone through a rapid period of change from the primary way we shopped, to its death being prematurely called ‘ the showroom problem ,’ to continuing to be a critical piece of consumer brand strategy. More fluid. Less predictable. Highly distributed! They want to know.

Supplies 306

Supplies Fulfillment Retail Omnichannel 306