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This is an opportunity to not only capture share of wallet but also build lasting customer loyalty and trust. Payments technology is central to the shopping experience. During the holiday rush the security and ease of the payments experience can be as crucial as product price or availability.
A forecast from Forrester predicts that the volume of transactions in B2B sales will exceed $3 trillion by 2024 and that ecommerce sales will account for almost 25% of total US B2B sales by 2027. Corporate buyers also have payment terms and those payment terms may vary from customer to customer.
Despite the sheer diversity of all these channels, one crucial tool can synchronize sales and customerdata across these platforms: POS software. Sales and inventory information is synchronized and stored electronically as soon as a payment is made, allowing for better inventory control in retail stores. million by 2027.
Nigeria’s ecommerce market is rapidly growing and is projected to generate a revenue of US$7,627 million by the end of 2023, making it the 39th largest ecommerce market globally. With a compound annual growth rate of 11.3% (2023-2027), the market is expected to reach a volume of US$11,707 million by 2027.
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