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Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

The retail industrys rapid adoption of generative AI technologies will continue in 2025. In 2025, retailers will scale these AI projects across the enterprise and embed the technology into core operations of their business. In 2025, four key trends will drive the adoption of gen AI in the retail industry: 1.

eCommerce 302
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2025 Trends: AI Continues its Rise, Tariffs’ Uncertain Impact, Circular Commerce Blossoms

Retail TouchPoints

at KYMA at Hudson Yards, to discuss a few of the key trends retail will be grappling with in 2025 for this blog post. In fact, theres every sign that AI is becoming part of peoples workflows both inside and outside the retail industry, which will pave the way for even greater acceptance by both consumers and industry in 2025.

Supplies 289
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Leverage Synergy To Stretch Your 2025 B2B Marketing Budget

Forrester eCommerce

Today, Forrester released our 2025 Budget Planning Guides. It’s always an exciting time when we gather survey data and insights from our client conversations to produce a set of collective recommendations that B2B marketing executives should consider for the year ahead.

B2B 443
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Aldi’s Biggest U.S. Expansion Yet: Opening 225+ Stores in 2025

Retail TouchPoints

Grand openings for the first several converted Southeastern Grocers stores are currently underway, with approximately 100 converted locations set to reopen as Aldi stores by the end of 2025.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. ZoomInfo customers aren’t just selling — they’re winning.

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How AI Overviews are Reshaping the Consumer Journey in 2025

Retail TouchPoints

With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumers attention and lead them where we want them to go.

Consumer 236
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Sizing The AI Software Market: Not As Big As Investors Expect But Still $37 Billion By 2025

Forrester eCommerce

Forrester forecasts the AI software market will grow to $37 billion by 2025. Find out what's driving the growth and where the limitations are in this blog post.

Marketing 518
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From Rigid To Resilient: Why Enterprises Need Modular Commerce Now

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

We’ll explore how brands can integrate a modern commerce solution within their existing infrastructure to move faster, adapt to market changes, and fuel long-term growth without the risks of a full migration. 📆 April 9, 2025 at 9:30am PT, 12:30pm ET, 5:30pm GMT Reserve your spot now!

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

Distinguish credible vendors from the pretenders in a crowded market. Gradually upgrade your systems for continuous improvement. Debunk myths about modular strategies and understand their simplicity. 📅 June 20, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. The future of retail is closer than you think - 2025 will be here before you know it.