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Find the Right Pricing to Drive Revenue in the Metaverse

Retail TouchPoints

For retailers and brands, the introduction of the metaverse means yet another sales and communication channel with the consumers. Traditionally retailers and brands relied on brick-and-mortar stores as the primary channel where consumers could receive unconventional storytelling and experiences. What About Pricing in the Metaverse?

Games 305
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Carter’s Plans 50 New Stores this Year; CEO says Stores Provide ‘Best Presentation of Our Brands’

Retail TouchPoints

this year as it aims to hit the 1,000 -store mark by 2027, Chairman and CEO Michael Casey said on the company’s Q1 2023 earnings call. We believe our multi-brand, multi-channel business model and leading market position in essential core products will enable Carter’s to benefit from the market recovery in the years ahead,” said Casey.

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Essential Email Marketing Statistics To Strengthen Your Strategy in 2023 (With Infographic)

Ecommerce Platforms

billion by 2027. According to a Statista review, examining the revenue growth of email marketing between the years of 2020 and 2027, email is on a steady growth trajectory. By 2027, this revenue will almost double, to approximately $17.9 billion by 2027. billion by 2027, with a CAGR (Compound annual growth rate) of 12.8%.

Marketing 196
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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. RTP: A lot of consumers are venturing to brand sites via paid channels now. Although paid social in particular is one of the top five acquisition channels for marketers, it’s not the strongest when it comes to conversion. Why the shift?

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Retail Media: Everything You Need to Know

Retail TouchPoints

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). ad spending by 2027. shoppers) and a direct connection to the actual end transaction. Back to top Why is retail media growing so fast?

Retail 254
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Is Retail Media Like Eating the Forbidden Fruit?

Retail TouchPoints

Off-Site Media: An Unassuming Path to Wallet Share Offsite media – such as other digital channels like TV, social and out-of-home – drives engagement at a time when consumers might not be shopping. And in the multi-device, multitasking world we live in, offsite media can drive brand recognition and engagement.

Retail 303
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Why Gaming Communities Represent a ‘Tremendous Opportunity’ for Brands

Retail TouchPoints

In fact, more than one-third of the world’s population already regularly spends time playing video games, whether it be via traditional console games like Call of Duty , in virtual environments like Roblox and Fortnite , playing mobile games like Candy Crush or Wordle or simply watching other gamers play on platforms like Twitch.

Games 184